6. Huge Upside… CAGR > 30% Source: Team collaboration and social software Gartner Report G00164765 (02/19/09)
7. No Dominant Players… Source: Magic quadrant for social software Gartner Report G00162146 (10/31/08)
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10. Enterprise 2.0 Website Architecture Site Managed by Service Model Process Content Managed By Enabling User Interface Company Branded Commercial Website Company Branded Community Website Example Use Case Enterprise 1.0 Portal 1.0 eCommerce Company Transaction On Premise IT Enterprise 2.0 Portal 2.0 Social Network Community Collaboration On Demand (Cloud Computing) Business ERP SCM CRM Enterprise Apps Co-exist Cross- Leverage
11. Social Network Services Evolution Participant Relationship Individual Team Company Personal Work Business CSN CSN (consumer social networks) ESN (enterprise social networks) ESN
12. Enterprise Portal Evolution: 1.0 vs. 2.0 Content Process Company- generated User-generated (people/community) Structured Ad-hoc/ Unstructured Enterprise1.0 Enterprise 2.0
13. Enterprise Portal Evolution: Functionality B2B/B2E Portal B2C/B2B Portal CSN Clearvale 1.0 Site Functionality Internet Extranet Intranet Social Network Catalog/Content Management Knowledge Management Clearvale 2.0
15. Personal Leisure Personal Relationship Social Media Adopted by the Enterprise Social Networks Designed for the Enterprise Enterprise Social Networks Community Development Knowledge Collation Team Collaboration Public Social Media v Enterprise Social Networks CSM ESN Site Functionality Intranet Extranet Internet Clearvale Integrated Platform
18. BroadVision Product Suite Evolution (3) Clearvale Commerce Agility Suite Business Agility Suite Flexible eCommerce B2B2C Self Service Process Portals Enterprise Social Networks
19. “ Consumerization” of the Enterprise Personalization Knowledge Management Microsite Clear*360 Objectives Mgmt Content Services In-the-Cloud Iterative Computing On-Premise Agile Computing Architecture Functionality Community Collaboration TeamWork ClearPedia DocuVault Social Communities Social Networking
20. “ Enterprization” of the Consumer Personalization Knowledge Management Microsite Clear*360 Objectives Mgmt Content Services In-the-Cloud Iterative Computing On-Premise Agile Computing Architecture Functionality Community Collaboration TeamWork ClearPedia DocuVault Social Communities Social Networking
7 Social media are media designed to be disseminated through social interaction, created using highly accessible and scalable publishing techniques. Social media supports the human need for social interaction, using Internet- and web-based technologies to transform broadcast media monologues (one to many) into social media dialogues (many to many). It supports the democratization of knowledge and information, transforming people from content consumers into content producers. Businesses also refer to social media as user-generated content (UGC) or consumer-generated media (CGM). A social network is a social structure made of individuals (or organizations) called "nodes," which are tied (connected) by one or more specific types of interdependency, such as friendship, kinship , financial exchange, dislike, sexual relationships , or relationships of beliefs, knowledge or prestige.
