2.  To get an idea of an object is called
perception.

3. 1. Receiving stimuli:
 External
 Internal
2. Selecting stimuli:
 External factor- Nature, Location, Size, Similarity.
 Internal factor- Learning, Need, Interest.

4. 3. Organising
 Figure Background:
 4. Response:
 Attitude
 Motivation
 Feeling

5. 1.Factors in the perceiver
2.Factors in the situation
3.Factors in the target

6. 1. Factors in the perceiver
 Attitudes
 Motives
 Interests
 Experience

7. 2.Factors in the situation
 Time
 Work setting

8. 3.Factors in the target
 Sound
 Size
 Proximity
 Similarity

9. 1. Sensory
2. The Absolute
3. The differential threshold
4. Subliminal perception

10. 1. Sensory: The human organ
(eye, ears, nose, mouth, skin) that receive
sensory input.
2. Absoulute: The lowest level at which an
individual can experience a sensation.
3. Differential: Minimal difference that can be
detected between two stimuli.
4. Subliminal: perception of very weak or repid
stimuli received below the level of conscious
awareness.

13. What do you see?
Now what do you see?

14. THANK YOU