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Setting up your event page on Peatix: 4 essential elements

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The key to a highly converting event page is a persuasive landing page. Sell more tickets with Peatix's event discovery and recommendations with these 4 essential elements done right.

Start growing your community and selling tickets with Peatix, an online event registration and ticketing platform. Try us today: http://peatix.com/

Follow us for more event marketing #peatips and #eventhacks.

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Setting up your event page on Peatix: 4 essential elements

  1. 1. Setting up your event page on Peatix: 4 essential elements
  2. 2. We understand the challenge of cutting through the noise to capture the attention of your event’s target audience.
  3. 3. When ticketing your event on Peatix, we help you put two and two together by recommending your event to our existing users based off a set of criteria that screens for relevance.
  4. 4. An example being, if a user has attended a film screening event in the past, they will be recommended upcoming film screening events happening in their city.
  5. 5. Events are recommended to users through email and in the Peatix mobile app (in iOS and Android).
  6. 6. There are, however, four things you can do to increase the likelihood of people clicking through to your event page via event recommendations we make.
  7. 7. TITLE 1
  8. 8. Do not underestimate the power of a title to capture your target attendee’s attention.
  9. 9. We recommend these eight tricks to help you craft an event title that stands out. Click for inspiration!
  10. 10. COVER IMAGE 2
  11. 11. The human brain processes visuals 60,000 times faster than text. (Now that’s really fast)
  12. 12. A good image adds a sense of flair, professionalism and credibility to your event.
  13. 13. This would also be the most prominent attention grabber in event recommendations.
  14. 14. Have a banner resolution of at least 910 pixels in width and 250 pixels in height. This goes up to 640 px 910 px
  15. 15. Here are some great places to find amazing and free stock images. (Alternatively, use your own photos at your own event!)
  16. 16. Here are some great places to find amazing and free stock images. (Alternatively, use your own photos at your own event!)
  17. 17. Here are some great places to find amazing and free stock images. (Alternatively, use your own photos at your own event!)
  18. 18. Need to edit your banner image? Try free online editors like Pixlr Express.
  19. 19. DESCRIPTION 3
  20. 20. This is where you persuade your potential attendee.
  21. 21. Tell a story, display photos at previous installations of your event, show them what they’re missing out on.
  22. 22. Don’t forget to format your text for easy reading. Paragraph wordy descriptions bold keywords for quick and easy reading
  23. 23. MAP 4
  24. 24. Ensure the accuracy of your map in your event page.
  25. 25. You know you’ve done it right when the map on your event page displays the correct location. (getting lost isn’t fun)
  26. 26. Seemingly trivial, but it would mean that your event happening in Kuala Lumpur will be recommended to users residing there instead of to those in New York.
  27. 27. You’ll want to get that map double-checked.
  28. 28. Once you’ve got these down...
  29. 29. You’ll be on your way to selling more tickets!
  30. 30. Got a tip to share with the Peatix community? Drop us a note or comment below if you’ve got a suggestion! We’ll be all ears.
  31. 31. DOWNLOAD FREE EBOOK This 30-page ebook is packed with tips and tools to help you plan and market your event like a pro in no time.
  32. 32. Suling Wong Produced by Claire Ding Original article by
  33. 33. READ NEXT Follow us on Slideshare to get the latest event hacks and tips!
  • naofumi

    Jul. 1, 2016
  • SulingWong1

    Jun. 30, 2016

The key to a highly converting event page is a persuasive landing page. Sell more tickets with Peatix's event discovery and recommendations with these 4 essential elements done right. Start growing your community and selling tickets with Peatix, an online event registration and ticketing platform. Try us today: http://peatix.com/ Follow us for more event marketing #peatips and #eventhacks.

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