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Innovation Organisations:
The 3M Way
Recommended Reading
3M
 formerly known as the Minnesota Mining
and Manufacturing Company
 Founded on the North Shore of Lake
Superior at Two Harbors, Minnesota in 1902
 With over 76,000 employees they produce
over 55,000 products, including: adhesives,
abrasives, laminates, passive fire protection,
dental products, electrical materials,
electronic circuits and optical films
Richard Drew
 June 22, 1899 –
December 14, 1980
 American inventor
who worked for 3M in
St. Paul, Minnesota,
where he invented;
– Masking tape,
– Cellophane
tape, and
– Duct tape.
Masking Tape
 In 1923 3M
employee Richard
Drew visited an auto-
repair shop in St.
Paul, Minnesota.
 3M produced and
sold sandpaper and
Drew was in the
shop to test out a
new batch.
Masking Tape
 When he entered the
shop employees
were expressing
disappointment at a
failed attempt to
paint a car in the
two-tone style that
was becoming
popular at the time.
Masking Tape
 Typically how the effect was achieved was by
painting part of the car in one colour while
covering the other parts with butcher paper
 The butcher paper was usually held in place
with a heavy adhesive tape.
 Unfortunately, removing the adhesive tape
peeled away part of the paint job.
THE IMPORTANT BIT:
Rather than just
sympathise with his
customers and move
on, Drew decided to
do something about it.
Masking Tape
 His company 3M had a lot of know-how in
creating adhesives from making sand paper,
so Drew figured he would try to make a
paper tape to help solve his customer’s
problems.
 Drew began experimenting with a range of
materials and manufacturing processes to
solve this problem.
William McKnight
 11 November 1887 –
4 March 1978
 Businessman who
served his entire
career in the 3M
corporation.
 McKnight
encouraged 3M
management to
delegate
responsibility
Masking Tape
 Eventually the then-president of 3M, William
McKnight, noticed that Drew was spending
time on money on this unofficial project.
 McKnight asked Drew to return to his actual
job, improving sandpaper
 But Drew persisted, diverting funds and time
to work on abrasives
 McKnight eventually realised this, but did
nothing
Masking Tape
 In 1925 Drew managed to create Masking
Tape.
 This product has sold in the millions for 3M in
the past 70 years.
 And this was just the start of creating an
innovation culture in 3M
 William McKnight learned his lesson from
Richard Drew
William McKnight
 McKnight's greatest contribution was as a business
philosopher, since he created a corporate culture
that encourages employee initiative and innovation.
 As our business grows, it becomes increasingly necessary to delegate
responsibility and to encourage men and women to exercise their
initiative. This requires considerable tolerance. Those men and
women, to whom we delegate authority and responsibility, if they are
good people, are going to want to do their jobs in their own way.
Mistakes will be made. But if a person is essentially right, the mistakes
he or she makes are not as serious in the long run as the mistakes
management will make if it undertakes to tell those in authority exactly
how they must do their jobs. Management that is destructively critical
when mistakes are made kills initiative. And it's essential that we have
many people with initiative if we are to continue to grow.
3M
 McKnight’s philosophy had a profound effect
on the way 3M does business.
 15% of all employee’s time is allowed to be
on their pet projects (the “3M Way”).
 Yet there is a clear a tension between
innovation and efficiency.
 Why? because innovation usually challenges
existing procedures and norms.
James McNerney
 For example, in 2001 James McNerney became the
CEO of 3M he sacked 8,000 workers (about 11% of
the workforce), intensified the performance-review
process, and tightened the purse strings.
 He also introduced the Six Sigma approach to
decrease production defects and increase efficiency.
 He changed the Research and Development
processes to make them more efficient.
 He increased profitability, but reduced innovation.
Michael Mucci
 Early during the Six Sigma effort, after
a meeting at which technical
employees were briefed on the new
process, "we all came to the
conclusion that there was no way in
the world that anything like a Post-it
note would ever emerge from this
new system," says Michael Mucci,
who worked at 3M for 27 years before
his dismissal in 2004.
 Mucci has alleged in a class action
that 3M engaged in age
discrimination; the company says the
claims are without merit.
George Buckley
 In 2005 when George Buckley took over as
CEO of 3M he quickly rolled back several of
McNerney’s initiatives.
