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Remove the Inner Beast in
         YOU
        Hazel Inc.
Senior Management Team
        Donika Kaneva
        Guido Plaizier
         Robin Jager
          Sean Azu

    English I – Mr. Doherty
Our Mission Statement
• To preserve and enhance the natural beauty
  of men and women.

• Helping people feel confident by providing top
  quality products.
Current Financial Situation
• 8 Different products
                                               Hazel Cosmetics
  – Fragrances                          Frangrances
                                            19%
                                                                     Sun care
                                                                       9%



  – Hair Care                                                         Bath and shower
                                                                          products
                                                                            14%

  – Color Cosmetics                          Skin care
                                                                     Deodorants
                                               15%

  – Skin Care
                                                                        9%

                                                         Hair care
                         Men's grooming
                                                           16%
                           products
                               2%
                                   Colour cosmetics
                                         16%
Current Issues
•   Poor Quality of Products
•   Consumers Overwhelmed by Products
•   Lack of Interest in New Lines
•   Ordering Procedures Out fashioned
The Terminator Cream
• Revolutionary Skin Care
  Product
  – Exfoliates the Skin
  – Rejuvenates the Skin
  – Removes Unwanted Spots
  – Removes Wrinkles
The Purpose
                                                       Hazel Cosmetics
• Target Consumers
    – Focusing on Youth
    – Maintain Geographical Foundation
                                                                       Hair care
• Availability                                     Frangrances           24%
                                                       29%
    – Increase Direct Sales Reducing Costs
    – Make to Stock
• Focus on Product Lines                                                Colour
                                                                       cosmetics
                                                      Skin care
    – Reducing the Four Least Profitable Sectors        23%
                                                                         24%

    – Emphasis on the Terminator Cream
• Improving Brand Image                                           0%
Projected Profitability
                                                                 Projected Sales Growth
                                               210

                                               200




                         Sales in Billions €
                                               190

                                               180
Expected Growth by
                                                                                                              Projected
2021 =                                         170                                                            Sales Growth
      40 Billion Euros                         160

                                               150

                                               140

                                               130

                                               120
                                                     2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021
Terminator Cream Advertisement
•   Hazel Cosmetics has announced a revolutionary new product! The Terminator
    Cream is the name of a fantastic new skin care product, which is able to remove all
    spots and roughness from the skin. It creates a smooth and perfect skin by simply
    using it once a day for approximately 10 days in a row. Hazel guarantees customers
    that the skin quality will be improved! Thanks to our research and technology we
    are certain that Terminator Cream will work for everyone. Another great thing of
    Terminator Cream is that it is made of natural products only. No chemicals or other
    ingredients that would harm the environment are used. We think this is extremely
    important. Our fantastic skin care product will be in every supermarket or drug
    store from January 1st 2011. So, take your chance to remove the beast, and to
    become the beauty!
Invest in the Terminator Cream!!!
Conclusion
Before                       After




         Remove the Beast

         Become the Beauty
Thank you for your undivided
             attention

• Any Questions?

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Remove the inner_beast_in

  • 1. Remove the Inner Beast in YOU Hazel Inc.
  • 2. Senior Management Team Donika Kaneva Guido Plaizier Robin Jager Sean Azu English I – Mr. Doherty
  • 3. Our Mission Statement • To preserve and enhance the natural beauty of men and women. • Helping people feel confident by providing top quality products.
  • 4. Current Financial Situation • 8 Different products Hazel Cosmetics – Fragrances Frangrances 19% Sun care 9% – Hair Care Bath and shower products 14% – Color Cosmetics Skin care Deodorants 15% – Skin Care 9% Hair care Men's grooming 16% products 2% Colour cosmetics 16%
  • 5. Current Issues • Poor Quality of Products • Consumers Overwhelmed by Products • Lack of Interest in New Lines • Ordering Procedures Out fashioned
  • 6. The Terminator Cream • Revolutionary Skin Care Product – Exfoliates the Skin – Rejuvenates the Skin – Removes Unwanted Spots – Removes Wrinkles
  • 7. The Purpose Hazel Cosmetics • Target Consumers – Focusing on Youth – Maintain Geographical Foundation Hair care • Availability Frangrances 24% 29% – Increase Direct Sales Reducing Costs – Make to Stock • Focus on Product Lines Colour cosmetics Skin care – Reducing the Four Least Profitable Sectors 23% 24% – Emphasis on the Terminator Cream • Improving Brand Image 0%
  • 8. Projected Profitability Projected Sales Growth 210 200 Sales in Billions € 190 180 Expected Growth by Projected 2021 = 170 Sales Growth 40 Billion Euros 160 150 140 130 120 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021
  • 9. Terminator Cream Advertisement • Hazel Cosmetics has announced a revolutionary new product! The Terminator Cream is the name of a fantastic new skin care product, which is able to remove all spots and roughness from the skin. It creates a smooth and perfect skin by simply using it once a day for approximately 10 days in a row. Hazel guarantees customers that the skin quality will be improved! Thanks to our research and technology we are certain that Terminator Cream will work for everyone. Another great thing of Terminator Cream is that it is made of natural products only. No chemicals or other ingredients that would harm the environment are used. We think this is extremely important. Our fantastic skin care product will be in every supermarket or drug store from January 1st 2011. So, take your chance to remove the beast, and to become the beauty!
  • 10. Invest in the Terminator Cream!!!
  • 11. Conclusion Before After Remove the Beast Become the Beauty
  • 12. Thank you for your undivided attention • Any Questions?