Keynote presentation for KT's Cloud Frontiers 2011 (actual conference was in December 2010). Contains a lot of early thinking on disruption patterns, cloud computing, and how Republic of Korea can be an effective global cloud competitor.

1. Cloud Can Increase Korea’s Global
Competitiveness
Keynote - Cloud Frontiers 2011
Randy Bias, CEO,

2. A Vision of Cloud Computing
Fundamentals of the Disruption
Korean Opportunities

3. A Vision of Cloud Computing
( )

4. What is Cloud Computing?
On demand Self-service
services? Web Apps?
?
IT-as-a-
Service? Virtualization?

5. ... could it be even bigger change?
On demand Self-service
services? Web Apps?
IT-as-a-
Service? Virtualization?

6. ... could it be even bigger change?
On demand Self-service
services? Web Apps?
Revolution?
Disruption?
IT-as-a-
Service? Virtualization?

7. Where did Cloud Computing come from?

8. Where did Cloud Computing come from?

9. Why? SCALE changes everything

10. The Industrial Revolution ...

11. ... Revolutionized

12. The Digital Revolution ... Revolutionized

13. The Digital Revolution ... Revolutionized
pt io n
ru e
di s s id
in

14. Fundamentals of the Disruption
( )

15. Generating power

16. Generating power at scale?

17. Power at scale

18. These are not the same thing
Enterprise-class Utility grade

19. These are not the same thing
Enterprise-class Utility grade

20. Cloud Computing is a new tool for ...
Cloud
Computing

21. Cloud Computing is a new tool for ...
... enabling Cloud Datacenters
Cloud Cloud
Computing Datacenters

22. Cloud Computing is a new tool for ...
... enabling Cloud Datacenters
... which deliver Cloud Services
Cloud Cloud Cloud
Computing Datacenters Services

23. Enterprise Computing vs. Cloud Computing
Manual Automated

24. Enterprise Computing vs. Cloud Computing
Manual Automated
Local power Utility power
(average datacenter) (cloud datacenter)

25. Cloud computing is a huge change to IT

26. What is the big deal?
Labor Server Mgmt Monthly 5-yr
Costs Ratio Cost Cost
Average
100:1 $75.00 $4500
Enterprise
Google 10,000:1 $0.75 $45
10-100x
Labor Savings

27. What is the big deal?
Labor Server Mgmt Monthly 5-yr
Costs Ratio Cost Cost
Average
100:1 $75.00 $4500
Enterprise
Google 10,000:1 $0.75 $45
10-100x
Labor Savings
2-10x H/W Savings 5-10x S/W Savings
2-3x Power/
Cooling Savings

28. Doing IT Yourself (DIY)?
Customers
who DIY

29. Doing IT Yourself (DIY)?
Customers
who DIY
Early
adopters –
competitive
advantage

30. Doing IT Yourself (DIY)?
Peak adoption –
Customers NO advantage
who DIY
Early
adopters –
competitive
advantage

31. Doing IT Yourself (DIY)?
Peak adoption – Specialists provide
Customers NO advantage a ‘utility’ service
who DIY
Early
adopters –
competitive
advantage

32. Doing IT Yourself (DIY)?
Peak adoption – Specialists provide
Customers NO advantage a ‘utility’ service
who DIY
Early
adopters –
competitive
advantage

33. Doing IT Yourself (DIY)?
Peak adoption – Specialists provide
Customers NO advantage a ‘utility’ service
who DIY
Early
adopters –
competitive
advantage

34. Doing IT Yourself (DIY)?
Peak adoption – Specialists provide
Customers NO advantage a ‘utility’ service
who DIY
Early
adopters –
competitive
advantage

35. Doing IT Yourself (DIY)?
Peak adoption – Specialists provide
Customers NO advantage a ‘utility’ service
who DIY
Early
Mature
adopters –
service
competitive
provider
advantage
market

36. Doing IT Yourself (DIY)?
Peak adoption – Specialists provide
Customers NO advantage a ‘utility’ service
who DIY
We Are
Here
Early
Mature
adopters –
service
competitive
provider
advantage
market

