Web 2.0 and what it means for brokering and intermediation Presentation by Peter Ballantyne and Chris Addison, Euforic/R4D (Netherlands) at the Locating the Power of the In-between conference

1. Web 2.0 and research Chris Addison and Peter Ballantyne Johannesburg 2 July 2008

6. User generated content

9. Blogs

12. Videos, photos, slides

19. Wikis

23. Social bookmarking

27. RSS Feeds

31. Personalising

34. Mash-ups

40. Web2 Shop Windows

41. R4D

43. Why the Service Exists £billions researchers taxpayers journalists development sector research for development 20,000 outputs

44. ? Search Projects Organisations Documents External web pages Browse Summaries News and Case Studies Dialogue individuals and groups Subscribe RSS and Newsletter What the Service Does

45. How the Service is Provided

46. Reflections on the Service Quadrupling visits in last months Consultation and strategy launch Need to improve retrieval for synonyms and related terms RSS for each topic and country with email. Statistics on click through and web2 hosts. XML outputs for all options from database. Dynamic thematic pages with RSS feeds. Consultation using blog with videos for launch

47. Take Away Message Turn a website into a service with web2 and a new communications strategy

48. Brussels Development Briefings

50. outputs from brussels briefings 63 Videos 30+ Presentations 5 briefings 50 web pages newsfeeds email Readers 200 references

58. Metrics 51,463 33,831 17,632 223 183 40 Wiki’s views 5,744 5,159 585 Feeds views 18,203 13,549 4,654 Presentations views 7,250 4,749 2,501 Videos views 5,026 2,747 2,279 Blog FR views 15,017 7,444 7,573 Blog EN views TOTAL 2008 2007

59. Euforic in the web2 high street

60. Our virtual office http://www.euforic.org http:// www.slideshare.net/euforic http://euforic.blip.tv http://euforic.blogspot.com http://del.cio.us/euforic http://www.google.com/igoogle/base/apps/cse

61. Our House

62. The front door

63. News

64. Photos

65. Presentations

66. video

67. Home interiors There’s few people here because we now have a virtual office and staff are based around europe. skype

68. Web2 High Street We use: Gmail Gapps CoopSE TranslateGbase Analytics

69. Day to day tagging eudevdays r4d brubrief web2fordev climate_change Must save to flickr and tag This photo

70. By email EUDEVDAYS european development days

71. web2fordev on website,wiki,facebook group

72. Web2 High Street eudevdays r4d brubrief web2fordev climate_change +

74. Simple publishing on blogs Writing together with wikis Tagging content to travel Don’t hide from web 2, mash it up! Feeding across sites and platforms