Earlier today IBM announced the intention to acquire Fiberlink, a leader in mobile management and security. Here's the presentation used to brief the worldwide IT analyst community.

1. Expanding the Vision of Enterprise Mobility
Management
Overview of IBM’s planned acquisition of
Fiberlink Communications
Analyst Briefing
November 2013
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© 2013 IBM Corporation

2. Agenda
§ Announcing IBM’s intention to acquire
Fiberlink
§ How IBM and Fiberlink will expand the
definition of Enterprise Mobility Management
§ Who is Fiberlink and why Fiberlink
§ Fiberlink customer proof points
§ How IBM and Fiberlink will deliver a
comprehensive Mobility Solution
§ Summary and Analyst Relations contacts
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© 2013 IBM Corporation

3. IBM research* identifies four Mobile entry points that all need
effective Management and Security
Create new value at the
moment of awareness
(CxO, LOB Exec)
Connect with
customers in context
Integrate mobile
into the fabric
of the organization
(CMO)
(CIO, CISO, IT Exec)
Develop and run applications
(VP Apps, Developer)
*Research was conducted by IBV and Oxford Economics in 1Q13. The study represents 601 mobile strategy experts.
© 2013 IBM Corporation
Read the report at http://ibm.co/ibvmobile

4. IBM announces the intention to acquire Fiberlink
With Fiberlink, IBM will expand the vision of Enterprise Mobility Management
Enterprise Mobility Management and Security solutions from IBM will provide organizations of all sizes the
ability to securely manage the diversity of mobile: device, apps, content, BYOD, networks & transactions. Get
started in just minutes.
v Extends IBM’s MobileFirst Technology
Platform
ü An integrated enterprise mobile solution
ü Eight (8) acquisitions in the last 18 months
ü Innovative & Evolving (125 patents in 18 months)
v BYOD and Trusted Transactions
ü Policy-based security
ü Dual persona and Personal Information
Protection (Container)
ü Mobile application, content, and document
management
ü Next generation mobile security with Trusteer
ü Malware and account take-over detection
v Comprehensive mobile platform
ü
ü
ü
ü
Full mobile application lifecycle with Worklight
Unified device management
Seamless integration with enterprise technologies
Advanced and broad mobile OS support
v Rapid time-to-value
ü Enroll devices in less than 5 minutes with a SelfService cloud (SaaS Solution)
ü Simple employee on-boarding capabilities
ü Manage BYOD and corporate devices
ü Reduce IT Help Desk dependencies
ü Scales from 10s of devices to full Enterprise
deployments
ü Backed by the IBM X-Force Threat Research
Team
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© 2013 IBM Corporation

5. Who is Fiberlink?
§ Founded in 1991, Fiberlink has built expertise in delivering mobile
management and security as a service
§ Headquartered in Blue Bell, PA
§ Provides Mobile Device Management, Mobile Application Management,
Enterprise Container with SDK and App-Wrapping, Secure Document
Sharing and Mobile Expense Management as a Service helping enterprises
connect, control and secure mobile devices to gain competitive advantage,
increase employee productivity, and implement proper security measures
§ Industry leading and award winning
§
§
§
§
Cloud-based mobility management platform
Seamless integration with existing enterprise systems
Broad range of mobile OS support
Robust policies for Bring Your Own Device (BYOD) security and privacy
§ 3500+ clients
§ Marquee financial, healthcare, public sector, education, and retail customers
§ Delivering value to enterprises of all sizes: small to large
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© 2013 IBM Corporation

6. Why Fiberlink?
Lotus
Device Management
& Security
AD/LDAP
App Management
& Security
Exchange
Enterprise DLP
& Security
BES
Certs
Simple
Seamless
and fast with an
exceptional experience
integration with
your infrastructure
SaaS implementation provided
100% Day Zero iOS7 support
in every customer environment
Comprehensive corporate
directory and email (On-Prem or
Cloud) integration in under an hour
Proven
approach to cloud
mobility
management
Only FISMA certified
MDM platform.
Comprehensive
layered security
A complete solution to
secure the device, the
app, and the data.
Reduce Management Cost
Improve Security Compliance
& Reduce Risk
Quickly deploy, enroll and
manage devices, apps and
docs with automatic updates
without additional hardware
costs or maintenance hassles.
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Improve productivity &
employee satisfaction
Provide end-to-end
accessibility so your
employees can truly take the
business wherever they go.
Protect data by enforcing
policies and providing device
and application security on
BYOD and business-issued
devices.
© 2013 IBM Corporation

7. Fiberlink solutions deliver measureable business results
Desert Schools Federal Credit Union
CDW
Driving Down Costs
Reducing Risk, Improving Employee Satisfaction
Issue: Mobile device management solutions expensive
and difficult to implement.
Issue: Secure Corporate Owned and Employee Owned
Devices
Fiberlink solution provided:
Fiberlink solution provided:
§ Efficient mobile application management, resulting in 92%
time savings for IT
§ Increased employee satisfaction with ability to choose
their own devices
§ 50% cost savings through the transfer of device
management responsibilities from Level 2 Engineers to
service desk employees
§ Self-enrollment of new devices by employees in only a few
minutes
§ IT saves 17-35 hours monthly on testing and enrolling
new devices
Eastman Chemical
U.S. Department of Commerce
Securing Mobile Devices
Maintaining Compliance
Issue: Rapid proliferation of unsecured, unmanaged
smartphones and tablet devices had the potential of
compromising sensitive corporate information.
Issue: Difficulty expanding mobile offerings while maintaining
compliance
Fiberlink solution provided:
§ Employee self-service enrollment and end user portal
for help desk functions
§ Ability to securely access corporate networks on popular
devices of their choosing
§ Employees access a catalog of public and private apps
on demand, and are alerted to updates as they occur
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Fiberlink solution provided:
§ Integrated mobility management capabilities across
devices, apps and documents, delivering a more efficient
and secure infrastructure operations model.
§ Continuous monitoring, automated enforcement and
remediation on any device out of compliance with agency
policies.
© 2013 IBM Corporation

