Redington Value Journal - April 2017

For more information, please write to sales.value@redingtonmea.com
Issue 10 // April 2017
DELL EMC LAUNCHES
CLOUD ECOSYSTEM HUB
The hub will connect customers with service providers to help establish stronger marketing
efforts, enabling digital transformation and grow long term cloud business, said the company.
Redington Value is a value added distributor for the following brands in parts of Middle East & Africa:
connect customers with SPs
to help establish stronger
marketing efforts, enabling
digital transformation and
significantly growing long term
cloud business.
This new unified platform
demonstrates the company’s
commitment to providing
choice and unique solutions to
every customer and removing
obstacles to cloud adoption
through hosting an online
cloud portal for Dell EMC
Technology, making it easier
for customers to select the right
SP to address their needs. For
SPs, the hub will be a platform
to launch key initiatives and
D
ell EMC and Intel
have announced
a new web-based
Cloud Ecosystem
Hub, to provide
EMEA Cloud Service Providers
(SPs) and end-users with an
online one-stop-site to unify
and simplify access to Dell
EMC’s cloud proposition
and resources. According to
the company, the hub will
drive new business through the
marketplace.
“Historically, vendors
have failed to support service
providers in their campaigns
and the Dell EMC Cloud
Ecosystem represents a game-
changing development for
both service providers and
customers alike,” said Eric
Velfre, Senior Vice President,
Compute and Networking
Sales Dell EMC EMEA. “By
simplifying access to the Dell
EMC Cloud value proposition
and offering content and
support for co-marketing
projects, we can generate
awareness and enable new
capabilities to achieve greater
profitability for our partners.
Through the Dell EMC Cloud
community we can also drive
demand from the customer
towards service providers
and capture feedback to help
develop future Dell EMC Cloud
technologies.”
One-stop-site for enterprise
customers, the Cloud
Ecosystem Hub promises to
help them understand how to
transform their businesses,
with a dedicated repository
of up-to-date resources and
assets explaining the value
HPE to acquire Nimble Storage
The acquisition strengthens HPE’s position in the high-growth flash storage market.
Hewlett Packard Enterprise
has announced that it has
entered into a definitive
agreement to acquire Nimble
Storage, the San Jose,
California-based provider of
predictive all-flash and hybrid-
flash storage solutions. HPE
will pay $12.50 per share in
cash, representing a net cash
purchase price at closing of
$1.0 billion. In addition to
the purchase price, HPE will
assume or pay out Nimble’s
Continued on page 2
Continued on page 2
Meg Whitman, HPE
Eric Velfre, Dell EMC EMEA
unvested equity awards, with
a value of approximately $200
million at closing.
Nimble’s predictive flash
offerings for the entry to
midrange segments are

2
Fortinet’s new MSSP programme
reinforces our ongoing investments
and continued dedication to the
success of our MSSP partners and
the security of their customers.”
Fortinet launches new
MSSP programme
The company’s MSSP partner programme offers benefits that enable participants to develop
and expand their security service offerings.
Fortinet has unveiled a new
programme to empower MSSPs
(Managed Security Service
Providers) with the tools,
expertise, training, and support
to accelerate profitability,
expand growth, increase
market leadership and deliver
advance security services to its
customers.
The company’s broad MSSP
partner programme offers
benefits that enable participants
to develop, operate, and
expand their security service
offerings. Partners have access
to the firm’s developer network,
official documentation,
APIs, and tools originally
developed for internal use to
unlock advanced features and
customisation capabilities for
its products and solutions.
They can also avail online,
self-paced training with role-
specific courses tailored to help
develop sales and technical
staff. Additionally, the vendor
will also provide support for
marketing, sales, and technical
activities along with dedicated
account management and access
to its beta programmes and
invite-only events.
“Facing an increasingly
hostile threat landscape,
businesses of all sizes are
struggling to ensure the
security of their sensitive data
and technology investments,”
said Shadi Khuffash, Regional
Sales Manager, Carriers
and ISP’s, Fortinet. “These
challenges are driving many
organisations to seek out
security service providers that
have the technical expertise and
advanced security offerings that
can meet their unique business
requirements. Fortinet’s new
MSSP programme reinforces
our ongoing investments and
continued dedication to the
success of our MSSP partners
and the security of their
customers.”
According to the company,
the programme is also designed
to enable existing MSSPs
to expand their offerings
and maintain a competitive
advantage while also providing
assets and guidance to
support resellers and systems
integrators looking to enter
the managed security services
market. Participants in the
partner programme will get
free access to exclusive Fortinet
services that enable MSSPs
to develop a wide range of
security services to offer their
customers while increasing their
engineering productivity and
increasingly profitability.
proposition and benefits
offered by the firm’s cloud
technologies. Customers will
be able to select SPs through
searches to find the most
relevant solutions for their
businesses, with options to
contact providers directly
through the platform. The
Cloud Ecosystem Hub will also
allow customers to discover and
register for broader industry
events organised by SPs and
Dell EMC.
The Cloud Ecosystem Hub
includes an array of new tools
for SPs, including LeadPool
demand generation, allowing
partners to identify ‘hot’ vendor
agnostic leads, along with
additional resources to help
promote offerings directly to
customers.
The platform also provides
the latest insights and
information around Dell EMC’s
and Intel’s Cloud technology
offerings to help SPs build a
stronger portfolio. In addition,
the firm will allow SPs to run
co-marketing campaigns with
tools to assist in the creation
of marketing assets, campaign
building and client and
influencer networking, featured
within the marketplace.
complementary to HPE’s
scalable midrange to high-
end 3PAR solutions and
affordable MSA products.
This deal will enable HPE
to deliver a full range of
superior flash storage
solutions for customers
across every segment.
In addition, HPE plans
to incorporate Nimble’s
InfoSight Predictive Analytics
platform across its storage
portfolio, which will enable a
stronger, simplified support
experience for its customers.
“Nimble Storage’s
portfolio complements and
strengthens our current
3PAR products in the
high-growth flash storage
market and will help us
deliver on our vision of
making Hybrid IT simple
for our customers,” said
Meg Whitman, President
and CEO, Hewlett Packard
Enterprise. “And, this
acquisition is exactly
aligned with the strategy
and capital allocation
approach we’ve laid out.
We remain focused on
high-growth and higher-
margin segments of the
market.”
From page 1 From page 1
Dell EMC... HPE to...
Shadi Khuffash, Fortinet

