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Introducing
The Purple Phone PR & Marketing Take On the Tool
and Its Uses




                           Rachel Minihan,
                      Marketing Consultant and
                     Owner Purple Phone PR &
                                    Marketing
Overview
   About LinkedIn
   Getting Setup
   Using Your Network
   Highlighting Your Expertise




                           PurplePhonePR.com,
                           PurplePhonePR@gmail.com, Twitter =
                           @rlminihan
Introducing
Part One: About LinkedIn




                           PurplePhonePR.com,
                           PurplePhonePR@gmail.com,
                           Twitter = @rlminihan
About LinkedIn
   Size= 43 million world-wide users*
   Average household income = $109k
   200+ countries, 7 continents
   All Fortune 500 companies represented
                                         *As of June 17, 2009 per LinkedIn.com




                           PurplePhonePR.com,
                           PurplePhonePR@gmail.com, Twitter =
                           @rlminihan
Why Use LinkedIn
1.   Professional Online Presence
2.   Maintain Your Professional Network
3.   Professional Positioning




                            PurplePhonePR.com,
                            PurplePhonePR@gmail.com, Twitter =
                            @rlminihan
Introducing
Part Two: Getting Started




                            PurplePhonePR.com,
                            PurplePhonePR@gmail.com, Twitter =
                            @rlminihan
Your Personal Profile




                        PurplePhonePR.com,
                        PurplePhonePR@gmail.com, Twitter =
                        @rlminihan
Connecting




             PurplePhonePR.com,
             PurplePhonePR@gmail.com, Twitter =
             @rlminihan
Introducing
Part Three: Using Your Network




                            PurplePhonePR.com,
                            PurplePhonePR@gmail.com, Twitter =
                            @rlminihan
Recommendations




                  PurplePhonePR.com,
                  PurplePhonePR@gmail.com, Twitter =
                  @rlminihan
Introductions




                PurplePhonePR.com,
                PurplePhonePR@gmail.com, Twitter =
                @rlminihan
Groups




         PurplePhonePR.com,
         PurplePhonePR@gmail.com, Twitter =
         @rlminihan
Introducing
Part Four: Demonstrating Expertise




                              PurplePhonePR.com,
                              PurplePhonePR@gmail.com, Twitter =
                              @rlminihan
Answers




          PurplePhonePR.com,
          PurplePhonePR@gmail.com, Twitter =
          @rlminihan
Aps: BlogLink / Book List




                        PurplePhonePR.com,
                        PurplePhonePR@gmail.com, Twitter =
                        @rlminihan
Connect with Me
If you still have questions, let me know. I’m here to help!

   Email = PurplePhonePR@gmail.com
   Website = PurplePhonePR.com
   Facebook = www.Facebook.com/rlminihan
   LinkedIn = www.LinkedIn.com/rlminihan
   Twitter = @rlminihan

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Introducing Linked In

  • 1. Introducing The Purple Phone PR & Marketing Take On the Tool and Its Uses Rachel Minihan, Marketing Consultant and Owner Purple Phone PR & Marketing
  • 2. Overview  About LinkedIn  Getting Setup  Using Your Network  Highlighting Your Expertise PurplePhonePR.com, PurplePhonePR@gmail.com, Twitter = @rlminihan
  • 3. Introducing Part One: About LinkedIn PurplePhonePR.com, PurplePhonePR@gmail.com, Twitter = @rlminihan
  • 4. About LinkedIn  Size= 43 million world-wide users*  Average household income = $109k  200+ countries, 7 continents  All Fortune 500 companies represented *As of June 17, 2009 per LinkedIn.com PurplePhonePR.com, PurplePhonePR@gmail.com, Twitter = @rlminihan
  • 5. Why Use LinkedIn 1. Professional Online Presence 2. Maintain Your Professional Network 3. Professional Positioning PurplePhonePR.com, PurplePhonePR@gmail.com, Twitter = @rlminihan
  • 6. Introducing Part Two: Getting Started PurplePhonePR.com, PurplePhonePR@gmail.com, Twitter = @rlminihan
  • 7. Your Personal Profile PurplePhonePR.com, PurplePhonePR@gmail.com, Twitter = @rlminihan
  • 8. Connecting PurplePhonePR.com, PurplePhonePR@gmail.com, Twitter = @rlminihan
  • 9. Introducing Part Three: Using Your Network PurplePhonePR.com, PurplePhonePR@gmail.com, Twitter = @rlminihan
  • 10. Recommendations PurplePhonePR.com, PurplePhonePR@gmail.com, Twitter = @rlminihan
  • 11. Introductions PurplePhonePR.com, PurplePhonePR@gmail.com, Twitter = @rlminihan
  • 12. Groups PurplePhonePR.com, PurplePhonePR@gmail.com, Twitter = @rlminihan
  • 13. Introducing Part Four: Demonstrating Expertise PurplePhonePR.com, PurplePhonePR@gmail.com, Twitter = @rlminihan
  • 14. Answers PurplePhonePR.com, PurplePhonePR@gmail.com, Twitter = @rlminihan
  • 15. Aps: BlogLink / Book List PurplePhonePR.com, PurplePhonePR@gmail.com, Twitter = @rlminihan
  • 16. Connect with Me If you still have questions, let me know. I’m here to help!  Email = PurplePhonePR@gmail.com  Website = PurplePhonePR.com  Facebook = www.Facebook.com/rlminihan  LinkedIn = www.LinkedIn.com/rlminihan  Twitter = @rlminihan