Locdrop, Cities Second Dimension and the new age in below the line
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Locdrop provides to cities, retailers, brands and customer the next step in below the line marketing : Digital Local Marketing .
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Locdrop, Cities Second Dimension and the new age in below the line
- 2. LOCDROP Locdrop is a new digital marketing distribution service. The service allows everyone, when opening the Free Locdrop webapp on their smartphone, to see the media (brochures, catalogi, video, music, games …) available in their current location and take it with them.
- 3. CONCEPT DROPPING FILES Files can be dropped on locations in the city. Just upload them on the LocDrop site and add the location address. PICKING UP FILES LocDrop users can pick up the files if they are at the right location, and only then.
- 4. AVAILABILTY The media asset is only available • on certain physical locations (shop, restaurant, museum, hotel, town hall, square, event, …) • for a certain time • when not yet viewed a certain amount of times • when not yet picked up a certain amount of times • for a limited time (from – to date and time) • for specific users or public
- 5. AVAILABILTY The media asset can be of any type • e-brochure • e-catalogue • new song release • e-voucher • free game promotion • info or promotion video • ...
- 6. • Free setup • Free service for end-users • Public mode: anyone can collect files • Address accuracy of 50 meter • 250 MB on public cloud infrastructure • No file type restrictions • Free virus scanning • Default 7 day availability for assets • Daily or weekly report of downloads SERVICE Available in alfa release mid October 2013 • 1 media file per user at the same time • No advertisements
- 7. Easy-to-start Scan, install, download… By scanning the QR-code, people can immediately install the app and start downloading your files. These QR-codes can be placed anywhere in your building or city and on your website.
- 8. What’s in it for me? Brands Airports & Stations Distribute all your latest digital brochures from 1 location to your global distribution network, simply by dropping them on LocDrop. Inform your passengers about travel times and locations or promote shops, hotels and restaurants in and around the airport by dropping your info on LocDrop. Shops & Malls Hotels Drop your vouchers, offers or catalogs on LocDrop, replace your paper marketing and let it lead customers to your store. Guide your visitors through your hotel, distribute your hotel brochures and promote your restaurants and city hotspots using the files you dropped on LocDrop.
- 9. What’s in it for me? Cities Companies Drop your city brochures on LocDrop and offer tourists and shoppers relevant, easy-to-use and environmentally friendly information. Inform your customers about your products and services, within the company building by dropping your corporate brochures and media on LocDrop. You Convenient pickup of e-vouchers, catalogues, flyers, music, video and games offered at the location where you stand… just by opening LocDrop.
- 10. Advantages Instant distribution Real live reporting No need to wait for a printed version, your files can be picked up immediately after dropping. Real live reports show you how much your files are being picked up. Or make use of the automatic report mailer to be informed daily or weekly. Eco-friendly Less paper waste. Save on your costs No more high printing costs. Use existing files No need to redesign your assets or start all over again… just use the files you already have.
- 11. Thank you for your interest! You want more? Visit us at locdrop.com and pick-up our free alfa release.