2 goals and target groups [day1 module2]

The fundamentals : Goals & target groups & Calls to action Joost van der Kooij Website Promotion

[object Object],[object Object],[object Object],[object Object],Programme Centre for the Promotion of Imports from developing countries | 2012

Target groups and objectives Centre for the Promotion of Imports from developing countries | 2012 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Content goal matrix Content Goal Matrix Centre for the Promotion of Imports from developing countries | 2012 Profile customer Information, picture, video… Action

[object Object],[object Object],[object Object],Centre for the Promotion of Imports from developing countries | 2012 Calls to action

Goal website ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Next > Profile key customers Information (interest, desire…) Action

Goal website New specialised wildlife tour operators from Germany New independent leisure travelers… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],x Profile of your key customers Information on your website Desired action by your visitor

Assignment 2 Centre for the Promotion of Imports from developing countries | 2012 Goals and target groups

Booking ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

“… .What a @##!$$ pitty….. I just wanted to book for a group of 20 persons….. for 2 all-inclusive weeks”

? Phone not compulsory Captcha – anti-spam ?

Booking ,[object Object],[object Object],> show

It does not end with the payment … ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],Booking systems compared

2 goals and target groups [day1 module2]

Recommandé

Recommandé

Contenu connexe

En vedette

En vedette (7)

Similaire à 2 goals and target groups [day1 module2]

Similaire à 2 goals and target groups [day1 module2] (20)

Plus de Rania Alahmad

Plus de Rania Alahmad (10)

Dernier

Dernier (20)

2 goals and target groups [day1 module2]