his report is the result of SDI’s extensive market and company research covering the Austrian defense industry, and provides detailed analysis of both historic and forecast defense industry values including key growth stimulators, analysis of the leading companies in the industry, and key news. Introduction and Landscape Why was the report written? The Future of the Austrian Defense Industry – Market Attractiveness, Competitive Landscape and Forecasts to 2018 offers the reader an insight into the market opportunities and entry strategies adopted by foreign original equipment manufacturers (OEMs) to gain a market share in the Austrian defense industry.

1. Future of the Austrian Defense Industry - Market Attractiveness, Competitive Landscape and Forecasts to
2018
Product Synopsis
This report is the result of SDI’s extensive market and company research covering the Austrian
defense industry, and provides detailed analysis of both historic and forecast defense industry values including
key growth stimulators, analysis of the leading companies in the industry, and key news.
Introduction and Landscape
Why was the report written?
The Future of the Austrian Defense Industry – Market Attractiveness, Competitive Landscape and
Forecasts to 2018 offers the reader an insight into the market opportunities and entry strategies adopted by
foreign original equipment manufacturers (OEMs) to gain a market share in the Austrian defense industry.
What is the current market landscape and what is changing?
Austria is projected to spend US$13.3 billion on its armed forces during the forecast period. Defense
expenditure registered a CAGR of -1.33% during the review period, primarily due to the European debt crisis
which led to a slowdown of the economic activities in emerging markets, including Austria.
What are the key drivers behind recent market changes?
Expenditure to be driven by peacekeeping missions and the acquisition of advanced defense systems.
What makes this report unique and essential to read?
The Future of the Austrian Defense Industry – Market Attractiveness, Competitive Landscape and
Forecasts to 2018 provides detailed analysis of the current industry size and growth expectations from 2014 to
2018, including highlights of key growth stimulators. It also benchmarks the industry against key global
markets and provides a detailed understanding of emerging opportunities in specific areas.
Key Features and Benefits
The report provides detailed analysis of the current industry size and growth expectations from 2014 to
2018, including highlights of key growth stimulators, and also benchmarks the industry against key global
markets and provides a detailed understanding of emerging opportunities in specific areas. The report includes
trend analysis of imports and exports, together with their implications and impact on the Austrian defense
industry. The report covers five forces analysis to identify various power centers in the industry and how these
are expected to develop in the future. The report allows readers to identify possible ways to enter the market,
together with detailed descriptions of how existing companies have entered the market, including key
contracts, alliances, and strategic initiatives. The report helps the reader to understand the competitive
landscape of the defense industry in Austria. It provides an overview of key defense companies, both domestic
and foreign, together with insights such as key alliances, strategic initiatives, and a brief financial analysis.
Key Market Issues
The Austrian economy has begun to recover from the 2008 recession; however the pace of recovery is,
expected to be slow. To counter the mounting deficit and increasing public debt, the government is cutting
back on its expenditure, including that on defense. This is expected to adversely affect military procurement
expenditure over the next five years, and the domestic industry, which is mostly dependent on government
procurement, will be severely affected. The focus sectors as per the 2013 federal budget are education,
Future of the Austrian Defense Industry - Market Attractiveness, Competitive Landscape and Forecasts to 2018

