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Internship Research Project Mobile Advertising Forms

•
•
Peter Evers
Peter Evers

Presentation about the connection between marketing goals and different forms of mobile advertising.

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Mobile
Adver,sing
for
Dummies
 different
forms
of
mobile
adver,sing
 along
the
sales
funnel
 Internship
Research
Project
Peter
Evers

Research
Overview
 •  Link
marke,ng
goals
to
forms
of
mobile
 adver,sing
 •  AIDA
model
 •  50
cases
analyzed
 •  26
variables
 •  1300
entries

Internship Research Project Mobile Advertising Forms
Internship Research Project Mobile Advertising Forms
Internship Research Project Mobile Advertising Forms
Internship Research Project Mobile Advertising Forms
Internship Research Project Mobile Advertising Forms
Internship Research Project Mobile Advertising Forms
Internship Research Project Mobile Advertising Forms
Internship Research Project Mobile Advertising Forms
Internship Research Project Mobile Advertising Forms
Internship Research Project Mobile Advertising Forms
Internship Research Project Mobile Advertising Forms
Internship Research Project Mobile Advertising Forms
Internship Research Project Mobile Advertising Forms
Internship Research Project Mobile Advertising Forms
Internship Research Project Mobile Advertising Forms
Internship Research Project Mobile Advertising Forms
Internship Research Project Mobile Advertising Forms
Internship Research Project Mobile Advertising Forms
Internship Research Project Mobile Advertising Forms
Internship Research Project Mobile Advertising Forms
Internship Research Project Mobile Advertising Forms
Internship Research Project Mobile Advertising Forms

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