3
Redington Value to deliver
Palo Alto solutions in Egypt
The value-added distributor will provide the firm’s security platform in the Egypt market.
Regional distributor Redington
Value has signed an agreement
with Palo Alto Networks to
deliver its Next-Generation
Security Platform to resellers
and their customers in Egypt.
The VAD currently has an
agreement with the vendor
for Saudi Arabia and will now
expand its network to provide
the firm’s security platform in
the Egypt market.
“We are delighted to have
expanded our distribution
agreement with a market leader
in the next-generation security
market,” said Ramkumar
Balakrishnan, President,
Redington Value. “We believe
Palo Alto Networks adds
considerable value to our
existing portfolio of leading
security technologies. Our
newest agreement further
cements our position as the
market-leading security
solutions distributor in Egypt,
with the ability to deliver
outstanding support to our
channel partners and their
customers. With Palo Alto
Networks game-changing
security platform, deep
cybersecurity expertise and
commitment to innovation,
resellers and their customers
can confidently pursue a
digital-first strategy and
embark on new technology
initiatives, such as cloud and
mobility.”
According to the company,
the Next-Generation Security
Platform was built from
the ground up for breach
prevention, with threat
information shared across
security functions system-
wide, and is designed to
operate in increasingly
mobile, modern networks.
“This agreement offers
a great opportunity for
partners in the Egypt
market to provide our
unique security capabilities
that prevent successful
cyberattacks and safely
enable applications to more
customers. Redington Value,
with its extensive network
of value-added resellers and
their customers, can benefit
from the advanced security
features our platform offers,”
said Jason Beal, Director,
EMEA Distribution, Palo
Alto Networks.
Ramkumar Balakrishnan, Redington Value
7
StorageCraftTechnologysignsup
RedingtonValueasMEVAD
The partnership will offer channel partners opportunities in backup and DR space.
StorageCraft Technology,
a global data backup and
business continuity provider,
has signed a distribution
agreement with Redington
Value to be its value-added
distributor for the Middle East.
“We see a strong
complementary offering in the
StorageCraft range and believe
it will integrate well with our
channel community and their
customers. This new partnership
will provide our channel
community with a profitable
opportunity to attach one of
the world’s leading backup and
disaster recovery products to
their solutions,” said Ramkumar
Balakrishnan, President,
Redington Value.
He is confident that this
alliance will give further
opportunities for partners and
their customers on backup,
disaster recovery and true
business continuity.
“Those who want to make fast,
reliable, and complete recovery
a reality will get that with the
StorageCraft Recovery Solution
from Redington Value,” he added.
“We see Redington Value as a
key distributor, whose strength
and presence among channel
communities overshadows other
distributors in the channel.
The partnership delivers real
synergies. We know that data is
the lifeline of any business and
the ability to provide enterprise
business continuity solutions
gives the channel an opportunity
to offer invaluable products and
services to end customers in the
Middle East,” said Dominique
Honnay, Regional Sales Director
at StorageCraft. “Redington
Value is a professional and
dedicated distributor, with
a strong presence within the
community and with whom we
look forward to expanding our
solutions in the Middle East
market.”
In operation since 2003,
StorageCraft has developed a
network of more than 11,000
partners across the globe and
has been recognised by analysts,
publications and IT professionals
for the speed and absolute
reliability of its Disaster Recovery
solutions. The StorageCraft
Recovery Solution protects both
physical and virtual Windows and
Linux systems. More recently,
the StorageCraft Recovery
Solution has grown to encompass
backup for SaaS applications as
well as file and folder endpoint
protection with intelligent data
analytics.
Dominique Honnay, StorageCraft

