Pedro Hernandez de Rosas

Washington D.C. Metro Area United States

Senior Digital Analytics and Measurement at The World Bank Group

Government / Military

A passionate Digital Analytics professional with strong analytical skills & understanding of the digital business. UC Irvine Extension Certificate Program in Predictive Analytics, in progress UC Irvine Extension, Social Media Specialized Studies Award UC Irvine Extension, Certificate Program in Web Intelligence UBC Award of Achievement in Web Analytics Specialties: KXEN, STATISTICA, Crimson Hexagon, Google Analytics, Omniture SiteCatalyst, Discover, SearchCenter and Datawarehouse -KPIs & Keymetric reports, Dashboards, ASI segments, Clusters, SNA -Tracking codes, SEO & Search Engine Marketing -Social media Intelligence -Clickstream analysis -Customer behavioral segmentation, qualitative/...