2. Introduction
-
What is
Community Service?
Community service may be compulsory or can be done
voluntarily.
It is commonly conducted by a local community like
school, education institutions, non-profit organization
(NPO), or house of worship
Community service is work performed by an individual or
group of people for free with the intention to benefit other
people in the community.
02
3. Objective
Strive to improve the RhR Hotel business by
promoting the hotel.
Promote the RHR Hotel which is facing difficulties
due to the Covid-19 pandemic
03
Aim to attract more customers to stay at the hotel
by highlighting its Housekeeping department and
advertise the RhR Hotel Ramadhan Promotion
4. Commercial
Video
Create a commercial video of RhR
Hotel focusing on
Housekeeping Department
Poster
Create a poster for RhR Hotel
Ramadhan Promotion
04
How?
5. TEMPLATE
The first draft template of the
storyboard was out, we then
suggest some more
adjustment to let the video
become more informative and
attach to the estimated time,
setting by the lecturer.
TEAM FORMATION
A large team were formed,
some of the positions were
selected, and the responsible
department were being
chosen.
Team: DPS (13) + DCA (1)
Team Leader: Bryant
RHR's Department:
Housekeeping department
BRAINSTORMING
There are 2 types of
discussion being held this
week.
First, brainstorming on what
were our expectations to put
into the video
Second, answer the crucial
questions, suggested by the
lecturer.
Week 3 Week 2
Week 1
Weekly
Progress
(part I)
6. Week 4
Week 5
Week 6
PROGRESS
The group leader had a
session with Madam on the
progress of this project.
Besides that, we also had a
discussion on the method of
improvising our initial
promotional videos.
TASK SEGREGATION
This is the week where we
started the discussion on the
report and splitting the task
among group members. We
also discussed thoroughly
uncertain parts of this task.
FEEDBACK
The Lecturer provided us with
her feedback on our video
ideas during our session. From
there, we proceed with our
discussion on the amendment
of our video ideas.
Weekly
Progress
(part II)
7. Week 9 Week 8
Week 7
SUBMISSION
This is the week where we
submit both the report and
video. Overall, our group are
satisfied with the outcome of
this work.
INDIVIDUAL
ASSIGNMENT
For this week, we do not have
any group assignment.
Instead, we were tasked with
a self-reflective essay as our
individual assignment.
MOODBOARD
After receiving a new task
from Madam, all of us decided
to do our own separate mood
board and from there, we will
select the best three to be
presented.
Weekly
Progress
(part III)
8. Week 10
Week 11
Week 12
PRESENTATION SLIDES
We begin to design the
Presentation Slides through
Canva and any other
preparation for Next week
Community Service's
presentation.
TASK SEGREGATION
All of the members separate
the responsibility in different
parts of the Presentation
Slides and be mind on the
Likes and Share amounts on
YouTube.
POSTER
The selected Moodboards'
owners will be responsible for
the Posters design and finally
voted by all of the members, to
pick 2 out of 3 Posters for
submission.
Weekly
Progress
(part IV)
9.
10. able to gain the knowledge of
creating a proper commercial video
less exaggerate transition and fonts
understand how to download the
video and change the background by
referring to the logo
understand how to organize the whole
commercial video
16. We would be crop the original video become smaller,
which is crop the watermark
Solution
17. CONDITION 3
Unable to find a music that suitable for the
commercial video
By doing the commercial video, we need a good
music that suitable for our video, but we unable to
found out the great music.
18. For the solution, we finally search the music in youtube,
which is the music name called: Paradise, by Ikson
19. CONDITION 4
Struggle of the subtitles fonts and transition
During we editing the video, because we lack of experience
and not the professional, so we much struggling in the
subtitles fonts and the transition.