8. Fiberlink’s Mobile Management and Security Solution will enrich the
IBM MobileFirst Capabilities
Integrating Mobile into the fabric of your organization:
ü Full application lifecycle to build, run, deploy and manage mobile applications
ü Embedded security for mobile devices and applications to secure transactions
ü Manage secure, sensitive data, regardless of the device
ü Manage, track and optimize mobile expenses
Industry Solutions
Strategy & Design Services
Insurance!
Retail!
Transport!
Telecom!
Government!
Healthcare!
Automotive!
IBM & Partner Applications
Application & Data Platform
Management
Devices!
Security
Network!
Analytics
Servers!
Development & Integration Services
Banking!
Cloud & Managed Services
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© 2013 IBM Corporation

9. The Fiberlink acquisition will continue to add momentum to IBM’s
MobileFirst strategy, helping to provide complete solutions for mobile
management and security.
1H 2013
1H 2012
IBM acquired:
IBM announced:
IBM acquired:
Emptoris Rivermine Telecom
Expense Management
IBM Endpoint Manager
for mobile devices
IBM MessageSight
IBM announced:
IBM acquired:
IBM acquired:
Trusteer
Tealeaf CX Mobile
IBM announced:
IBM Security Access
Manager for Cloud
and Mobile
2H 2012
9
IBM announced:
IBM acquired:
Urban Code DevOps
Platform
IBM Worklight
IBM announced:
IBM acquired:
IBM Connections Mobile
Xtify
IBM acquired:
The Now Factory
2H 2013
© 2013 IBM Corporation

10. With Fiberlink, only IBM will provide the full spectrum of mobile management
and security needs
Requirements for Mobile Management and Security:
Business Span
of Control
High
Low
Corporate Owned
Assets
Employees w/
BYOD
Task/Temp
Workers
Business Partners
Consumer
Transactions
Solution Approaches:
Mobile Device Management
Containers – App Wrapping and SDKs
Secure Transactions
IBM / Fiberlink Offerings:
IBM Security Access
Manager for Mobile
Planned Integration Points:
• SDKs will be packaged in Worklight IDE so all apps can be secured (IBM Worklight)
• Security information and events will feed into QRadar for analysis and actions will return to mobile tools
(IBM QRadar)
• Code scans will be integrated into the process before apps are deployed into app store/catalog
(IBM AppScan)
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© 2013 IBM Corporation

11. Fiberlink will strengthen IBM mobile security framework for applications and devices
Trusted Transactions
Mobile Access Mgmt
Identity Federation
Application Level VPN
Secure API Connectivity
Malware & Fraud Detection
Device & Location Risk
Account Takeover
Jailbreak w Device Rooted
Security Intelligence
SIEM
Threat Research
Personal
Secure the Application
Enterprise
Applications
App Wrapping or SDK
iOS / Android Static Scanning
Worklight Mobile IDE
Experience Management
Tamper Proofing *partner
Enterprise
Container
Cloud Services
Secure the Device
Enroll w Configurew Monitor
Provision w Wipe w Fingerprint
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© 2013 IBM Corporation

12. With Fiberlink, IBM will deliver first-class Unified Device Management
Continuously monitor the health and security of all enterprise computers and mobile devices in real-time
from a single console
• SaaS, On-premise, or MSP
Endpoints
• Scales from small to
enterprise class
environments
Desktop / laptop / server endpoint
Patch
Management
Lifecycle
Management
Mobile
Purpose specific
Software Use
Analysis
Mobile
Devices
• Robust, flexible architecture
with built-in failover
• Nearly-invisible impact to
network, endpoints
• Operates in low-bandwidth /
high-latency environments
Power
Management
Core
Protection
Systems Management
Server
Automation
Security and
Compliance
• Physical or virtual, network or
Internet-connected
Security Management
IBM Endpoint Manager / Fiberlink
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© 2013 IBM Corporation

13. Summary and Contacts
§ IBM continues to invest in innovative technologies that deliver client value.
§ Fiberlink complements capabilities in IBM MobileFirst and will expand the vision of Enterprise
Mobility Management.
§ Fiberlink provides mobile management and security capabilities that are proven, simple and
fast, with comprehensive layered security and seamless integration, delivered as a service
§ With Fiberlink, IBM will deliver:
– Full application lifecycle to build, run, deploy and manage mobile applications
– Next generation security for mobile devices, applications and trusted transactions
– Unified device management solution for mobile, laptop, desktop and server.
§ We welcome your thoughts and feedback
Contact us with any questions or feedback
Ron Favali
IBM IT Analyst Relations
IBM Mobile Analyst Relations
favali@us.ibm.com
analyst@us.ibm.com
Web site: www.ibm.com/itanalyst
Wes Gyure
IBM Software, Cloud & Smarter Infrastructure
wgyure@us.ibm.com
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© 2013 IBM Corporation

14. Twitter: #IBM #Fiberlink
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© 2013 IBM Corporation