Analyst firm, Real Story Group's 2013 Brand & Digital Asset Management Reality Check. Keep in mind they are not designed to display who is the “best,” or the “leader.” The purpose of these charts is to provide you with some key indicators to recognize and weigh various risks associated with vendor/product evolution and recent development. The chart represents four key dimensions that should supplement functional and cost/value analysis in any major decision to purchase, maintain or divorce your current technology or vendor.

1. Copyright © 2013
REAL STORY GROUP
realstorygroup.com
Brand & Digital
Asset
Management
REALITY CHECK
2013
VENDORSIZE
VENDOR EVOLUTION
PRODUCTDEVELOPMENT
SLOW RAPID
SLOWRAPID
REFRESH OVERHAUL TURBULENCE
MAINTENANCE AVERAGE SHIFTING
LETHARGY CONTINUITY RESTRUCTURING
celum
MediaBeacon
North Plains /
VYRE/Xinet
WAVE
Fedora
Widen
Adobe
Nuxeo
FOCUS ON DAM
WoodWing /
Dutchsoftware
Extensis
Canto
EMC
Microsoft
ADAM
MerlinOne
HP/Autonomy
OpenText
Chuckwalla
ResourceSpace
EnterMedia
GLOBALedit
ConceptShare
Picturepark
Equilibrium
Razuna
Pixelboxx
SCC

2. Copyright © 2013 Real Story Group www.realstorygroup.com
Brand & Digital Asset Management
The Brand and Digital Asset Management (DAM)
research critically evaluates the strengths and
weaknesses of 26 Brand and Digital Asset
Management (DAM) options.
• Learn the real weaknesses of the leading tools
• Avoid common pitfalls & negotiate a good price
• Become your in-house expert on all major DAM
vendors
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shortlist in hours
www.realstorygroup.com/Research/DAM/

3. Copyright © 2013 Real Story Group www.realstorygroup.com
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