1. “86%
of
shoppers
said
music
adds
to
a
store's
atmosphere”
-­‐
Music
Choice
IN-­‐STORE
RADIO
It’s
important
to
big
box
stores,
shopping
malls
and
boutique
retailers.
“Sales
to
shoppers
increased
when
music
was
present.
”
-­‐
“Business
Music:
a
merchandising
tool
for
the
retail
industry”
“Half
of
shoppers
have
left
a
store
because
they
were
annoyed
by
the
music.”
-­‐
Immedia
Plc

2. IN-­‐STORE
RADIO
It’s
important
to
fine
high
end
restaurant/hospitality,
fast
casual
and
fast
food
establishments.
“…restaurant
study
showed
that
slow
music
increased
sales
40.9%
and
that
diners
lingered
24%
longer
when
slow
music
played.”
-­‐
Gallup
Organization
Survey
“a
test
showed
sales
increased
11.6%
when
up-­‐tempo
music
was
played
during
lunch.”
-­‐
Restaurant
Management
Magazine

3. IN-­‐STORE
RADIO
It’s
important
to
YOU!
“There
is
still
a
large
core
group
who
learns
by
listening…on
shopping
trips”
–
NARM/NPD
Music
Discovery
Study,
2011
Because
people
are
listening…

4. SO…HOW
DOES
IT
WORK?
There
is
an
entire
industry
today
dedicated
to
providing
the
music
you
hear
when
you
are
shopping.
With
over
60
in-­‐store
radio
companies
and
hundreds
of
music
programmers,
it’s
a
complex
and
mystifying
space
that
we
will
bring
clarity
to
in
our
panel
discussion.