Pereznews journalism&businessschools

Journalism… is changing Have you changed? Pilar Pérez Ramírez Freelance Spanish journalist www.pereznews.es Twitter: @pereznews www.linkedin.com/in/pilarpramirez Business Schools Business Media Conference, Paris 28 June 2010

Let me tell you my story… ,[object Object],[object Object],[object Object]

And of these, my last 9 years… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

But you know, media are no longer the same… ,[object Object],[object Object],[object Object],[object Object],And Capital didn´t even have a proper web page!

So two years later, in August 2009… ,[object Object],[object Object]

After 13 years I had to… ,[object Object]

So… what did I do? I created my web page www.pereznews.es It began as a kind of joke

And it was a funny experience… ,[object Object],[object Object],[object Object]

And the press officer, when he saw: ,[object Object],[object Object]

So… you have your own press agency??? ,[object Object],[object Object],[object Object],[object Object]

And… what else did I do? ,[object Object]

Now I work for several media: ,[object Object],[object Object]

And more… ,[object Object],[object Object],[object Object],* Data April 2010.

And more…. ,[object Object],[object Object]

And more… ,[object Object],[object Object],[object Object],[object Object],[object Object]

Ok… I know… ,[object Object]

Besides, I cannot live… Without my Twitter!! I hated it (as all of us when we first met it) But now, it´s addictive… Started in November, now 425 followers

How are business schools dealing with it? ,[object Object]

Some examples… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],* If yours is not there, don´t panic, these were selected randomnly, it´s not a profound research.

Some other business schools… ,[object Object],[object Object]

A mistake? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Source: http://www.topmba.com/articles/admission-advice/business-schools-use-twitter-mba-admissions

Just see this video ,[object Object]

If not… ,[object Object],[object Object],[object Object],[object Object]

So… do you want to follow these new rules in journalism? ,[object Object],[object Object],[object Object]

You also may want to recycle yourself… ,[object Object]

So… what do I need from business schools? ,[object Object],[object Object],[object Object],[object Object],[object Object]

And that… ,[object Object],[object Object]

[object Object],Pilar Pérez Ramírez www.pereznews.es [email_address] Twitter: @pereznews

Pereznews journalism&businessschools

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