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Start-Up Marketing
A Sampling of Work
RACHAEL WACHSTEIN | 630.269.3725 SOCIALMEDIACHICAGO@GMAIL.COM
I help start-ups exceed their
goals and investor expectations
no matter what stage of growth
they are in.
• Growth Strategy
• Branding
• Market Research
• Usability Testing
• Product Development
• Communications
• Advertising
• Customer Lifecycle
Marketing
• Sponsorships and
Partnerships
• SEO/SEM
• PR and Influencer
Outreach
• Product Development
• Social Media
Marketing
• Affiliate Marketing
• Content Marketing
• Communications
• Metrics & Analytics
RACHAEL WACHSTEIN | 630.269.3725 SOCIALMEDIACHICAGO@GMAIL.COM
My experience includes; developing, launching, supporting and growing
SaaS start-ups in various categories.
• Financial
• Mental Health
• Medical/Veterinary
• Dating
• Hospitality
• Marketing and Advertising
RACHAEL WACHSTEIN | 630.269.3725 SOCIALMEDIACHICAGO@GMAIL.COM
Strategy
RACHAEL WACHSTEIN | 630.269.3725 SOCIALMEDIACHICAGO@GMAIL.COM
Market Research, Competitive Research & Analysis, User Surveys &
Interviews, Comprehensive Marketing Plans , Budget Forecasting,
Etc.
UX & Product Development
RACHAEL WACHSTEIN | 630.269.3725 SOCIALMEDIACHICAGO@GMAIL.COM
Market Testing, User Interviews, Usability Testing (remote and on-
location), Product Road Mapping, Analysis.
Social Media & Reviews
RACHAEL WACHSTEIN | 630.269.3725 SOCIALMEDIACHICAGO@GMAIL.COM
Strategy, Account Management, Content Development, Social Media
Team Management, Tracking and Analysis, Fan/Follower Growth,
Partnerships, Reputation Management, Influencer Marketing, Contests &
More.
Advertising
RACHAEL WACHSTEIN | 630.269.3725 SOCIALMEDIACHICAGO@GMAIL.COM
PPC, Social Ads, Search & More. Design. Copy. Campaign Oversight.
Content Marketing
RACHAEL WACHSTEIN | 630.269.3725 SOCIALMEDIACHICAGO@GMAIL.COM
Content Team Management, Content Strategy, Blogging, Videos, Articles, eBooks,
Infographics, Etc.
Communications & Copy
RACHAEL WACHSTEIN | 630.269.3725 SOCIALMEDIACHICAGO@GMAIL.COM
Websites, Apps, Email, eBooks, Video Scripts & More.

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Start-Up Marketing 2020

  • 1. Start-Up Marketing A Sampling of Work RACHAEL WACHSTEIN | 630.269.3725 SOCIALMEDIACHICAGO@GMAIL.COM
  • 2. I help start-ups exceed their goals and investor expectations no matter what stage of growth they are in. • Growth Strategy • Branding • Market Research • Usability Testing • Product Development • Communications • Advertising • Customer Lifecycle Marketing • Sponsorships and Partnerships • SEO/SEM • PR and Influencer Outreach • Product Development • Social Media Marketing • Affiliate Marketing • Content Marketing • Communications • Metrics & Analytics RACHAEL WACHSTEIN | 630.269.3725 SOCIALMEDIACHICAGO@GMAIL.COM
  • 3. My experience includes; developing, launching, supporting and growing SaaS start-ups in various categories. • Financial • Mental Health • Medical/Veterinary • Dating • Hospitality • Marketing and Advertising RACHAEL WACHSTEIN | 630.269.3725 SOCIALMEDIACHICAGO@GMAIL.COM
  • 4. Strategy RACHAEL WACHSTEIN | 630.269.3725 SOCIALMEDIACHICAGO@GMAIL.COM Market Research, Competitive Research & Analysis, User Surveys & Interviews, Comprehensive Marketing Plans , Budget Forecasting, Etc.
  • 5. UX & Product Development RACHAEL WACHSTEIN | 630.269.3725 SOCIALMEDIACHICAGO@GMAIL.COM Market Testing, User Interviews, Usability Testing (remote and on- location), Product Road Mapping, Analysis.
  • 6. Social Media & Reviews RACHAEL WACHSTEIN | 630.269.3725 SOCIALMEDIACHICAGO@GMAIL.COM Strategy, Account Management, Content Development, Social Media Team Management, Tracking and Analysis, Fan/Follower Growth, Partnerships, Reputation Management, Influencer Marketing, Contests & More.
  • 7. Advertising RACHAEL WACHSTEIN | 630.269.3725 SOCIALMEDIACHICAGO@GMAIL.COM PPC, Social Ads, Search & More. Design. Copy. Campaign Oversight.
  • 8. Content Marketing RACHAEL WACHSTEIN | 630.269.3725 SOCIALMEDIACHICAGO@GMAIL.COM Content Team Management, Content Strategy, Blogging, Videos, Articles, eBooks, Infographics, Etc.
  • 9. Communications & Copy RACHAEL WACHSTEIN | 630.269.3725 SOCIALMEDIACHICAGO@GMAIL.COM Websites, Apps, Email, eBooks, Video Scripts & More.