Slides for a presentation done on 8/24/16 on the topic of commitments and why they are important.

1. The Power of Commitments for Small Businesses

2. Global Trust Levels - 2015
It is evident by studies
being done by
Edelman Trust Group
that Trust Levels are
painfully low.
Why do you think
India and China are so
high?

3. Based on Edelmen Trust Data - 2016
• Respondents want to see a shift in CEO focus from short-term results and lobbying
to job creation (49 percent) and positive long-term impact (57 percent). They want
business leaders more visible in discussions of income inequality and public policy
(80 percent). (Critical Finding for all businesses)
• Despite an increase of one point to 42 percent globally, government remains the
least trusted institution for the fifth year running.
• Trust in NGOs went up in 81 percent of the countries surveyed with the most
dramatic jumps occurring in China (17 points) and Mexico (11 points).
• Globally, family-owned companies (66 percent) remain most trusted, trailed by
public (52 percent) and state-owned (46 percent) businesses. (Critical for our
group)
• For the fifth consecutive year, search engines (63 percent) and traditional media (58
percent) remain the two most trusted sources for general news and information.
Online media jumped 8 points to 53 percent and is now the third most trusted
source, followed by owned media, which is up 3 points to 46 percent and social
media (44 percent).

4. Intentional Leadership is Key!
1st Qtr
58%2nd Qtr
23%
3rd Qtr
10%
4th Qtr
9%
Chart Title
Non-Government
Business
Media
Government
• Education & communications
are vital to the perception of
trust.
• Are you authentic at all levels?
• The Gap here is between an
informed and participative
public vs mass population.
• How well you keep
commitments can determine
your gap.

5. Family, Friends
Personal, Critical
Leaders, Associates, Suppliers
Biz, Critical
Customers, Clients & Seekers
Biz, Critical
Who Do You Make Commitments With?
Your self
Personal, Biz, Hyper-Critical

6. Customers, Clients or Seekers – Biz/Critical
• What % of your customers are repeat
customers, how do you know?
• How much time do you spend on getting
new customers?
• How well do customers perceive you
handle complaints.

7. YOURSELF – HYPER CRITICAL
• How much time do you spend
on self-development?
• Do you track your
commitments today? If so
how?
• Are you a perfectionist or do
you allow yourself to make
mistakes.
• Do you know what Intentional
Leadership and do you believe
it?

8. Top 10 Pitfall Areas where commitments fail!
• These are the top 10 on the
failure hit parade.
• All of them are what I call
“Two-Way” failure
opportunities.
• All of them can be either
profitable or time-wasters
• You are the one who makes
the choice!
1. Phone calls, messages & callbacks
2. Email Reponses, spam & tone
3. Meeting guffaws
4. Networking issues
5. Lack of Gratitude
6. Culture misalignment
7. Listening rather than responding
8. Lack of follow-up
9. Ignoring complaints from employees, customers
10. Ignoring sustainable practices

9. Tools you can use TODAY!
• Here are 10 concepts you can
use to develop a path to
healthy relationships.
• Potential tools available by
sending me a request via email
to ron@tlg-rwme.us
• They all start with YOU making
the decision.
• You are the one who makes the
choice!
1. Trust – Seed for growing healthy relationships
2. Intentionality – Keep it top of mind
3. Focus – Helps keep you from straying
4. Conscious Discipline - Required
5. Integrity – F.D.A – Full Disclosure Always
6. Authenticity – Be a humble, confident you, not a
jerk
7. Track your commitments – Start with high value
8. Use video interactions for building rapport.
9. Use CRM tools to track contact activity
10. Use a documented SM & promotional calendar

10. PE-ER Tool coming this summer
• SaaS application that is meant
to help you track your
commitments.
• Ideal for solopreneurs,
entrepreneurs and medium
sized companies.
• Will take effort to make it work
but will pay off in the end.
• Talk to me for more
information.

11. Yourself
• Take time to understand
your values
• Be authentic & truthful
• Full Disclosure Always
Friends & Family
• This should be your
anchor hold for sanity
• They deserve your very
best and trust
•Be loving & authentic
Customers, Clients &
Seekers
•They pay the bills &
provide the income for
your business
•They often expect
perfection but
understand if authentic.
Leaders, Associates, Peers
• This should be your work
sanctuary, but it is a two
way street.
• Don’t put on an
entitlement attitude.
Summary, Practice these Daily
In summary, the choices
are yours, no one else
should do them for you
It really helps to
understand & lock on to
your values & principles
FIRST!
Too often we let others
expectations set a path
that we know is not
right for us but we want
to take an easy route.
Wrong Answer.

12. Ron McIntyre
ron@tlg-rwme.us
PO Box 939
Batavia, IL 60510
Website: http://tlgcoach.com
LinkedIn: http://linkedin.com/in/ronmcintyre
Twitter: http://twitter.com/ronmci
Questions?
More Information?