This presentation was used as a discussion tool for the Lawline presentation about starting a building a law practice. Live webcast (May 6, 2016 at 3:30pm) and recording available via Lawline. http://www.lawline.com/cle/course/building-a-law-practice-brick-by-brick
Lawline Presentation: Building a Law Practice Brick by Brick
1. BUILDING A LAW PRACTICE
“BRICK BY BRICK”
LAWLINE.COM PRESENTATION
MAY 6, 2016
2. CARI B. RINCKER, ESQ.
Rincker Law, PLLC
Licensed in NY, NJ, CT, DC & IL
535 Fifth Avenue, 4th Floor
New York, NY 10017
(212) 427-2049
cari@rinckerlaw.com
Twitter: @CariRincker @RinckerLaw
Instagram: @CariRincker
www.rinckerlaw.com
3. HARLAN YORK, ESQ.
Harlan York & Associates
60 Park Place, Suite 1010
Newark, NJ 07102
(973) 642-1111
www.immigrationlawnj.com
hyork@immigrationlawnj.com
4. DANIEL GERSHBURG, ESQ.
Gershburg Law, P.C.
85 Broad Street, 18th Floor
New York, NY 10004
(212) 390-8866
Daniel@danielgershburg.com
www.danielgershburg.com
5. OVERVIEW OF ROUNDTABLE DISCUSSION
• Laying the Groundwork
• Getting Clients
• Taking Care of Clients
• Money
• Reputation Management
• Dealing with Growth
• Additional Resources
7. When you first started your practice,
what were some of the first things
you did for set-up?
• How did you decide on a business name?
• How did you pick your practice area?
• Did you get malpractice insurance?
• How did you decide on whether you were
going to get a virtual or a brick and mortar
office?
• What decisions did you make regarding
phones?
LAYING THE GROUNDWORK
8. LAYING THE GROUNDWORK
What types of initial steps need to take place
with marketing?
• Website?
• Business cards?
• Letterhead?
• Online attorney listings?
• Social media profiles?
9. LAYING THE GROUNDWORK
Retainers/ Engagements Letters
• Should this be ready to go before you
open your doors?
• How did you find forms to use?
• Tips on what should or should not be in
the retainer?
11. GETTING CLIENTS
• How should you announce that your firm is
“open for business?”
• What have been the most effective ways to
obtain clients?
12. GETTING CLIENTS
Networking
• How important has networking been to your law
practice?
• Are you involved in any networking groups?
• How do you balance networking and practicing law?
• Tips to be a better networker?
13. GETTING CLIENTS
• What other types of marketing have you done?
• How involved are you with social media?
• What types of advertising do you use?
• Have you hired professionals for assistance?
15. TAKING CARE OF CLIENTS
• Do you recommend getting good mentors?
• How does somebody find good mentors?
• How did you develop your processes?
• What tips do you have for customer service?
• What tips do you have for client communication?
• What type of calendaring system do you use?
17. MONEY
• What type of billing program do you use?
• How often do you bill clients?
• Do you use flat fee or hourly fee?
• Do clients pay up front?
• How do you work retainers?
• Do you accept money via credit cards? PayPal?
18. MONEY
• How can you prevent accounts receivable
problems?
• How do you handle payment issues with
clients?
• How do you fire clients?
22. DEALING WITH GROWTH
• What tips do you have for dealing with
growth?
• Do you have associates or a secretary?
• When is the right time to hire people?
• What tips do you have for hiring, retaining
and firing employees?