44
EVENTS
Check Point - CSSA-CSSE Technical Workshop -
Dubai - 26-30 March
Fortinet - FortiGate Technical Workshop -
Dubai - 20-21 March
Nokia - Partnership Launch Event - Dubai - 8 March Oracle - Infrastructure Roadshow - Jeddah - 22 March Pivot3 - HCI Seminar - Dubai - 22 March
Check Point - R80 Workshop - Dubai - 15-16 March
Fortinet - Customer Seminar with partner OCS -
Oman - 20 March
Fortinet - Partner Meet - Doha - 8 March HPE-HCandSynergyRoadshow-Jeddah-8March
Fortinet - STC FUDEX Expo - Riyadh - 28-29 March Sonicwall - Security Seminar - Abu Dhabi - 22 March
Symantec-PartnerExecutiveRoundtable-Jeddah-2March
Splunk - Partner Bootcamp - Dubai - 27-29 March
VMware - vSAN Workshop - Abu Dhabi - 19 March Veeam - Availability Transformation Seminar -
Cairo - 14 March

55
Veritas - Partner Enablement Session - Kenya - 3 March
Cisco - Security Roadshow - Kenya - 14 March
Symantec - Partner Training Session - Kenya - 22 March
Cisco - Security Roadshow - Nigeria - 9 March
Cisco - Security Roadshow - Ghana - 24 March
Dell EMC - End Customer Event With Data Cell -
Ghana - 9 March
Avaya - Partner Get Together - Kenya - 31 March
Cisco - End Customer Event With Apotica -
Ghana - 21 March
Oracle Infrastructure As A Service(IaaS) Partner
Workshop - Tanzania - 29 March
Cisco - End Customer Event With RIFF Technologies -
Nigeria - 28 March
Cisco - Partner Enablement Session - Uganda - 9 March
Hitachi Data System - Launch Event - Kenya - 14 March
Veritas -PartnerTrainingSession-Kenya-23March
Cisco - End Customer Event With Computech - Kenya
- 16 March
Cisco - End Customer Event With Softnet -
Tanzania - 23 March

6
“Oracle has led the industry by
providing the fastest and most
reliable highly secure database
for organisations of all sizes, and
we continue to innovate and help
customers transform to the cloud
with minimum effort and risk.”
MalwarebytesacquiresItaliancybersecurityfirmtoenhancethreatdetection,removalandremediationacrosstheentireenterprise.
Malwarebytes has announced
the acquisition of Saferbytes, a
security start-up with a proven
track record of building advanced
technologies with anti-malware,
anti-exploit, anti-rootkit, cloud
AV, and sandbox capabilities.
This acquisition will greatly
Malwarebytes purchases Saferbytes
enhance Malwarebytes’ enterprise
remediation offering and threat
feeds, in addition to further
advancing the company’s market
approach and global strategy.
With the Saferbytes
acquisition, the company plans
to leverage its popular DeepViz
application, as well as its sandbox
expertise, to enhance existing
solutions with new IOC and
threat feeds and equip businesses
with superior threat intelligence.
The acquisition also serves as a
continuation of Malwarebytes’
global expansion strategy and
market focus on the enterprise.
“We are committed to keeping
customers safe from the most
dangerous cyber threats through
continued advancement of
our technologies,” said Marcin
Kleczynski, Malwarebytes
CEO. “Adding Saferbytes to the
Malwarebytes team is a crucial
step in enhancing our incident
response offering and expanding
our global footprint as a company.
We have been incredibly
impressed with what they have
built and look forward to working
together to keep businesses safe
from cyber threats.”
“The entire Saferbytes team
and I are truly excited to be
joining forces with the exceptional
and highly talented people at
Malwarebytes to build advanced
threat detection technologies,”
said Marco Giuliani, Saferbytes
CEO. “I have always envied
the team at Malwarebytes for
building innovative technologies
and developing one of the most
popular anti-malware solutions
on the market. Since meeting the
Malwarebytes executive team for
the first time, it was clear to me
that we shared the same vision for
building technologies to enable
our customers to have the best
protection available.”
Andy Mendelsohzn, Oracle
Marcin Kleczynski, Malwarebytes
The release includes more than 300 new features and enhancements across availability, performance,
security, and developer productivity.
Oracle has announced that
the latest version of its
database, Oracle Database
12c Release 2 (12.2), is now
available everywhere—in the
cloud, with Oracle Cloud at
Oracle Database available in
the cloud and on-premise
Customer, and on-premises.
Oracle Database 12.2 includes
enhancements to the unique
multitenant architecture
and in-memory database
technologies that provide
customers with outstanding
consolidation, performance,
reliability, and security for
all workloads including
entry-level development and
mission critical workloads.
Additionally, the release
includes more than 300 new
features and enhancements
across availability,
performance, security, and
developer productivity, said the
company.
“Oracle has led the industry
by providing the fastest and
most reliable highly secure
database for organisations of
all sizes, and we continue to
innovate and help customers
transform to the cloud with
minimum effort and risk,” said
Andy Mendelsohn, Executive
Vice President of Database
Server Technologies, Oracle.
“With this announcement,
Oracle is completing the rollout
of Oracle Database 12.2, making
it even easier for organisations
to deploy Oracle Database 12c
wherever they need it—in the
cloud or on-premises.”
“Adding Saferbytes
to the Malwarebytes
team is a crucial
step in enhancing
our incident
response offering
and expanding our
global footprint as a
company.”