 He made the Six-Sigma approach optional
for many departments (his view is that 6σ
can become an end unto itself)
 He significantly increased R+D budgets.
 He also increased spending on research into
innovating their existing products.
Spenser Silver
 Born 1941
 co-creator of the Post-it note
 In 1966, earned a doctorate in organic
chemistry from the University of Colorado in
1966, before taking a position as a Senior
Chemist in 3M's Central Research Labs.
Arthur Fry
 Born 1931
 co-creator of the Post-it note
 In 1953, while still enrolled in undergraduate
school, Fry took a job at 3M (then it was still
called Minnesota Mining and Manufacturing
Company) as a new product development
researcher. He worked in new product
development throughout his career at 3M
until his retirement in the early 1990s.
Post-It Note
 In 1968, Spencer Silver (with the help of
Jesse Kops) accidentally developed a "low-
tack", reusable pressure sensitive adhesive.
 For five years, Silver promoted his invention
within 3M, both informally and through
seminars, but without much success.
 He was unable to find a marketable use for
his invention.
Post-It Note
 In 1974, Arthur Fry attended a seminar given by
Silver asking for ideas for his adhesive.
 Fry sang in his church choir on weekends, and he
used slips of paper to mark the pages of his hymnal.
When the book was opened, however, the makeshift
bookmarks often moved around or fell out altogether.
 It occurred to him that Silver's adhesive could be put
to use to create a better bookmark. If it could be
coated on paper, Silver's adhesive would hold a
bookmark in place without damaging the page on
which it was placed.
Post-It Note
 Until the 1990s, when the patent expired,
Post-it Brand notes were exclusively
produced by 3M.
 Now other companies produce sticky or
repositionable notes, but the term "Post-it"
and the canary yellow color are trademarks
of 3M.
 Accepted generic terms for competitors
include "sticky notes" or "repositionable
notes" or "repositional notes.”
What 3M does right
 15% of all employee’s time is allowed to be on their
pet projects (the “3M Way”).
 The work of outstanding technical employees is
recognised by the 3M Carlton Society, this is voted
on by peers.
 Employees that create products which sell $4 million
or more are awarded the prestigious Golden Step
Award
 Employees have a choice to work on a management
or laboratory career ladder, no employee is forced to
take a management role if the don’t wish it.

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Innovation and organisation 3 m way

  • 3.
  • 4. 3M  formerly known as the Minnesota Mining and Manufacturing Company  Founded on the North Shore of Lake Superior at Two Harbors, Minnesota in 1902  With over 76,000 employees they produce over 55,000 products, including: adhesives, abrasives, laminates, passive fire protection, dental products, electrical materials, electronic circuits and optical films
  • 5. Richard Drew  June 22, 1899 – December 14, 1980  American inventor who worked for 3M in St. Paul, Minnesota, where he invented; – Masking tape, – Cellophane tape, and – Duct tape.
  • 6.
  • 7. Masking Tape  In 1923 3M employee Richard Drew visited an auto- repair shop in St. Paul, Minnesota.  3M produced and sold sandpaper and Drew was in the shop to test out a new batch.
  • 8. Masking Tape  When he entered the shop employees were expressing disappointment at a failed attempt to paint a car in the two-tone style that was becoming popular at the time.
  • 9. Masking Tape  Typically how the effect was achieved was by painting part of the car in one colour while covering the other parts with butcher paper  The butcher paper was usually held in place with a heavy adhesive tape.  Unfortunately, removing the adhesive tape peeled away part of the paint job.
  • 10. THE IMPORTANT BIT: Rather than just sympathise with his customers and move on, Drew decided to do something about it.
  • 11. Masking Tape  His company 3M had a lot of know-how in creating adhesives from making sand paper, so Drew figured he would try to make a paper tape to help solve his customer’s problems.  Drew began experimenting with a range of materials and manufacturing processes to solve this problem.