2. universities, research and development (R&D), and infrastructure to boost the growth and employment rate.
The recession, combined with decreasing threat levels from external sources, has made the Austrian
government refocus its defense procurement strategy. In December 2010, it announced a massive sell-off plan
of its heavy equipment armory and, according to the country’s Defense Ministry; this is a direct
consequence of the peace efforts propagated by the EU region bordering Austria. The government declared
that the Austrian forces will sell off two thirds of its heavy equipment fleet, including various types of tanks,
20mm and 35mm anti-aircraft guns, Mistral anti-aircraft missiles, Panzerabwehrlenkwaffe 2000 anti-tank
missiles, and mortars by 2014.
Key Highlights
Many international defense equipment manufacturers enter the Austrian market through acquisitions or
alliances. The country is open to such market entry options and encourages investment in the defense sector.
The international space equipment supplier, RUAG Space, entered the Austrian market through the acquisition
of Austrian Aerospace from Saab Holdings in November 2008. Since 2004, Austria has been a member of the
European Defense Agency (EDA) which was set up to promote European defense capabilities. The agency
promotes arms co-operation and has created a common platform for the promotion of European defense
equipment. The EDA provides an electronic bulletin board for government contracts and provides an
opportunity for suppliers across Europe to bid for defense contracts advertised by subscribing member states.
Defense companies from member nations are able to register and be the first to be notified of a potential
purchase request from other member nations. During 2008–2012, Germany and Italy were the suppliers
of military hardware to Austria with a share of 96% and 4% respectively. However, during 2011, Germany
supplied 100% of the country’s defense equipment. Over the next five years, Austria’s arms
imports will continue to be dominated by European suppliers such as Germany, Italy, and France, as the
country is an EU member and favors defense equipment manufactured by other member countries.
table Of Content
1.1. What Is This Report About?
1.2. Definitions
1.3. Summary Methodology
1.3.1. Secondary Research
1.3.2. Primary Research
1.3.3. Conventions
1.4. Sdi Terrorism Index
1.5. About Sdi
1.6. About Strategic Defence Intelligence
2 Executive Summary
3 Market Attractiveness And Emerging Opportunities
3.1. Defense Market Size Historical And Forecast
Future of the Austrian Defense Industry - Market Attractiveness, Competitive Landscape and Forecasts to 2018

3. 3.1.1. Austrian Defense Expenditure To Be Us$13.32 Billion Over The Forecast Period
3.1.2. Spending To Be Driven By Peacekeeping Missions And The Acquisition Of Advanced Defense
Systems
3.1.3. Defense Expenditure As A Percentage Of Gdp Expected To Fall During The Forecast Period
3.2. Analysis Of Defense Budget Allocation
3.2.1. Capital Expenditure Share Of The Overall Defense Budget Is Expected To Decrease During The
Forecast Period ..
3.2.2. Austrian Defense Capital Expenditure Expected To Be Us$3.45 Billion During The Forecast Period
3.2.3. Austrian Revenue Expenditure Expected To Record A Cagr Of -2.25% During The Forecast Period
3.2.4. Per-capita Defense Expenditure Likely To Fall During The Forecast Period
3.3. Homeland Security Market Size And Forecast
3.3.1. Austria Is Expected To Invest Us$15.83 Billion On Homeland Security During The Forecast Period
3.3.2. Homeland Security Expenditure To Be Driven By Efforts To Counter Organized Crime And Counter
Terrorism
3.3.3. Austria Faces A Low Level Of Threat From Foreign Terrorist Organizations
3.4. Benchmarking With Key Global Markets
3.4.1. Austrian Defense Expenditure Is Expected To Remain Modest During The Forecast Period
3.4.2. Austria's Defense Expenditure Is Expected To Remain Low Compared To Other Leading Spenders
3.4.3. Defense Budget As A Percentage Of Gdp Expected To Remain Low On A Global Scale
3.4.4. Austria Has A Moderate Per-capita Defense Expenditure
3.4.5. Austria Faces Negligible Threat From Foreign Terrorist Organizations
3.5. Market Opportunities: Key Trends And Growth Stimulators
3.5.1. Demand For Cyber Security Will Experience A Surge In Demand
3.5.2. Modernization Of Helicopters Will Drive The Demand For Subcomponents
3.5.3. Unmanned Weapon Stations Will Provide Attractive Market Opportunities
3.5.4. Demand For Surveillance Sensors Is Expected To Surge Over The Forecast Period
3.5.5. Procurement Of Unmanned Aerial Vehicles
4 Defense Procurement Market Dynamics
4.1.1. Lack Of Domestic Defense Capabilities Drives Imports
4.1.2. Defense Imports Will Not Increase Significantly During The Forecast Period
4.1.3. Austrian Defense Sourced The Majority Of Its Arms From Germany
4.1.4. Aircraft Accounted For The Majority Of Defense Imports During 2008-2012
4.2. Export Market Dynamics
4.2.1. Austrian Defense Exports Registered A Decline Post 2010
4.2.2. Austria Supplies Defense Equipment To A Diverse Consumer Base
4.2.3. Armored Vehicles Accounted For The Majority Of The Country's Defense Exports In 2012
5 Industry Dynamics
5.1. Five Forces Analysis
5.1.1. Bargaining Power Of Supplier: Low To Medium
Future of the Austrian Defense Industry - Market Attractiveness, Competitive Landscape and Forecasts to 2018

