Personal Information
Entreprise/Lieu de travail
United Kingdom United Kingdom
Profession
European Consumer & Market Insight Director
Secteur d’activité
Advertising / Marketing / PR
À propos
Head of regional headquarters insight team liaising with HQ in Korea and 27 local markets organised into 17 business units. Working across brand and 6 product categories (mobile phone, Tablet, Laptop, Digital camera, Domestic Appliances and TV)
Leading an Insight team of 7 others covering market, consumer, retail and digital insight.
Providing strategic insight for all marketing functions (Brand, Digital, CSR, Partnerships, PR and Retail) teams in the regional HQ, as well as supporting Global HQ teams..
Focused on delivering 'Real Time' Insight through a combination of Digital, online community and traditional mechanisms to facilitate fast decision making to drive business growth.
Mots-clés
ideas
process
creativity
best in class
brand positioning
Tout plus
Personal Information
Entreprise/Lieu de travail
United Kingdom United Kingdom
Profession
European Consumer & Market Insight Director
Secteur d’activité
Advertising / Marketing / PR
À propos
Head of regional headquarters insight team liaising with HQ in Korea and 27 local markets organised into 17 business units. Working across brand and 6 product categories (mobile phone, Tablet, Laptop, Digital camera, Domestic Appliances and TV)
Leading an Insight team of 7 others covering market, consumer, retail and digital insight.
Providing strategic insight for all marketing functions (Brand, Digital, CSR, Partnerships, PR and Retail) teams in the regional HQ, as well as supporting Global HQ teams..
Focused on delivering 'Real Time' Insight through a combination of Digital, online community and traditional mechanisms to facilitate fast decision making to drive business growth.
Mots-clés
ideas
process
creativity
best in class
brand positioning
Tout plus