It is always a dilemma that the store owners face, while deciding how to charge on shipping. It is vital to cover the costs on even the worst case order by not putting the shoppers off.
2. It is always a dilemma that the store owners face, while
deciding how to charge on shipping. It is vital to cover the
costs on even the worst case order by not putting the
shoppers off. An ecommerce site can sell number of
products, however the online business will not be successful
if those products would not be safely handed over to the
customers at an affordable cost.
3. Below are a few shipping
strategies to follow for the
e-commerce growth
4. 1
Offer Free Shipping
Free shipping is always mostly desirable; however its
feasibility depends on the product in question. This
technique can work especially well, if the site sells
products that are hard to find or big ticket items, where
the shipping cost can easily be included in the
products price. Ensure to mention free shipping,
especially on highly competitive items like computers,
also by making sure that the items are cheaper than
the competitor including delivery.
5. 2
Fixed Rate shipping
This technique lets the business charge same amount
on every product, no matter the weight or price. It’s a
great choice if most of the products are lightweight and
are aware of the average shipping price. To charge a
percentage on an order’s cost, it would be great idea to
opt for free shipping option. The increase in the order
cost will also increase the shipping price. This option
will let the business owner take less of a chance on cut
profits while still offering customers a great deal
6. 3
Evaluate
Carriers Continually
Things are always changing in the world of
ecommerce, which includes shipping options and
strategies. To get the best price and services, it’s vital
to continually evaluate the right mix of shipping
carriers. The weight and size that was cost effective
one month can change the next, as rates and plan
change often. The carriers will soon begin to charge
based on the size and not just the weight, this is called
‘dimensional pricing’.
7. 4
Ensure To Keep The
Customers Informed
The number one reason for cart abandonment is often
the shipping and handling rates. Throughout every step
of shopping and purchasing process, it is better to keep
the customers informed on the status of the order and
also about the price of shipping. According to a
survey, it has been observed that keeping the shoppers
in the loop once the product in shipped translates to
higher customer satisfaction.
8. It’s not always easy, however
finding out how to ship profitably
often determines the success of
the e commerce companies
9. Interested To Know More About?
E-commerce Ontwikkeling Specialist
Outsource E-commerce Ontwikkeling India
Magento Certified Solution Specialist