Press Tour for indie HORROR FILM, "The Houses OCTOBER Built" (from producer of Paranormal Activity and Insidious) premiering at the Telluride Horror Show Film Festival Oct. 10th. The cast & Filmmakers will start their cross-country journey in Los Angeles to Telluride via a haunted RV while stopping to make apearances during HALLOWEEN month at select HAUNTED HOUSES across the southern USA landing in Dallas/Fort Worth (the Horror Capital of the World). Tour Dates: October 2-14, 2014 Opportunity to align your brand with over 40,000+ consumers and horror fans who spend 8 Billion+ a year on HALLOWEEN.

1. Movie
Press
Tour
-­‐
Sponsor
Proposal
The team behind THE HOUSES OCTOBER BUILT (from the Producer of Paranormal
Activity and Insidious) is looking to do a cross-country marketing campaign this Halloween
to promote the movie. They will be traveling by RV across the southern United States to
several Haunted Houses in different cities. Each night the group will be going to a haunted
attraction along their path from L.A. to Dallas. Several of these larger haunts average over
5,000 patrons a night. Tentative dates Oct 2nd – 14th. The journey includes as of now…
Ø Los Angeles
Ø Telluride Horror Show Film Festival (where the film is debuting).
Ø Phoenix
Ø Albuquerque
Ø El Paso
Ø Houston
Ø Austin
Ø Dallas/Ft. Worth area (which is the haunted house capital of the world).

2. The cast and filmmakers will be in front of thousands of people almost every night. Fans of
the genre and eager to watch trailers, get posters and interact with us.
Statistics
Ø Americans spend over 8 Billion a year on Halloween
Ø Over 2,500 Haunts open each Fall
Ø Over 30 million people a year attend these Haunts
Ø 80% of Haunts are operated by a charity or benefit
Ø Average Age Range 18-34

3. Sponsoring Halloween Haunts. Cited from America Haunts
Corporate America has embraced the haunted house industry with sponsorships in the tens
of millions of dollars. Most major haunted events have major sponsorship deals with major
soft drink labels, energy drink companies, fast food industry, cellular phone companies, and
Halloween retail outlets . A major haunted attraction could attract $10,000 to $100,000.00 in
sponsorships from major corporations who want to display their brand, product or service to
the haunted attraction demographic of 18-34. Haunted Houses have become a very
inexpensive way for corporate America to reach the 18-34 demographic, due to the
popularity of our industry. Sponsorships for haunted events are on the rise climbing an
estimated 8% per year. The high increase is due to the sponsor World recently discovering
the haunted industry . The attractions in America Haunts are the ideal attractions for any
company looking for sponsorship both big or small. Sponsors would receive maximum
exposure to an active buying audience.
The haunted house industry much like other industries has their own tradeshows, experts,
consultants, suppliers, magazines, associations, education seminars, gatherings and
events. Haunted attraction owners spend annually over 50 million dollars with specific
haunted house vendors for supplies like fog machines, to scary animatronic monsters,
lighting equipment or masks and costumes to assist them in scaring America. There are
some major vendors in the industry who have even supplied haunted houses to the Playboy
Mansion, or Universal Studios to Six Flags to even Madison Square Garden. The biggest
growth for the vendors to the haunted industry is now overseas, where haunted houses are
opening at a record pace.

4. picture of the cast and RV of The Houses October Built
The movie opens theatrically and VOD on October 10th. As a sponsor you would gain
exposure to a different demographic, a passionate demographic. A level of sponsorship
can be discussed.

5. The most beneficial for maximum exposure would be the “Presenting Level” of $30,000.
This level would include….
Ø The tour will be sponsored as ______ presents The Houses October Built Tour”
Ø A haunt tour with the cast of the Southern areas listed in a 31-35ft RV this October.
Ø Meet and greet with the cast onsite
Ø 3-4 of your street team members onsite to run a booth (when available).
Ø Street team can sell product onsite (pending the product is approved by haunt)
Ø Interaction with approximately over 40,000 potential users/customers.
Ø Opportunity of signage of sponsor logo to be displayed at each Haunt we attend.
Ø 1000 fashion quality Tshirts branded with the film on front and your logo on the back.
Ø Brand mention in event press, tv, radio, interviews.
*Working on logistics of getting the RV wrapped with the Movie and Sponsor logo

6. The second level would be the “Co-Producing Level” of $10,000. This level would
include….
Ø The cast on a haunt tour of the Southern areas listed in a 31-35ft RV this October.
Ø Meet and greet with the cast onsite
Ø 2 of your street team members onsite to run booth (when available).
Ø Street team can sell product onsite (pending the product is approved by haunt)
Ø Interaction with approximately over 40,000 potential users/customers.
Ø Opportunity of signage of brand logo to be displayed at each Haunt we attend.

7. The third level would be the “Sponsor Level” of $5,000. This level would include….
Ø The cast on a haunt tour of the Southern areas listed in a 31-35ft RV this October.
Ø 2 street team member onsite to run booth (when available).
Ø Meet and greet with the cast onsite
Ø Interaction with approximately over 40,000 potential users/customers.
Ø Opportunity of signage of brand logo to be displayed at each Haunt we attend.

9. Below we created some mock up art work using the product ROCKSTAR and GoPro to give
an example and also showed a “seasonal” play on words that might be good work for you.