The key to a highly converting event page is a persuasive landing page. Sell more tickets with Peatix's event discovery and recommendations with these 4 essential elements done right. Start growing your community and selling tickets with Peatix, an online event registration and ticketing platform. Try us today: http://peatix.com/ Follow us for more event marketing #peatips and #eventhacks.

1. Setting up your event
page on Peatix:
4 essential elements

2. We understand the
challenge of cutting
through the noise to
capture the attention
of your event’s target
audience.

3. When ticketing your event on Peatix, we
help you put two and two together by
recommending your event to our existing
users based off a set of criteria that screens
for relevance.

4. An example being, if a user has attended a
film screening event in the past, they will be
recommended upcoming film screening
events happening in their city.

5. Events are recommended to users through
email and in the Peatix mobile app (in iOS
and Android).

6. There are, however, four things you can do
to increase the likelihood of people clicking
through to your event page via event
recommendations we make.

7. TITLE
1

8. Do not underestimate the power of a title to
capture your target
attendee’s attention.

9. We recommend these eight tricks to help
you craft an event title that stands out.
Click for inspiration!

10. COVER
IMAGE
2

11. The human brain processes visuals
60,000 times faster
than text. (Now that’s really fast)

12. A good image adds a sense
of flair, professionalism and
credibility to your event.

13. This would also be the most prominent
attention grabber in event
recommendations.

14. Have a banner resolution of at least
910 pixels in width and
250 pixels in height.
This goes up to 640 px
910 px

15. Here are some great
places to find amazing
and free stock images.
(Alternatively, use your own
photos at your own event!)

16. Here are some great
places to find amazing
and free stock images.
(Alternatively, use your own
photos at your own event!)

17. Here are some great
places to find amazing
and free stock images.
(Alternatively, use your own
photos at your own event!)

18. Need to edit your banner
image? Try free online
editors like Pixlr Express.

19. DESCRIPTION
3

20. This is where you persuade your
potential attendee.

21. Tell a story, display photos at previous
installations of your event, show them what
they’re missing out on.

22. Don’t forget to format your text
for easy reading.
Paragraph wordy
descriptions
bold keywords for
quick and easy
reading

23. MAP
4

24. Ensure the accuracy of your map in
your event page.

25. You know you’ve done it right
when the map on your event page
displays the correct location.
(getting lost isn’t fun)

26. Seemingly trivial, but it would mean that
your event happening in Kuala Lumpur will
be recommended to users residing there
instead of to those in New York.

27. You’ll want to get that map
double-checked.

28. Once you’ve got these down...

29. You’ll be on your way to
selling more tickets!

30. Got a tip to share with the Peatix
community?
Drop us a note or comment below if you’ve got a
suggestion! We’ll be all ears.

31. DOWNLOAD
FREE EBOOK
This 30-page ebook is packed with tips and
tools to help you plan and market your event
like a pro in no time.

32. Suling Wong
Produced by
Claire Ding
Original article by

33. READ NEXT
Follow us on Slideshare to get the
latest event hacks and tips!