1. Task 1
Understand the
structure and
ownership of the
media sector. P1,
M1, D1
EXPLAINING THE
STRUCTURE AND
OWNERSHIP OF THE
MEDIA SECTOR

2. Private ownership is when a company is owned by a individual or a
company and state or public have nothing to do with it, An example of a
privately owned business would be Sky. Advantages of a buisness being
privately owned is that all the money you use in the buisness doesn’t have
to be your own because you can get money from the shares of the
buisness. A disadvantage are that because the company is in shares it
can be bad for the buisness if someone sells a large amount of shares at
one time.
TYPES OF OWNERSHIP: PRIVATE OWNERSHIP

3. Public service ownership in media is when a buisness if owned and run by
a government, an example of this is the BBC, The BBC gets its money
through Tax payers money. Advantages of Public service ownership is that
the company gets its funds through tax payers money and there is no
advertising needed to get people to invest in the buisness. Disadvantages
are that the government could choose what gets shown on tv.
TYPES OF OWNERSHIP: PUBLIC SERVICE

4. Multinational media ownership is when a person or origination owns more
than one media related buisness such as Rupert Murdoch owning Sky
and the news of the world as well as other newspapers. Advantages of
Multinational ownership is that an origination can have a massive
influence over all the news that is broadcast and can pick and choose
what is published.
TYPES OF OWNERSHIP: MULTINATIONAL

5. Independent ownership is when a business is operated and owned by a
few company's who hold shares in the company. A good thing about being
an nidependent buisness owner is that they have the abilty to start on a
fresh note and are completely in charge or the buisness and how it is run.
TYPES OF OWNERSHIP: INDEPENDENT

6. Conglomerate ownership is when 2 buisness join up into one. They useally
create internal capital markets if the external one is not develpoped that
well.
TYPES OF OWNERSHIP: CONGLOMERATE

7. This is when one company is taken over by another a good example is
when a car company such as ford buys out another car company although
most of the time it still keeps the same facotorys in the orignal company
unless it is a lot cheaper to move to another country or a 3rd
world country.
TYPES OF COMPANIES:
HORIZONTAL INTEGRATION

8. A verticly intergrated company is one where there are lots of people in
control of many big things. An example of this is apple.
TYPES OF COMPANIES:
VERTICAL INTEGRATION

9. Synergy is when companys cooperate between different things within the
same company. Examples are when people watch the disney channel they
will most likely watch disney movies aswell. Which brings in more viewers
and doesn’t loose many viewers apart from the ones getting older. They
will then be intrested in going to disney land and buying disney
merchandise or going to the disney store.
SYNERGY

10. Synergy is when companys cooperate between different things within the
same company. Examples are when people watch the disney channel they
will most likely watch disney movies aswell. Which brings in more viewers
and doesn’t loose many viewers apart from the ones getting older. They
will then be intrested in going to disney land and buying disney
merchandise or going to the disney store.
SYNERGY