  • 12. William McKnight  11 November 1887 – 4 March 1978  Businessman who served his entire career in the 3M corporation.  McKnight encouraged 3M management to delegate responsibility
  • 13. Masking Tape  Eventually the then-president of 3M, William McKnight, noticed that Drew was spending time on money on this unofficial project.  McKnight asked Drew to return to his actual job, improving sandpaper  But Drew persisted, diverting funds and time to work on abrasives  McKnight eventually realised this, but did nothing
  • 14. Masking Tape  In 1925 Drew managed to create Masking Tape.  This product has sold in the millions for 3M in the past 70 years.  And this was just the start of creating an innovation culture in 3M  William McKnight learned his lesson from Richard Drew
  • 15. William McKnight  McKnight's greatest contribution was as a business philosopher, since he created a corporate culture that encourages employee initiative and innovation.  As our business grows, it becomes increasingly necessary to delegate responsibility and to encourage men and women to exercise their initiative. This requires considerable tolerance. Those men and women, to whom we delegate authority and responsibility, if they are good people, are going to want to do their jobs in their own way. Mistakes will be made. But if a person is essentially right, the mistakes he or she makes are not as serious in the long run as the mistakes management will make if it undertakes to tell those in authority exactly how they must do their jobs. Management that is destructively critical when mistakes are made kills initiative. And it's essential that we have many people with initiative if we are to continue to grow.
  • 16.
  • 17. 3M  McKnight’s philosophy had a profound effect on the way 3M does business.  15% of all employee’s time is allowed to be on their pet projects (the “3M Way”).  Yet there is a clear a tension between innovation and efficiency.  Why? because innovation usually challenges existing procedures and norms.
  • 18. James McNerney  For example, in 2001 James McNerney became the CEO of 3M he sacked 8,000 workers (about 11% of the workforce), intensified the performance-review process, and tightened the purse strings.  He also introduced the Six Sigma approach to decrease production defects and increase efficiency.  He changed the Research and Development processes to make them more efficient.  He increased profitability, but reduced innovation.
  • 19. Michael Mucci  Early during the Six Sigma effort, after a meeting at which technical employees were briefed on the new process, "we all came to the conclusion that there was no way in the world that anything like a Post-it note would ever emerge from this new system," says Michael Mucci, who worked at 3M for 27 years before his dismissal in 2004.  Mucci has alleged in a class action that 3M engaged in age discrimination; the company says the claims are without merit.
  • 20. George Buckley  In 2005 when George Buckley took over as CEO of 3M he quickly rolled back several of McNerney’s initiatives.  He made the Six-Sigma approach optional for many departments (his view is that 6σ can become an end unto itself)  He significantly increased R+D budgets.  He also increased spending on research into innovating their existing products.
  • 21.
  • 22. Spenser Silver  Born 1941  co-creator of the Post-it note  In 1966, earned a doctorate in organic chemistry from the University of Colorado in 1966, before taking a position as a Senior Chemist in 3M's Central Research Labs.
  • 23. Arthur Fry  Born 1931  co-creator of the Post-it note  In 1953, while still enrolled in undergraduate school, Fry took a job at 3M (then it was still called Minnesota Mining and Manufacturing Company) as a new product development researcher. He worked in new product development throughout his career at 3M until his retirement in the early 1990s.
  • 24. Post-It Note  In 1968, Spencer Silver (with the help of Jesse Kops) accidentally developed a "low- tack", reusable pressure sensitive adhesive.  For five years, Silver promoted his invention within 3M, both informally and through seminars, but without much success.  He was unable to find a marketable use for his invention.
  • 25. Post-It Note  In 1974, Arthur Fry attended a seminar given by Silver asking for ideas for his adhesive.  Fry sang in his church choir on weekends, and he used slips of paper to mark the pages of his hymnal. When the book was opened, however, the makeshift bookmarks often moved around or fell out altogether.  It occurred to him that Silver's adhesive could be put to use to create a better bookmark. If it could be coated on paper, Silver's adhesive would hold a bookmark in place without damaging the page on which it was placed.
  • 26. Post-It Note  Until the 1990s, when the patent expired, Post-it Brand notes were exclusively produced by 3M.  Now other companies produce sticky or repositionable notes, but the term "Post-it" and the canary yellow color are trademarks of 3M.  Accepted generic terms for competitors include "sticky notes" or "repositionable notes" or "repositional notes.”
  • 27. What 3M does right  15% of all employee’s time is allowed to be on their pet projects (the “3M Way”).  The work of outstanding technical employees is recognised by the 3M Carlton Society, this is voted on by peers.  Employees that create products which sell $4 million or more are awarded the prestigious Golden Step Award  Employees have a choice to work on a management or laboratory career ladder, no employee is forced to take a management role if the don’t wish it.