Read four case studies to learn how Cloud Application Services can drive adoption by supporting installation, onboarding, activation and usage.

1. CLOUDY to CLEAR
Are your applications
stuck in the Cloud?
Drive adoption with Cloud Application Services

2. 4 Case Studies: Cloudy to Clear
Getting customers up and running on cloud applications reduces churn
"White Glove" onboarding service differentiates brand
New product, new revenue without ramping up your large call center
Security adoption benefits the customer and the customer relationship
Ensure Adoption of Cloud Applications
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Cloud Application Services
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3. Partner
Broadband provider to the Small Office/Home Office (SOHO) segment
Challenge
Customers wanted an online backup solution, but sometimes the thought of just getting it up and running made them abandon the idea pre- or post- purchase.
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Outcomes
Churn is reduced: “The customer sticks around for years because they are so happy.”
Program serves as a benchmark for this service provider's CSAT across all services (CSAT > 95%).
Customer satisfaction and retention are achieved when customers’ technology is simplified for them.
Solution
The provider partnered with PlumChoice to deliver support for comprehensive onboarding services for the provider’s online backup, including:
Download
Configuration
Ongoing usage
Go-to-market construct
PlumChoice white-label services are hard-bundled with the online backup solution at the point of sale.
Technical support is a differentiator for the online backup solution, and is marketed as an added value.
Services are provided at no additional cost to the customer.
Getting customers up and running on cloud application services reduces churn
GO

4. Partner
Phone and broadband services provider to SMBs and home offices
Challenge
Protect product revenue and reduce customer churn.
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Outcomes
Enhanced user experience positively impacts churn.
Differentiation in a crowded market protects product revenue.
Loyalty is earned for the brand, with increased customer retention.
Solution
This provider partnered with PlumChoice to offer “white-glove” support for the downloading, configuration and use of Microsoft Office 365 SaaS products.
Go-to-market construct
PlumChoice white-label services are hard-bundled with Microsoft Office 365 at no additional cost to customers.
Office 365 technical support is a market differentiator.
“White Glove” onboarding service differentiates brand
GO

5. Partner
National telco provider serving business customers
Challenge
Add new and additional revenue streams as the company transforms their core business from legacy dial tone to voice over IP (VoIP) technology, all hosted in the cloud.
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Outcomes
The telco entered the VoIP market without the burden of directly staffing pre-sales, training, care, technical support and Return Merchandise Authorization (RMA) teams, speeding time-to-market and realizing savings.
Concierge-level onboarding, training and care simplified the transition to VoIP service, resulting in faster market penetration for the telco.
Solution
This provider partnered with PlumChoice to drive adoption and increase VoIP penetration, by way of training and onboarding services.
Go-to-market construct
PlumChoice white-label services are hard- bundled with the VoIP service at no additional cost to customers.
Training, onboarding, and technical support are differentiators, and are marketed as an added value.
New product, new revenue without ramping up your large call center
GO

6. Partner
Broadband services provider to the small business segment.
Challenge
Ensure customers are correctly using cloud-based security services to protect their computing environments.
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Outcomes
Customer care focused on the security value of the applications enables the customer to realize security expectation.
“White-glove” service puts a force field of care around the customer, improving the customer experience and relationships.
Solution
The provider partnered with PlumChoice to ensure that McAfee Endpoint Protection products were fully supported – from download and configuration, through ongoing support.
Go-to-market construct
PlumChoice white-label services are hard- bundled with McAfee Endpoint Protection at the point of sale.
There is no additional cost to customers.
Technical support is a market differentiator.
Security adoption benefits the customer and the customer relationship
GO

7. Ensure adoption of cloud applications with PlumChoice support services
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PlumChoice drives adoption of your cloud applications – from marketing those apps to installation and activation, through ongoing usage services. Find out more about our comprehensive, specialized technical services that benefit your customers, your brand … and your revenue.
Purchase
PRE-SALE
Download
INSTALLATION
ACTIVATE
ONBOARDING
USE
ENGAGEMENT, BREAK-FIX SUPPORT, ADOPTION SERVICES
TRAINING
Learn
CUSTOMER
PROVIDER
GO

8. PlumChoice is purpose-built to solve complex support needs, forging brand loyalty and increased revenues for our partners. The leading specialized technical services provider, PlumChoice optimizes the benefits people and companies derive from their personal technology experiences.
Fortune 1000 manufacturers, retailers, ISPs, telcos, cable providers, and software companies partner with PlumChoice to deliver highly differentiated customer experiences to consumers and SMBs through white-labeled technical support solutions that span the entire technology lifecycle. PlumChoice works with end users to install, configure, connect, enhance and fix both software and hardware products, and integrates numerous products within larger technical and connected home environments. PlumChoice solutions enable business partners to power the increasingly complex and heterogeneous personal technology environments driven by the Internet of Things.
To learn more, contact Steve Thompson today at +1 617.668.3228 or sthompson@plumchoice.com.
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