4. 5.1.2. Bargaining Power Of Buyer: High
5.1.3. Barrier To Entry: Low To High
5.1.4. Intensity Of Rivalry: Low To High
5.1.5. Threat Of Substitution: Low To High
6 Market Entry Strategy
6.1. Market Regulation
6.1.1. Offset Policy Requires Suppliers To Invest 100% Of The Contract Value Into The Austrian Economy
6.1.2. Austrian Defense Industry Open To Foreign Direct Investment
6.2. Market Entry Route
6.2.1. Foreign Defense Oems Enter The Market Through Acquisitions Or Alliances
6.2.2. Europe Defense Agency (eda) Promotes Defense Procurements Within Eu
6.2.3. Single Distributor System Advisable In Austria
6.2.4. Joint Projects And Sharing Of Technology
6.3. Key Challenges
6.3.1. Economic Environment Challenging For Defense Expenditure
6.3.2. Changes In The Security Environment And Economic Recession Intensifies Defense Spending Cuts
6.3.3. Retaining Conscription:
6.3.4. Corrupt Practices In Austrian Defense Challenging For The Industry:
7 Competitive Landscape And Strategic Insights
7.1. Competitive Landscape Overview
7.2. Key Private Sector Operators
7.2.1. Amst: Overview
7.2.2. Amst: Defense Products
7.2.3. Amst: Alliances
7.2.4. Amst: Recent Contract Awards
7.2.5. Air Ambulance Technology: Overview
7.2.6. Air Ambulance Technology: Products
7.2.7. Air Ambulance Technology: Recent Announcements And Strategic Initiatives
7.2.8. Air Ambulance Technology: Alliances
7.2.9. Air Ambulance Technology: Recent Contract Wins
7.2.10. Ames: Overview
7.2.11. Ames: Products
7.2.12. Ames: Recent Announcements And Strategic Initiatives
7.2.13. Ames: Alliances
7.2.14. Hirtenberger: Overview
7.2.15. Hirtenberger: Products And Services
7.2.16. Hirtenberger: Recent Announcements And Strategic Initiatives
7.2.17. Hirtenberger: Financial Analysis
7.2.18. General Dynamics European Land Systems: Overview
Future of the Austrian Defense Industry - Market Attractiveness, Competitive Landscape and Forecasts to 2018

