1. Salesforce for sports venues
Roman Sterly
Founder / CEO
www.sportcentral.cz
roman.sterly@sportcentral.cz
youtu.be/E-5JL0KEAzU – video presentation
2. Our customers - Sports Venues
Struggle to acquire new customers
Struggle to engage their customers
Struggle with marketing
PROBLEM
3. Czech Republic
USA
Europe
8.000 venues
250.000 venues
500.000 venues
Venues are underutilized by 20-50%
Our customers - Sports Venues
Struggle to acquire new customers
Struggle to engage their customers
Struggle with marketing
PROBLEM
5. Directory listing Season/lesson tickets Contacts
Deals Memberships Analytics
Events Reservations Customer requests
Gift certificates Sales force automation
Newsletters
Tools for sports venues
venue s website, mobile app, SportCentral, widgets
SOLUTION
Customer Acqusition Online Sales CRM
6. 150M U.S. Sportspeople
$150-200 bn / y U.S. Sports venues revenues
$12 bn / y
$3 bn / y
240M / m
U.S. CRM market
U.S. Daily deals market
U.S. Searches for sports venues on Google
U.S. MARKET SIZE
7. TEAM
Business and IT background
Worked for Socialbakers ($8M)
Previous startup – customers in 20+
countries
Roman Sterly CEO Tomas Holub CTOLubos Kral UX/UI
IT company owner
Customers in U.S. and CZ
Ministry of Industry advisor
Freelance designer
300+ websites
8. Now (CZ)
Biggest database
6200 sport venues
Great SEO
Brand recognition
Future
Platform
Complexity
Customized
COMPETITIVE ADVANTAGE
Lower costs in CZ
10. WHAT WE NEED
$1,1M
for 12–18 months
$460k development
$490k sales/marketing
$170k overheads, etc.
Advice / Mentorship
November 2013 / 100 customers
11. Roman Sterly
Founder / CEO
www.sportcentral.cz
roman.sterly@sportcentral.cz
youtu.be/E-5JL0KEAzU – video presentation