KrishiCloud is an AI-powered voice platform that provides agricultural information and services to farmers via phone calls. It aims to address challenges faced by Indian farmers like lack of reliable information, alternative marketing channels, and awareness of modern farming practices. The platform collects agricultural data from various sources and provides personalized responses to farmers' queries on topics like seeds, fertilizers, weather, loans, insurance, and more in major Indian languages. KrishiCloud's voice-based approach aims to expand access to cloud services among farmers by leveraging India's high mobile penetration rates.
2. Introduction
Though the farmers have grown the same crop for centuries, the ever changing weather
conditions, soil fertility, pests and diseases etc. affects the final outcome.
Indian farmers need reliable agricultural information and alternate marketing channels
Information Technologies can bring an overall qualitative improvement
Information and Communication Technology (ICT) permits the exchange or collection of data
through interaction or transmission
The latest and most promising area of ICT is Cloud Computing.
3. Cloud Computing
Cloud computing is a tool to make IT related services available in
a simplified manner hiding the complexities of those services.
Break the farmer’s
limitations
Can also be the biggest barrier in extending cloud
services as Internet penetration in India is only 27%
The solution for this would be to extend
cloud computing through Voice Web.
4. Why Voice Web?
Mobile penetration in India stands at 79.78%
Push the Expansion of Cloud Computing
Reach a large percentage of human population
Farmers can access quality content, information and know how,
related to agriculture
5. Challenges
Subsidies and welfare schemes announced by the Central and
State governments does not reach farmers.
No information about water management
Absence of agricultural Marketing
Lack of proper storage facilities
Knowledge of modern agri-practices
Lack of awareness among farmers about the benefits of ICT in
agriculture.
7. How it will work?
Plug and play mobile information delivery system
Sell/buy from the farmers directly.
Access to quality content, information and know how, related to
agriculture and related activities.
Ministry of Agriculture would collect the information regarding the
crops, soils, post-harvest, etc.
8. Current scenario
Farmer calls
various channels
for information
about his queries
Data collection by individual channels due to which predictive analysis is not possible
9. Information dissemination through KrishiCloud
Farmer calls
KrishiCloud
KrishiCloud
मैं आपकी ककस प्रकार सहायता कर सकती हूँ
अवश्य !! आगे बढ़ने से पहले क
ृ पया हमे अपने राज्य और किले का नाम बताएूँ
राज्य उत्तर प्रदेश, किल्ला मुरादाबाद
मुझे आलू की खेती करनी है , क
ृ पया मुझे इसक
े बीि क
े बारे में िानकारी दे
अच्छा तो क्या अब आप खाद सम्बंकित िानकारी भी लेना चाहेंगे
िन्यवाद!! आलू की खेती क
े कलए आप क
ु फरी सदाबहार, क
ु फरी चंद्रमुखी, क
ु फरी िवाहर
क
ु फरी अलंकार, या क
ु फरी बादशाह का इस्तेमाल कर सकते है
हाूँ
हमारे इस वौइस् आटोमेकटक कसस्टम पर और कई कवषयों पर िानकारी मौिूद है, आप किस भी कवषय क
े बारे में िानकारी
लेना चाहते है उसका नाम बोले (उद्धरण क
े तौर पर आप मौसम, सकरी योिना, बैंक लोन इत्याकद बोल सकते है )
अच्छा तो बताइए क्या आप कीटनाशक सम्बंकित िानकारी भी लेना चाहेंगे
एक अच्छी उपि क
े कलए इस्तेमाल ककये िाने वाले खाद में कनटरोिेन और फास्फोरस
की मात्र अकिक होनी चाकहए, पशु खाद खेती क
े कलए सबसे अच्छा है
नहीं
हमे उम्मीद है की आप हमे सेवा का अवसर दुबारा प्रदान करेंगे | क
ृ कषक्लौड क
े आटोमेकटक वौइस् इनफामेशन कसस्टम में कॉल
करने क
े कलए ियवाद,. हम आशा करते है की आपका कदन मंगलमय हो
तो चकलए बताइए क्या आप ककसी और कवषय में िानकारी प्राप्त करना चाहते है?
