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Social Media Let’s start a conversation #nellpcm
Social Media Marketing Ellen Carroll www.nelliepr.co.uk http:// twitter.com/Ellen_Carroll   Ellen Carroll PR consultant, owner and director  of Nellie PR – engaging and attentive public  relations/online PR agency based in Nottingham.
Social Media Development Caron – Jane Lyon www.pcmcreative.co.uk http:// twitter.com/pcmcreative   PCM’s owner, lead practitioner & consultant.  Working with businesses to develop digital  sustainability for the future on-line and off. Social Media Adventurer & Explorer.
Today ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Is it just a Fad? http:// bit.ly/cMiehn
Social Media?
 
Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Old Media vs. New Media ,[object Object],[object Object],[object Object]
What is it? Social Media Social Networking Web 2.0 Enterprise 2.0 Social Web 3D Web Rich Media
Social Media ,[object Object],[object Object],[object Object]
 
Web 2.0 ,[object Object],[object Object],[object Object]
Business Benefits ,[object Object],[object Object],[object Object],[object Object],[object Object]
What can it do? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Time ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The current buzz ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Image  Draw the Line
Do I need it?
Adding Social Media ,[object Object],[object Object]
Focus Public Sector B-2-B B-2-C Identity Brand Personality Product Philosophy Ethics USP
Why Social Networking Two-thirds of the world’s Internet population visit social networking or blogging sites, accounting for almost 10% of all internet time. Nielsen report “ Global Faces and Networked Places .”
The 7 Roads of Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Networking ,[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],Holistic Digital Development www.getambition.com
[object Object],[object Object],[object Object],[object Object],Holistic Digital Development
http:// www.getambition.com /resources
www.getambition.ning.com
What is important? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Live Documentation #getambition
Filtering mcl3 mediacamplondon “ media camp london”
Collecting getambition
Engaging
Documenting
On the Move ,[object Object],[object Object],[object Object],[object Object]
Live Streaming ,[object Object],[object Object],http://qik.com/video/1795286   Nottingham Creative Business Awards Launch
Sharing getambition
[object Object],[object Object],[object Object],[object Object],[object Object],The 5 steps
Business Networking ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Ask the Customer ,[object Object]
[object Object],Connecting Building On-Line Community Starts Off-Line
Making it Work ,[object Object],[object Object],[object Object],[object Object]
All roads lead home Audience Agents Clients Funders, Investors Customers Stakeholders Staff, Team, Employees Suppliers Press
Call to Action ,[object Object],[object Object],[object Object],[object Object],[object Object]
Social Media is here http://bit.ly/4notmY   –  like it or not!
Questions

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  1. Business is always looking for ROI… return on investment. With Social Media and Social Technology it is important to consider ROE… return on engagement.