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How To Set Your
Business Sales Goals
Dr. Rachna Jain
What are your Income
Goals?
Choose the real number you
want and need to earn to stay
in business long term. There is
no point in under-earning.
How Big is Your Audience?
Is your audience big enough to support your income goals? Keep in
mind that reaching six figures can take about 1000 true fans.
What is the Price of Your Product?
Have you priced your products or
services accurately and fairly for your
market? You want to provide the
most value at the best price.
Do You Have Sales Partners?
Do you have joint venture partners or affiliates to
factor when calculating your earnings? Are you
making enough on each sale to make it worth
growing those sales?
What are your expenses?
How much is your break-even number
for you business, without you taking a
paycheck?
Sometimes businesses can be much
more profitable simply by cutting a few
expenses.
Are your Expectations Realistic?
You can’t close 100% of sales, but you can keep
track of how many potential clients you speak
with before of them hires then. If you know one
in three people hire you, you can increase your
sales by simply speaking to more people.
Gamify Where You Can!
Turn your sales process into a
game, giving yourself points for
when you make an offer, follow
up with potential clients, or have
sales calls.
When you reach a preset
number, reward yourself!
How to set your business sales goals

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How to set your business sales goals

  • 1. How To Set Your Business Sales Goals Dr. Rachna Jain
  • 2. What are your Income Goals? Choose the real number you want and need to earn to stay in business long term. There is no point in under-earning.
  • 3. How Big is Your Audience? Is your audience big enough to support your income goals? Keep in mind that reaching six figures can take about 1000 true fans.
  • 4. What is the Price of Your Product? Have you priced your products or services accurately and fairly for your market? You want to provide the most value at the best price.
  • 5. Do You Have Sales Partners? Do you have joint venture partners or affiliates to factor when calculating your earnings? Are you making enough on each sale to make it worth growing those sales?
  • 6. What are your expenses? How much is your break-even number for you business, without you taking a paycheck? Sometimes businesses can be much more profitable simply by cutting a few expenses.
  • 7. Are your Expectations Realistic? You can’t close 100% of sales, but you can keep track of how many potential clients you speak with before of them hires then. If you know one in three people hire you, you can increase your sales by simply speaking to more people.
  • 8. Gamify Where You Can! Turn your sales process into a game, giving yourself points for when you make an offer, follow up with potential clients, or have sales calls. When you reach a preset number, reward yourself!