The Unified Communication service aims to make meetings easier and more efficient.
Amazon Web Services (AWS),
an Amazon.com company has
announced Amazon Chime, a new
Unified Communications service,
which according to the firm,
makes meetings easier and more
efficient. With Amazon Chime,
customers can start high-quality
video and audio meetings with
one-click, allowing customers
to host or join a meeting, chat,
and share content and screens
AWS announces Amazon Chime
with a seamless, synchronised
experience across desktops, iOS,
and Android devices.
Amazon Chime takes
frustration out of meetings,
delivering very high quality video,
voice, chat, and screen sharing,
said the company. Amazon
Chime calls all participants
when a meeting starts so joining
a meeting is as easy as clicking
a button in the app, no PIN
required. When there’s noise
on calls or somebody joins or
drops mid-call, there’s no longer
mystery who it is as Amazon
Chime shows a visual roster of
all attendees. And, any attendee
has the power to put an end to
background noise by muting
any noisy line. The service offers
strong mobile and desktop apps,
and keeps meetings and chats
synchronised across devices, so
users can join meetings from
anywhere via Android, iOS, Mac,
and Windows apps. According
to the company, Amazon Chime
requires no upfront investments,
complicated deployment,
or ongoing maintenance –
customers can simply download
the application and get started
using the service in minutes.
“It’s pretty hard to find people
who actually like the technology
they use for meetings today. Most
meeting applications or services
are hard to use, deliver bad audio
and video, require constant
switching between multiple tools
to do everything they want, and
are way too expensive,” said Gene
Farrell, Vice President, Enterprise
Applications, AWS. “Amazon
Chime delivers frustration-free
meetings, allowing users to be
productive from anywhere. And
with no ongoing maintenance or
management fees, Amazon Chime
is a great choice for companies
that are looking for a solution to
meetings that their employees
will love to use.”
“Amazon Chime delivers
frustration-free meetings,
allowing users to be productive
from anywhere.”
“DevOps teams look to IT
automation to help speed
productivity and manage
complex deployments.”
Multi-Playbookworkflows,scale-outclustering,andnewsearchcapabilitieshelpfurtherdeliverautomationtoITteams.
environments with powerful
automation capabilities that can
improve productivity and reduce
downtime. New additions to the
latest version of the platform
enable enterprises to better scale
DevOps automation and offer the
ability to link multiple Playbooks
into longer, more complex jobs,
enhancing productivity across the
business, said the firm.
Ansible Tower by Red Hat
Red Hat has announced the
general availability of Ansible
Tower 3.1, the latest version of
its enterprise-grade, agentless
automation platform. Ansible
Tower by Red Hat helps
enterprises cut through the
complexities of modern IT
Red Hat’s Ansible Tower 3.1 now available
internally uses the popular
Ansible open source automation
project to help teams more
effectively manage systems and
optimise multi-tier deployments
while adding control, security and
delegation capabilities. Ansible
Tower 3.1 includes several new
and enhanced features, including
multi-playbook workflows and
scale-out clustering, which
increases the number of jobs that
can be run simultaneously.
Tim Cramer, Head of
Engineering, Ansible, Red Hat,
said, “DevOps teams look to
IT automation to help speed
productivity and manage
complex deployments. The new
workflow functionality in Ansible
Tower 3.1 takes those capabilities
a step further by helping to
make automation even more
intuitive. With workflows, users
can run separate playbooks in a
dependent fashion, including the
ability to run different playbooks
based on the success or failure of
the prior job - further reducing
manual process and enabling
faster time to market.”
Ansible Tower 3.1 by Red Hat
is available now through the Red
Hat Customer Portal.
Tim Cramer, Red Hat
7

Redington Value Journal - April 2017

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Redington Value Journal - April 2017