Kennesaw State University Management 4120 New Venture Management Social Media
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Professor David White invites Pete Kane to share how social media is impacting business.
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Kennesaw State University Management 4120 New Venture Management Social Media
- 1. Management 4120 New Venture Management
- 2. Building Your Business Using Social Media
- 8. Online Lead Generation Strategy Using Video & Social Media BLOG Slide Share Webinars StumbleUpon Articles
- 9. Case Study #1 Local San Francisco Dentist Irena Vaksman
- 11. Groupon “Deal of the Day” Generated 320 New Patients
- 18. Linked in Personal Profile
Notes de l'éditeur
- Now let's talk about three case studies on Social Media
- We are now in a major shift with technology and communication The challenge we face as baby boomers is to not stay on the side lines but to jump in the game and to be aware of how Social Media works in business There are tremendous opportunities for those who recognize the power of social media and how to use in business Social media is a big part of this shift
- This will be a webinar were we can dig into more strategies on mobile marketing. This October/November marks the tipping point for smart phones
- This one is an example of starting a new business. More on this on our YouTube channel Decided to use social media to launch her dental practice in very competitive SF market.
- Uses YT, FB Twitter, Blog and Yelp
- One strategy.....Groupon...deal of day group buying. Received 320 new patients using aggressive offer
- She also embraced yelp.com Has 5 star....24 reviews .... Word of mouth on steroids
- Video is a great way to connect with people.... Here some of the interesting facts that support the grow of video and YouTube
- This will be a webinar were we can dig into more strategies on mobile marketing. This October/November marks the tipping point for smart phones
- This will be a webinar were we can dig into more strategies on mobile marketing. This October/November marks the tipping point for smart phones