You can find the perfect writer to create whatever content you need. Here's how to go about your search.

1. HOW TO SEARCH FOR
A PROFESSIONAL WRITER
Tips for Businesses
James Carberry
Carberry Communications
writingbusiness.com

2. BEFORE YOU START YOUR SEARCH
Consider these 7 questions…

3. #1. WHAT’S YOUR CONTENT STRATEGY?
How will you create
publish and
market your content?

4. #2. WHAT CONTENT WILL YOU CREATE?
Blog?
Presentation?
Report?
Newsletter?
Something else?

5. #3. WHO IS YOUR AUDIENCE?
Customers or clients?
Shareholders or investors?
Fans and followers of your
brand?
Best friend from school?
Others?

6. #4. WHY ARE YOU CREATING CONTENT?
Solve a problem?
Demonstrate your expertise?
Promote your brand?
No idea?

7. #5. WHAT SKILLS SHOULD A WRITER HAVE?
Specialist in your industry or profession?
Experience writing particular content (e.g., proposals)?
Other skills (e.g., content marketing)?

8. #6. DO YOU WANT A WRITER
Who has written for a:
mobile technology company?
consumer products company?
professional services firm?
other type of business?

9. #7. DO YOU WANT TO HIRE
A full time writer?
part time writer?
freelance writer?
temporary (temp) writer?*
*Writer who works for a period of time (e.g., for three months, or between naps)

10. NOW, WRITE A JOB DESCRIPTION
including
your project (blog, report, presentation, etc.)
writer qualifications (experience, skills, etc.)
your company (why work for you?)

11. USE YOUR JOB DESCRIPTION
to guide your search
AND
post job listings online

12. START YOUR SEARCH
Here’s
where
to look…

13. #1. YOUR COMPANY
You may FIND talented writers
in your own organization
“Any writers in payroll?”

14. #2. YOUR NETWORKS
Ask people you know
if they can recommend a writer
or at least a good restaurant

15. #3. PEOPLE WHO WORK WITH WRITERS
Ask for recommendations from
designers
printers
photographers
others

16. #4. LOCAL NEWSPAPERS AND OTHER
PUBLICATIONS
Ask a publication’s editor
to recommend a writer
such as a freelancer
who contributes to the publication

17. #5. COWORKING COMMUNITIES
where writers
work and collaborate
You might find a writer to hire

18. #6. PROFESSIONAL ASSOCIATIONS
List a job. Search for writers
American Society of Journalists and Authors (asja.org)
Editorial Freelancers Association (the-efa.org)
American Medical Writers Association (amwa.org)
Society for Technical Communication (stc.org)
And others

19. #7. WRITER’S BLOCK.
This is a block
in your community
where writers hang out,
waiting for inspiration
Maybe one of them could work for you

20. #8. ONLINE SITES
You can find
and hire writers
using online sites such as…

21. MULTISERVICE SITES: A SAMPLE
Careerbuilder.com Imprintcontent.com Monster.com
Contently.com Indeed.com SimplyHired.com
Fiverr.com TheLadders.com Upwork.com
Freelancer.com MediaBistro.com Zerys.com
Guru.com

22. WRITER SITES: A SAMPLE
Allfreelancewriting.com Onlinewritingjobs.com
Freelancewritersden.com Problogger.com
Freelancewriting.com Scripted.com
Gothamghostwriters.com

23. #9. CONTENT MARKETING AGENCIES
You can hire agencies that
provide content writing, marketing
and other services and
employ writers, designers
and other professionals

24. #10. STAFFING AND RECRUITING AGENCIES
You can hire writers
through these agencies

25. #11. SOCIAL MEDIA
You can
1. ask people in your social
media networks to
recommend writers
2. search for writers
3. list a job

26. #12. SEARCH ONLINE
Start with keywords such as
content writer
content marketing writer
copywriter
freelance writer
ghostwriter

27. REFINE YOUR SEARCH
TRY MORE PRECISE PHRASES
Content marketing writer healthcare
Copywriter consumer products
Freelance writer web sites
Ghostwriter business book
Content writer manufacturing

28. BONUS TIP!
Walk into
a crowded room
and shout:
“Any writers in here?”
Caution: You may be asked to leave.

29. CONGRATULATIONS! YOU’RE DONE.
You’ve
completed
a diligent
search

30. YOU’VE FOUND
5 well qualified writers
to evaluate
You also found a cute puppy online
But that’s a different story

31. YOUR NEXT STEP
Decide
which
writer
to hire

32. FOR MORE ON HIRING WRITERS
GO TO
writingbusiness.com
the web site of
Carberry Communications
-- James Carberry
LinkedIn: https://www.linkedin.com/in/jamescarberry/
Twitter: https://twitter.com/carwrite
Facebook: https://www.facebook.com/writerberry
Google+: https://plus.google.com/+JamesFCarberry
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33. CREDITS
Slide 5: Who is Your Audience?
Christian Fregnan via Unsplash
https://unsplash.com/photos/WTWvcuIpm1c
Slide 12: Start Your Search
Andrew Ridley via Unsplash
https://unsplash.com/photos/ER6_i8FhQIw
Slide 17: Coworking Communities
Stefan Stefancik via Unsplash
https://unsplash.com/photos/UCZF1sXcejo
Slide 25: Use Social Media
William iven via Unsplash
https://unsplash.com/photos/SpVHcbuKi6E
Slide 30: You’ve Found
Agzam via Pixabay
https://pixabay.com/en/figure-5-font-transparent-
background-3246779//