Continuing our Frequently Tweeted Question (FTQ) series with a look at Google's new algorithm, code-named Hummingbird, and what it means for SEO and content marketing.

1. What Does Google
Hummingbird
Mean for SEO and
Content
Marketing?
A Resonance FTQ
(Frequently Tweeted
Question)

2. “What is this new
‘Hummingbird’ algorithm
from Google … and how
does it affect my SEO and
content strategies?”
@resonancecont

3. Hummingbird
is
Google’s
effort
to
be3er
match
the
meaning
of
search
queries
with
that
of
content
on
the
Web.

4. Before Hummingbird

5. Buy
an
Epson
XP-­‐400
printer
Buy
Epson
ink
cartridges
Repairs
for
your
Epson
XP-­‐400
printer
Accessories
for
your
Epson
XP-­‐400
printer
Sell
your
Epson
XP-­‐400
printer
Reviews
of
Epson
XP-­‐400
printer
Comparison
of
Epson
XP-­‐400
and
Epson
XP-­‐
800
printers
Download
driver
for
Epson
XP-­‐400
printer
How
to
change
cartridges
on
your
Epson
XP-­‐400
printer
Before Hummingbird

6. How
to
change
ink
cartridges
on
your
Epson
XP-­‐400
printer
With Hummingbird

7. How
to
change
ink
cartridges
on
your
Epson
XP-­‐400
printer
With Hummingbird

8. Keyword
Focus
What This Means for SEO

9. Solution
Focus
Today’s
Tutorial:
How
to
change
ink
cartridges
on
your
Epson
XP-­‐400
printer
What This Means for SEO
Keyword
Focus

10. What This Means for Content Marketers

11. To Sum Up …
• Keywords are still important, but make sure you’re
offering the real solutions your customers and
prospects are searching for.
• Always keep context in mind.
• This is a great time for doing some research on the
challenges your customers and prospects face … and
coming up with new approaches to helping them.
@resonancecont

12. Got a question
for our next
FTQ?
Hit me up at
@resonancecont