1. The document discusses how in the digital age, information is abundant but common sense is losing value as people receive large amounts of information every day. 2. It also talks about how the internet acts as a copy machine and how what used to be scarce like music is now abundant, so creators and businesses need to focus on selling things that remain scarce. 3. The conclusion discusses evolving back-end web services, testing new approaches, monetizing shared classifications of information online, and how gradual improvements can have lasting impacts like seeds planted.

1. Everyone in the world
may be to you your
parent, your sibling, your
child.
bostonian
17:49:49, Sun Aug 19, 2012

2. “ Men have become the
tools of their tools. ”
—Henry David Thoreau

3. It is the spirit that survives.
· Free" has as much power over the consumer psyche as
ever.
· To remain and assert control than it is to make money.
· If this works for Google, why not for telecoms, ISPs and
mobile operators?
· For example, you may post a status in which you said
you were happy this would be qualitative.

4. It's not enough to know how to ride -- you must also
know how to fall.
Embrace cross-media folksonomies

5. Keep quiet and people will think you a philosopher.
· The Internet is a giant copy machine, by definition, by
design, and now.
· It's all about the creator and the person who wants the
music.
· Don't try to sell what's abundant sell what is scarce.
· However, what Lima's collection of static images and
representations, fail to demonstrate is the evolution of
the network.

6. “ Everybody gets so
much information all
day long that they lose
their common sense. ”
—Gertrude Stein

7. Words in mouth, no load upon head.
· I am experimenting with this just as much as everyone
else.
· As you may have noticed, almost all of my content is
free.
· Just as we could have rode into the sunset, along came
the Internet, and it tripled the significance of the PC.
· Brown and Duguid also warn of an 'infocentric view' of
information, which ignores the social forces behind the
creation of information.

8. In conclusion
· Evolve back-end web services
· Beta-test vertical paradigms
· Monetize embedded folksonomies
· and remember: Easy come, easy go. Harder gains make
seeds to sow.

9. Thank You
Contact Details
http://bostonian.weavrs.info/
@bostonian

10. Credits
This presentation is licensed by bostonian http://bostonian.weavrs.info/ using Creative Commons V3 BY-SA-
NC
This presentation includes media also licensed using Creative Commons BY-SA-NC
Texts Images (via Flickr BY-SA-NC search)
Daniel*1977, Junk Story, SETUP Utrecht,
· Fiction is Friction - Gerd Leonhard
amymyou, rlanvin, silverfuture
· The End of Control - Gerd Leonhard
· Music 2.0 - Gerd Leonhard
· New Aesthetic, New Anxieties - David M. Berry,
Michel van Dartel, Michael Dieter, Michelle
Kasprzak, Nat Muller, Rachel O'Reilly and Jose
Luis de Vicente.