1. bn
Building Brands At Retail
Portfolio + Company Overview

2. CLIENTS

3. PORTFOLIO

4. CONSUMER ELECTRONICS

5. CONSUMER ELECTRONICS – RETAILER SPECIFIC
LG Consumer Electronics
Certified DealerHH Gregg

6. DIY / HOME PORTFOLIO

7. INTERACTIVE
TOUCH SCREEN TECHNOLOGIES

8. INTERACTIVE
CUSTOM DESIGNED CIRCUITS

9. FOOD & BEVERAGE

10. BRANDED RETAIL SIGNAGE
Edge light LED
Technology
2 piece - Vacuum Form
Slat Wall / Wall
Hanging Installation

11. CONSUMER PRODUCTS

12. SPORTING GOODS, FOOTWEAR, APPARREL

13. IN-STORE ENVIRONMENTS

14. CUSTOM STORE-IN-STORE PROGRAMS

15. RETAIL STORE PROGRAMS
STAPLES/OXO LAUNCH

16. COMPANY OVERVIEW
• Leading retail marketing corporation
with 40+ year history of success
• Clients include Fortune 500 brands,
their agencies & retail partners
• Strategic, shopper centric retail
solutions based on in-store
observations & data-driven
intelligence:
– Permanent and semi-perm
displays & custom fixtures
– Store-in-Store programs
– Branded store environments
– retail signage & way-finding
– Category management systems
– Concept shops & test programs

17. FACILITIES & LOCATIONS
• Corporate: East Rutherford, NJ
• Regional Offices
- Stamford CT, Orlando FL
- Los Angeles, CA
- Design: Phoenix AZ
• Full service business model
– Extensive in-house resources
– Domestic and global sourcing
• Two company-owned facilities
– 140,000 square feet
– Concept design & engineering
– Prototyping
– Production
– Assembly
– Warehousing & inventory mgnt.

18. INDUSTRY LEADERSHIP
• Point-of-Purchase Advertising International (POPAI)
- Embrace POPAI standard industry practices
- 2006 through 2010 OMA Committee Chairman
- 2009 President’s Award Winner
- 2010 Chairman’s Advisory Board
• In- Store Marketing Institute
- 2007 Gold Benefactor Women in POP Benefit to fight Breast Cancer
- 2008 Design of Times Winner – 4 Categories
- 2008 Gold Benefactor Women in POP Benefit to fight Breast Cancer
- 2009 Gold Benefactor Women in POP Benefit to fight Breast Cancer
• Association for Retail Environments (A.R.E.) – Member since 1996

19. AWARDS
• Only company in the industry with six POPAI
Display-of-the-Year Awards
- Kid City Kiosk (entertainment)
- Camel CTS Display (tobacco)
- Nike Air Program (athletic footwear)
- Pepsi-Cola Impact Vending Program
- Sarah Coventry Interactive Kiosk (jewelry)
- Coty Omnibus Event (cosmetics)

20. AWARDS
• Only company in the industry with six POPAI
Display-of-the-Year Awards
- Kid City Kiosk (entertainment)
- Camel CTS Display (tobacco)
- Nike Air Program (athletic footwear)
- Pepsi-Cola Impact Vending Program
- Sarah Coventry Interactive Kiosk (jewelry)
- Coty Omnibus Event (cosmetics)
• Over 200+ POPAI Outstanding
Merchandising Achievement
Awards (OMA), including European OMA
• Design of the Times Awards

21. EXECUTIONAL SERVICES
• End-to-end service offering supports
merchandising rollouts
– Global, national and regional
– Test stores
– Store openings
– Phased releases
• Experienced in complex program
management
• Value-added services optimize
program execution and performance
– Value engineering
– Managed inventory
– On-line communications

22. VALUE ENGINEERING
GOAL OF VALUE ENGINEERING
Maximize product functionality
Reduce cost
Improve product quality
Simplify product execution
Enhance product utilization
The process of developing a
product’s engineering
design and manufacturing
method based on a defined
criteria or strategy

23. MANAGED INVENTORY
GOAL OF MANAGED INVENTORY
 Decrease finished goods inventory
 Eliminate obsolescent inventory
 Decrease warehousing costs
 Increase speed to market
 Optimize retail sales opportunity
 Enhance resource management
The strategic inventory
management system
which optimizes program
performance and increase
customer satisfaction

24. GREEN RETAIL
• TWM Green Committee is committed to establishing and communicating
Green best practices
– Conduct Green audits of new and existing displays
– Source Green production materials, processes, printing and lighting
– Use environmentally-friendly cartons, packing materials and pallets
– Label entire display, components and packaging for store-level recycling
– Support client Green initiatives with thought-leadership and solutions
– Manage TWM facilities in an environmentally-friendly manner
For more information, ask about our Sustainability Presentation

25. Trans World Marketing
360 Murray Hill Parkway
East Rutherford, NJ 07073
Peter Hext, IDSA
Vice President, In-Store Strategy + Transition
Phone 201.559.2006
Mobile 310.722.9116
phext@transworldmarketing.com
Thank you