नहीं
11. Services Catered by KrishiCloud
•Farmers will be able to search and browse through the content
•Farmer will be able to talk to an expert to solve their queries. Talk to an Expert
feature will record each conversation and automatically index it with search criteria
so that same content/answer can be repeated for any users with similar queries.
Agriculture Information
& Advisory Services
•The farmers will get to know about loans being provided by the banks, insurance for
their crops and any offers by banks for farmers.
Financial Services
•Up to date weather forecasts on demand
Weather
•Farmers can connect through this system to other farmers for advising other
colleagues about farming techniques, farming events, Social gatherings, job opening
etc.
Knowledge Sharing
•The farmer will be able to buy or sell product. The farmer will also be able to get
information regarding the market price of the product they want to buy or the price
they can expect of their produce.
Transactional
•The farmer would be able to know about the policies that government brings for
them through this portal
Government Policies
12. Benefits of KrishiCloud
Provide services to farmers on their phones
Information provided using SMS, IVR and USSD as channel bearers
Provides all the services sought by farmers under one umbrella.
Saves cost and time of everyone linked to the platform
Real time data analysis using big data analytics and generate reports as required
Regional language support in all major languages spoken in India.
Voice gives better reach as all people can access the platform
13. Founded by IITians to innovate & leverage technology to create a mark in
Common man’s life .
Team comprises of Telecom experts who have been pioneers and
successfully created new market in GPS, m-Payment, Local Search,
Mobile Marketing & other Telecom Fields.
In past three years, Invested in technology and platform to deliver wide
scale services. Now floated Phoneme to concentrate on R&D in areas of
Machine Learning, Big Data, NLU.
Already built V-Phoneme platform catering to Agriculture, Health and
Education industry, thereby touching about 30k subscribers a day.
Notes de l'éditeur
Though the farmers have grown the same crop for centuries, the ever changing weather conditions, soil fertility, pests and diseases etc. affects the final outcome.
Indian farmers need reliable agricultural information and alternate marketing channels
Information Technologies can bring an overall qualitative improvement in their life by providing timely and quality information inputs for decision making
Information and Communication Technology (ICT) permits the exchange or collection of data through interaction or transmission. ICT is an umbrella term that includes anything ranging from radio to satellite imagery to mobile phones or electronic money transfers.
The latest and most promising area of ICT is Cloud Computing.
Cloud computing is a tool to make IT related services available in a simplified manner hiding the complexities of those services.
It can break the farmer’s limitations in technical knowledge, improve the utilization of existing resources and can also overcome the strong dependence on natural climate in the specific geographical areas.
While cloud computing requires internet to access data, it can also be the biggest barrier in extending cloud services as Internet penetration in India is only 27%
The solution for this would be to extend cloud computing through Voice Web.
Mobile penetration in India stands at 79.78%
It can be used to push the Expansion of Cloud Computing as it reaches masses and can be used to deliver services
It can reach a large percentage of human population which is characterized by unaffordability, illiteracy and lack of locally relevant content.
Farmers can access quality content, information and know how, related to agriculture and related activities by just dialling a number and stating their query.
Subsidies and welfare schemes announced by the Central and State governments does not reach farmers.
No information about water management due to which dependency on monsoon is very high.
Absence of agricultural Marketing due to which farmers are exploited by the middlemen and are not getting the best price for the produce.
Lack of proper storage facilities due to which India's post-harvest losses exceed 25% every year.
Knowledge of modern agri-practices to assist farmers in order to achieve better produce is segregated due to which farmer has to approach different channels. Therefore, most farmers are not aware of the services available to them.
Lack of awareness among farmers about the benefits of ICT in agriculture. 94% of farmers in India depend upon ‘fellow farmers’ as the preferred source of information
This platform will be a plug and play mobile information delivery system which can be used for setting up tailor-made and personalized information service which brings all stake holders in a place where they can share information, do transaction, create social profile and get to know each other better.
It will allow Agricultural Organization/FMCG Companies/E-Mandi/Wholesalers to market their products/services and to sell/buy from the farmers directly.
It will provide farmers with access to quality content, information and know how, related to agriculture and related activities. It will also allow farmers to buy raw materials, sell their produce, network with each other and be updated with everything happening around them.
It will also allow the Ministry of Agriculture to collect the information regarding the crops, soils, post-harvest, etc. more effectively and to reach the farmers directly.