5. 7.2.19. General Dynamics European Land Systems: Defense Products
7.2.20. General Dynamics European Land Systems: Recent Announcements And Strategic Initiatives
7.2.21. General Dynamics European Land Systems: Alliances
7.2.22. General Dynamics European Land Systems: Recent Contract Wins
7.2.23. Steyr Mannlicher: Overview
7.2.24. Steyr Mannlicher: Products
7.2.25. Steyr Mannlicher: Recent Announcements And Strategic Initiatives
7.2.26. Steyr Mannlicher: Alliances
7.2.27. Steyr Mannlicher: Recent Contract Wins
7.2.28. Frequentis: Overview
7.2.29. Frequentis: Products And Services
7.2.30. Frequentis: Recent Announcements And Strategic Initiatives
7.2.31. Frequentis: Alliances
7.2.32. Frequentis: Recent Contract Wins
7.2.33. Frequentis: Financial Analysis
7.2.34. Rheinmetall Waffe Munition Arges Gmbh: Overview
7.2.35. Rheinmetall Waffe Munition Arges Gmbh: Products
7.2.36. Rheinmetall Waffe Munition Arges Gmbh: Recent Announcements And Strategic Initiatives
7.2.37. Rheinmetall Waffe Munition Arges Gmbh: Recent Contract Awards
7.2.38. Schiebel Elektronische Geraete Gmbh (seg): Overview
7.2.39. Schiebel Elektronische Geraete Gmbh (seg): Defense Products
7.2.40. Schiebel Elektronische Geraete Gmbh (seg): Recent Announcements And Strategic Initiatives
7.2.41. Schiebel Elektronische Geraete Gmbh (seg): Alliances
7.2.42. Schiebel Elektronische Geraete Gmbh (seg): Recent Contract Wins
7.2.43. Diamond Aircraft Industries: Overview
7.2.44. Diamond Aircraft Industries: Products
7.2.45. Diamond Aircraft Industries: Recent Announcements And Strategic Initiatives
7.2.46. Diamond Aircraft Industries: Alliances
7.2.47. Diamond Aircraft Industries: Recent Contract Wins
8 Business Environment And Country Risk
8.1. Demographics And Social Statistics
8.1.1. Total Rural Population
8.1.2. Total Urban Population
8.1.3. Number Of Households
8.2. Economic Performance
8.2.1. Gdp Per Capita
8.2.2. Gdp, Current Prices
8.2.3. Consumer Price Index
8.2.4. Wholesale Price Index
8.2.5. Local Currency Unit Per Usd
8.2.6. Market Capitalization Of Listed Companies
Future of the Austrian Defense Industry - Market Attractiveness, Competitive Landscape and Forecasts to 2018

6. 8.2.7. Market Capitalization Of Listed Companies (% Of Gdp)
8.2.8. Government Cash Surplus/deficit
8.2.9. Government Cash Surplus/deficit As % Of Gdp
8.2.10. Central Government Debt
8.2.11. Central Government Debt As % Of Gdp
8.2.12. Goods Exports As % Of Gdp
8.2.13. Goods Imports As % Of Gdp
8.2.14. Goods Trade Surplus/deficit As % Of Gdp
8.2.15. Service Imports As % Of Gdp
8.2.16. Service Exports As % Of Gdp
8.2.17. Service Trade Surplus/deficit As % Of Gdp
8.2.18. Foreign Direct Investment
8.2.19. Net Foreign Direct Investment As % Of Gdp
8.2.20. International Reserves, Including Gold
8.3. Energy And Utilities
8.3.1. Conventional Thermal Electricity Net Generation
8.3.2. Hydroelectricity Net Generation
8.3.3. Nuclear Electricity Net Generation
8.3.4. Conventional Thermal Electricity Installed Capacity
8.3.5. Electricity Exports
8.3.6. Electricity Imports
8.3.7. Proved Natural Gas Reserves
8.3.8. Petroleum Consumption
8.3.9. Crude Oil Proved Reserves
8.3.10. Total Non-hydro Renewable Electricity Net Generation
8.4. Infrastructure
8.4.1. Rail Lines
8.4.2. Air Transport, Freight
8.5. Minerals
8.5.1. Mining, Manufacturing, Utilities Output
8.6. Technology
8.6.1. Research And Development Expenditure
8.6.2. Patents Granted
8.7. Telecommunication
8.7.1. Telephone Lines
8.7.2. Telephone Lines Penetration Rate
9 Appendix
9.1. About Sdi
9.2. Disclaimer
ResearchMoz(http://www.researchmoz.us/) is the one stop online destination to find and buy market research
Future of the Austrian Defense Industry - Market Attractiveness, Competitive Landscape and Forecasts to 2018

7. reports & Industry Analysis. We fulfill all your research needs spanning across industry verticals with our
huge collection of market research reports. We provide our services to all sizes of organizations and across all
industry verticals and markets. Our Research Coordinators have in-depth knowledge of reports as well as
publishers and will assist you in making an informed decision by giving you unbiased and deep insights on
which reports will satisfy your needs at the best price.
Contact:
M/s Sheela,
90 State Street,
Suite 700,
Albany NY - 12207
United States
Tel: +1-518-618-1030
USA - Canada Toll Free 866-997-4948
Email: sales@researchmoz.us
Website: http://www.researchmoz.us/
Future of the Austrian Defense Industry - Market Attractiveness, Competitive Landscape and Forecasts to 2018