20. CONDITION 5
Lack on resources, editing video and the quality of
the video doesn't clearly enough
26. Condition 6
Canva is used to imitated the
text form of the pink hotel logo
Action Plan Taken 2:
27. Condition 6
Details:
Background pink colour code - #CD0F69
First “r” - Now Think front style
“h” - Now Think front style with Bold
Second “r” - Now Think front style in separate
text box and move closer to “h”
“rhr” front size - 276
“HOTEL” - Hero Light front style and size 73.5
“line” - line weight is 2
“@SELAYANG” - Open Sans front style and size
54.3
Hotel information - Poppins Light front style and
size 23
28. Condition 6
The pink hotel logo can then
be adjusted in the middle with
more pink colour area
Once it is done, this can be
downloaded and insert into
video editing software
Reason:
30. Condition 7
The facilities of different departments are tried to explain
to the group before deciding which department to focus
Booking hotel websites such as Agoda and Expedia,
Instagram and Facebook Page are accessed to check for
the updates in cleaning routine for the pandemic
Action Plan Taken 1:
31. Condition 7
Booking hotel websites such as Agoda and Expedia are
also accessed to check for the landmarks
Google Map is used to search the nearby attraction places
to understand the purpose of staying there
This is to have the idea of choosing the right
background music for the commercial video
Action Plan Taken 2:
32. Condition 8
Video shooting and photography of the hotel room cannot
be done during this pandemic
External Problem:
Hotel's main website, Facebook, YouTube, Instagram and hotel
booking websites are accessed to get the photos and videos
of the hotel
Action Plan Taken:
33. Condition 9
New to storyboard
Lack of experience in making storyline
Internal Problem:
Ideas shared by group members are collected to arrange the
storyline in the provided storyboard template
Draft version is sent to lecturer to seek for feedback
Action Plan Taken:
34. Condition 10
The requested video clips for housekeeping and a photo of
the hand sanitizer to be included with the amenities are not
provided
External Problem:
The hotel's Instagram has the photos of housekeeping, but
are not up to the expectation, so the plan is cancelled
Action Plan Taken:
35. Condition 11
The video editing software does not have the function of collaboration with
others
Internal Problem:
When the draft video is done, storyboard is used to as a guideline to double
check for the mistakes patiently
Different ideas shared by group members are used to evaluate in comparison
to get the best result
A draft version is showed to lecturer to seek for feedback
Action Plan Taken:
36. Condition 12
Lack of experience in doing timeline
Internal Problem:
Calendar is used to estimate the date to complete certain
tasks for the commercial video
Action Plan Taken:
37. Condition 13
Commercial video uploaded in Facebook page is deleted
External Problem:
When the commercial video is uploaded in YouTube, group
members take turn to share around and keep a record of
the results every day
Action Plan Taken:
42. Condition 1
New to moodboard and poster design for hotel
Less skill in using Canva
Internal Problem:
The hotel logo is duplicated to
new Poster Design in Canva
Action Plan Taken:
44. Condition 2
The hotel logo is arranged in different positions to
share some ideas for moodboard and poster design
Action Plan Taken 1:
45. Condition 2
Original colours of the hotel logo are placed to allow
group members to try working on poster design
Action Plan Taken 2:
46. Condition 2
Canva link is shared to the group for the
members to try doing the designs
Action Plan Taken 3:
47. Condition 3
There is a confusion of focusing on hotel room rate and
sahur
Internal Problem:
To clarify with the lecturer to double confirm
Action Plan Taken:
48. Condition 4
Less experience in moodboard design
Internal Problem:
Group members have tried to do different moodboard
designs
The lecturer is invited to join in Canva to provide the
feedback
Action Plan Taken:
49. Condition 5
Less experience in poster design
Internal Problem:
Take note of what the lecturer expects during the presentation for
moodboard design
Read the feedback of other moodboard designs from other courses
in the provided Google Drive folder
Search for the old sample from the hotel social media website for
reference
Action Plan Taken:
50. In this post-pandemic era which the world’s economies are expected to be gradually
recovering and do a re-boot in their businesses. Once the borders are open,
international tourist will start coming in and it will be good for the hospitality industry.
Currently, being in the Ramadhan month, we take this advantage to promote our client’s
RHR hotel comfort stay and it wide varieties of mouth-watering “Buka Puasa” Buffet as
this is the best time to advertise it out in the social media and other medias.
To ensure the hotel gets it repeat and new business in the near future, we focus mainly
on improving customers satisfaction to the highest level, especially in the housekeeping
department, to have the most enjoyable experience and comfortable stay, in order to
get future business and recommendations to their circle of contacts too.
Conclusion
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51. Community service is essential to our society, and in this project team from Erican
College, put in a lot of effort under the guidance of Madam Ni, to promote our client’s
RHR Hotel with the aim to attract more customers to stay at the hotel by highlighting
its Value Propositions, such as the best housekeeping department and its friendly
staffs, who constantly do their best to provide the highest standard of a clean and
sanitized, comfortable and safe environment for the hotel’s patrons.
The values and lessons acquired through this community service project is the
participants have learned to adapt to the new method of virtual teamwork, and have
successfully completed this project, which we hope and believe will give high
positive impact to our client’s hotel business.
Conclusion
52. First and foremost, we thank Madam Ni for her guidance and experience in doing this community
project.
Challenges such as producing the video, preparing the report, presentation, the posters and
etc., was a big experience.
This is where we start to learn how to use new applications, i.e. Canva, which can be very
valuable in the future.
Once the framework was given, and a leader appointed to lead and the rest slowly fall in to
take their positions to do their part.
Week after week, Madam Ni constantly reviewing the progress, we got somewhere and seeing
our community project effort materialized.
Acknowledgement
53. We take this opportunity to thank all our team members in
this project listed in the team chart below, the reporting
team, and a special thanks to those leading with the major
tasks listed below:-
1.Project team leader - Bryant
2.Preparing the draft – Wani
3.Storyboard and Timeline – Rachel Hong
4.Video Editing – Chee San & Desney Woon
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Acknowledgement
