Uneak White's Personal Brand Exploration Presentation
Three slides of social media history
1. Social Media History | www.dachisgroup.com @dachisgroup @peterkim
Subservient Chicken, 2004
® 2011 Dachis Group. Confidential and Proprietary
2. Social Media History | www.dachisgroup.com @dachisgroup @peterkim
Subservient Chicken, 2004
9% weekly sales increase in a month
® 2011 Dachis Group. Confidential and Proprietary
3. Social Media History | www.dachisgroup.com @dachisgroup @peterkim
Bowiechick, 2006
® 2011 Dachis Group. Confidential and Proprietary
4. Social Media History | www.dachisgroup.com @dachisgroup @peterkim
Bowiechick, 2006
Doubled Logitech sales on Amazon.com
® 2011 Dachis Group. Confidential and Proprietary
5. Social Media History | www.dachisgroup.com @dachisgroup @peterkim
@delloutlet, 2009
® 2011 Dachis Group. Confidential and Proprietary
6. Social Media History | www.dachisgroup.com @dachisgroup @peterkim
@delloutlet, 2009
Over $3 million in overall sales in two years
® 2011 Dachis Group. Confidential and Proprietary