Learn how raybiztech helped Global Health develop there portal on Kentico. Case study on global-health.com by Raybiztech.

1. Global Health
global-health.com
Offices:
USA
Dallas,Texas
6010 W SpringCreek Parkway,
Plano,TX 75024
Tel: +1-214-814-7045 / 47
Los Angeles, California
5405 WilshireBlvd
Los Angeles,CA 90036
Tel: +1-650-534-
3131 / 32
AUSTRALIA
Melbourne, Victoria
1/501 Church St,Cremorne
Melbourne VIC 3121
Tel: +61 413 697 924
INDIA
Hyderabad, Telengana
Plot204, Kavuri HillsPhase2,
Madhapur,Hyderabad 500033
Tel: +91 40 4640 0400
CANADA
Toronto, Ontario
7111 Syntex Drive, 3rd Floor,
Mississauga- L5N8C3
Tel: +1 646 591 0108
Email - sales@raybiztech.com
Background
Global Health isone of Australia'slongestestablishedandmostexperienced
developersof software applicationsforthe Healthcare industry.Global health
applicationsare builttomaximizeconnectivityacrossthe healthcare sectorcovering
the clinical,businessandconsumer.Listedonthe AustralianStockExchange (ASX:GLH).
Global HealthLimitedishead-quarteredinMelbourne.Itisthe single technology
partnerfor healthcare providersthatshare theirvisionof ConnectingCliniciansand
Consumers.
To enrichtheiruserexperience,Global Healthdecidedtorestructure andredesign
theirexistingsite.The clienthasextendedthe productdetailsande-commerce
functionalitytoinclude purchase online.Othersalientfeatureslike Shop,Infographic
were alsoadded.
Goals
 Create and implementnew formandstyle globally
 Remove background colours
 Buttonstyle change – Remove envelop icons
 Consolidate font usage
 Bringin brandingcoloursas appropriate
 Redotemplatesforall pagestofollow primary style
 RedoContact Us page as perbrief
 Individual ProductNew template
 Fix redirectandback glitch
 Extende-commerce functionality
Challenges
 Creatingthe productportfolio representation
 Enhancinguserexperience byredesigningthe websiteandthe store pages
 Providingeasynavigationpathsforthe users
Solution
 Product PortfolioRepresentationusing
infographic:Builta new JavaScript-
basedinfographicwitheditabletextthat
istouch friendly.The slicesof the
infographicwere renderedusinga
customdocumenttype withappropriate
transformations.The transformations
permittedformessage displaywhenthe
mouse hoveredoverthe products.You
can navigate tothe respective product
page by clickingonthat product.

2.  RedesignedNavigation:Rebuiltthe informationarchitectureandcontenttree
to simplifythe navigation,therebyenhancingthe userexperience.The redesign
made it easyforusersto findthe appropriate contentwithouthavingtoclicking
aroundmuch. The redesignincludeddesignandbuildnew store home page and
product,slider,restyledsearchpage,anda restyledforum page.
 E-Commerce Module:Customizedthe e-commerce module fordisplayingthe
productsusingthe ‘shop’module.Base price andtax calculationsforeach
productwere managedfromthe single price inputbythe productmanager.
The checkoutprocessand the shoppingcart are customizedforthe customer
needincludingpaymentgatewayintegrationwithWePay.Theyalsoextended
the standard discountfeature asperthe client’sbusinessrules.
Results
The redesignof the visual identityisaimedatbringingthe company’swebsitetohave
a modernlookand feel andmake itcontemporary.Inaddition,the revisednavigation
and productportfolioare aimedatimprovingthe awarenessof userstoall the
productsthat the companyis offering.This,coupledwiththe e-commerce
functionality,enabledthemtoconvertmore usersthantheywouldhave otherwise.
Key criteria for selecting Kentico
 Intuitive andPowerful ContentManagement Features
 Powerful API,seamlessintegrationwiththirdpartysystemsandabilitytoextend
the CMS functionalitytoimplementbusiness rules
 Enterprise featuresandaffordableprice
Source: www.raybiztech.com/resources/case-studies/global-health-case-study