37. Doing IT Yourself (DIY)?
Customers
who DIY
Early Adopters Peak Adoption Utility Market

38. Doing IT Yourself (DIY)?
Customers
who DIY
Competitive No Competitive
Advantage Advantage Disadvantage

39. Utility Service Providers
Power Grid
Air Transport
Water Plant
Banking & Finance Telecommunications

40. IT Vendors & Phased Disruption

41. IT Vendors & Phased Disruption
Disruption

42. IT Vendors & Phased Disruption
Disruption Disruption

43. IT Vendors & Phased Disruption
Disruption Disruption Disruption

44. There will be winners & losers ...
In 4 Years: In 4 Years:
200K+ users 20M+ endusers
$500M annual revenue >2M businesses
100% annual growth

45. The IT landscape is being re-shaped

46. Companies are using the disruptive change to
deliver business results TODAY
“Thousands of servers in use [to
deliver 99.999% uptime VOD service]”

47. Companies are using the disruptive change to
deliver business results TODAY
“Thousands of servers in use [to
deliver 99.999% uptime VOD service]”
Actuarial processing

48. Companies are using the disruptive change to
deliver business results TODAY
“Thousands of servers in use [to
deliver 99.999% uptime VOD service]”
Actuarial processing
Storage for mobile broadcasting

49. Companies are using the disruptive change to
deliver business results TODAY
“Thousands of servers in use [to
deliver 99.999% uptime VOD service]”
Actuarial processing
Storage for mobile broadcasting
Image processing

50. Key benefit #1:
Bottom Line Savings are 10-40x

51. Key benefit #2:
Top Line Growth is Incalculable
Do things you couldn’t possibly do before

52. Key benefit #2:
Top Line Growth is Incalculable
Do things you couldn’t possibly do before
Facebook app grows to
4,000 servers overnight

53. Key benefit #2:
Top Line Growth is Incalculable
Do things you couldn’t possibly do before
Facebook app grows to
4,000 servers overnight
Drug test lab in 5 mins (from 8wks)

54. Key benefit #2:
Top Line Growth is Incalculable
Do things you couldn’t possibly do before
Facebook app grows to
4,000 servers overnight
Drug test lab in 5 mins (from 8wks)
U.S.A. Electronic Retailer:
+25% revenue in 2 months

55. Korean Opportunities
( )

56. You have become a global economic power
GDP in $

57. You are a technology leader

58. You are a technology leader

59. You are a technology leader

60. You are a technology leader

61. You are a technology leader

62. You are a technology leader

63. Case Study
In only 8 months ...
Private Cloud Mobile Cloud Public Cloud

64. Case Study
In only 8 months ...
T
B !
C n
p e
o
Private Cloud Mobile Cloud Public Cloud

65. KT’s Immediate Cloud Benefits (#1 & #2)
CapEx
Reduction
(5x)

66. KT’s Immediate Cloud Benefits (#1 & #2)
CapEx Time To
Reduction Provision
(5x) (50x)

67. How KT did it

68. How KT did it

69. How KT did it

70. How KT did it

71. How KT did it

72. How KT did it

73. How KT did it

74. Call to Arms
(Avoid disruption)

75. Call to Arms
(Avoid disruption)
1. Embrace change

76. Call to Arms
(Avoid disruption)
1. Embrace change
2. Use cloud technology NOW

77. Call to Arms
(Avoid disruption)
1. Embrace change
2. Use cloud technology NOW
3. Educate yourselves

78. Call to Arms
(Avoid disruption)
1. Embrace change
2. Use cloud technology NOW
3. Educate yourselves
4. Find cloud pioneers

79. Call to Arms
(Avoid disruption)
1. Embrace change
2. Use cloud technology NOW
3. Educate yourselves
4. Find cloud pioneers
5. Strategize on disrupting

80. Call to Arms
(Avoid disruption)
1. Embrace change
2. Use cloud technology NOW
3. Educate yourselves
4. Find cloud pioneers
5. Strategize on disrupting
6. Execute

81. Summary
!
Disrupt, don’t be disrupted!