An example competitive analytics report for Luxury Fashion Brands built using Rival IQ. Rival IQ makes it simple and easy to build a market landscape of companies (e.g. Fashion Brands) and to then report on many social media, SEO and web based metrics. All data can be exported to beautiful easy to edit PowerPoint reports such at this one for easy presenting and sharing.

1. Is Michael Kors the luxury fashion
brand to beat in social media?
A demonstration of automated competitive reporting using Rival IQ
Focus Company
Michael Kors
Market Landscape
Fashion Brands
Oct 11, 2013 - Nov 9, 2013

2. Key Observations From This Landscape
Michael Kors
•
Has strong Twitter performance with good engagement.
•
Really dominates Facebook
•
Outgrowing all others on Google+
Versace got TONS of engagement when Lady Gaga mentioned them on
Twitter.
Louis Vuitton is the only company posting real, non-job content on
LinkedIn, and its working to grab engagement.
* This is the only non-auto-generated slide in this deck.

3. Twitter

4. Twitter Followers
As of Nov 9, 2013

5. Growth in Twitter Followers
Oct 11, 2013 - Nov 9, 2013

6. Tweet Volume
Oct 11, 2013 - Nov 9, 2013

7. Engagement Rate for Tweets
Oct 11, 2013 - Nov 9, 2013
Tweet Engagement Rate
The number of retweets and favorites, per thousand followers, of this company's own tweets during this time
period.

8. Engagement Rate for Tweets
Oct 11, 2013 - Nov 9, 2013
One tweet exchange with @ladygaga makes a big impact
Tweet Engagement Rate
The number of retweets and favorites, per thousand followers, of this company's own tweets during this time
period.

9. Retweet Volume
Oct 11, 2013 - Nov 9, 2013

10. Retweet Volume by Day
Oct 11, 2013 - Nov 9, 2013

11. Tweet Volume vs. Retweet Volume
Oct 11, 2013 - Nov 9, 2013

12. Twitter Followers vs. Twitter Following
As of Nov 9, 2013

13. Facebook

14. Facebook Likes
As of Nov 9, 2013

15. Growth in Facebook Likes
Oct 11, 2013 - Nov 9, 2013

16. Facebook Post Volume
Oct 11, 2013 - Nov 9, 2013

17. Facebook Talking About
As of Nov 9, 2013

18. Facebook Talking About by Day
Oct 11, 2013 - Nov 9, 2013

19. Engagement Rate for Facebook Posts
Oct 11, 2013 - Nov 9, 2013
Facebook Post Engagement Rate
The total number of likes, comments, and shares, per thousand Page Likes, of posts on this company's
Facebook page during this time period.

20. Engagement Rate for Facebook Posts
Oct 11, 2013 - Nov 9, 2013
Facebook Post Engagement Rate
The total number of likes, comments, and shares, per thousand Page Likes, of posts on this company's
Facebook page during this time period.

21. Facebook Post Volume vs.
Engagement Rate for Facebook Posts
Oct 11, 2013 - Nov 9, 2013
Facebook Post Engagement Rate
The total number of likes, comments, and shares, per thousand Page Likes, of posts on this company's
Facebook page during this time period.

22. Google+

23. Google+ Plus Ones
As of Nov 9, 2013

24. Growth in Google+ Plus Ones
Oct 11, 2013 - Nov 9, 2013

25. Google+ Post Volume
Oct 11, 2013 - Nov 9, 2013

26. Engagement Rate for Google+ Posts
Oct 11, 2013 - Nov 9, 2013
Google+ Posts Engagement Rate
The total number of plus ones, comments, and reshares, per thousand Page +1s, of posts on this
company's Google+ page during this time period.

27. Engagement Rate for Google+ Posts
Oct 11, 2013 - Nov 9, 2013
Google+ Posts Engagement Rate
The total number of plus ones, comments, and reshares, per thousand Page +1s, of posts on this
company's Google+ page during this time period.

28. Google+ Post Plus One Volume
Oct 11, 2013 - Nov 9, 2013

29. Google+ Post Plus One Volume by Day
Oct 11, 2013 - Nov 9, 2013

30. Google+ Post Reshare Volume
Oct 11, 2013 - Nov 9, 2013

31. Google+ Post Reshare Volume by Day
Oct 11, 2013 - Nov 9, 2013

32. Google+ Post Volume vs.
Google+ Post Plus One Volume
Oct 11, 2013 - Nov 9, 2013

33. Linkedin

34. LinkedIn Followers
As of Nov 9, 2013

35. LinkedIn Update Volume
Oct 11, 2013 - Nov 9, 2013

36. Engagement Rate for LinkedIn Posts
Oct 11, 2013 - Nov 9, 2013
LinkedIn Posts Engagement Rate
The total number of likes and comments on updates, per thousand followers, on this company's LinkedIn
page during this time period.

37. LinkedIn Update Like Volume
Oct 11, 2013 - Nov 9, 2013

38. SEO

39. Homepage Title
As of Nov 9, 2013 (Slide 1 of 3)

40. Homepage Title
As of Nov 9, 2013 (Slide 2 of 3)

41. Homepage Meta Description
As of Nov 9, 2013 (Slide 1 of 3)

42. Homepage Meta Description
As of Nov 9, 2013 (Slide 2 of 3)

43. Moz Domain Authority
As of Nov 9, 2013
Moz Domain Authority
Moz's best prediction about how a website will perform in search engine rankings (source:Moz).

44. Moz External Links
As of Nov 9, 2013
Moz External Links
Hyperlinks that point at (target) any domain other than the domain the link exists on (source) (source:Moz).

45. Moz Domain Authority vs. Moz External Links
As of Nov 9, 2013
Moz Domain Authority
Moz's best prediction about how a website will perform in search engine rankings (source:Moz).
Moz External Links
Hyperlinks that point at (target) any domain other than the domain the link exists on (source) (source:Moz).

46. Rival IQ is Competitive Intelligence
For Busy Marketers
Be the star with automated marketing reports for
your company.
Try Rival IQ with our Fashion Brands landscape now:
http://bit.ly/FashionBrands_RIQ