This video is presented by USEP's BSCS student Lady Rose Palma under Mr. ND Arquillano as a partial fulfillment for Elective 4 -E-Commerce. It talks about ( Topics 1-14)
2. This video is presented by USEP's BSCS student
Lady Rose Palma under Mr. ND Arquillano as a
partial fulfillment for Elective 4 -E-Commerce It
talks about:
Introduction to e-business and e-commerce
E-commerce Fundamentals
E-business Infrastructure
E-environment
Supply Chain Management
E-marketing
Customer relationship Management
Change Management
Analysis and Design: M-commerce
Management of Mobile commerce services
3. Introduction to E-Business
and E-commerce
It is buying and selling products through
internet.
It should be electronically mediated financial
transactions between organizations and
customers.
4. Different Type of E-commerce
Business – to- business (B2B)
Business to- consumer (B2C)
Business to-government (B2G)
Consumer –to-consumer (C2C)
Mobile Commerce (m-commerce)
6. E-commerce Fundamentals
Security and Integrity
Label Priority
Plain and Simple
Support
Legality
Easy search function
Cognitive approach
7. E-Business Infrastructure
E-business infrastructure is the architechture
of hardware, software, content and data
used to deliver e-business services to
employees, custom.ers and partners
9. E- Environment
CriticalRisk Factors in an E-Commerce
Environment
The Biggest Risk
The overarching risk to any business doing online
transactions is not having an overall E-commerce
strategy, especially when it comes to the compliance
requirements of which a merchant may or may not fully
understand or even be aware. Standards can be worked
through until the requirements have been met but this
doesn't always equate to a solid E-commerce strategy.
Tactical risks to an E-commerce environment include
availability, performance, scalability and security.
10. Availability
In short, availability—the lack of which is a big risk to
an E-commerce site—means having the ability to
handle faults and still continue operations.
Performance
. Performance should be considered throughout the
entire E-commerce environment—from network
throughput to disk I/O and even memory or CPU
utilization—as the single weakest link can cause the
entire environment to respond poorly. Keep these
things in mind when you are defining a strategy for
your E-commerce environment, especially when it
comes to performance.
11. Scalability
Scalability for an E-commerce site or environment
could mean different things to different merchants.
For instance, some merchant sites may experience
predictable seasonal traffic which provides time to
prepare the environment.
Security
Security is perhaps the broadest topic when it
comes to an E-commerce site, but the risks of
security could have devastating effects to an
organization if an incident were to occur—especially
if the site transmits or stores cardholder data.
13. E- Marketiing
E-Marketing provides businesses and
advertisers with an easily customised,
efficient form of marketing to complement
existing advertising strategies and close in on
the elusive and profitable interactive market.
14. The benefits of E-Marketing include:
Speed: messages are delivered straight to the
recipients' inboxes, instantly
Reach and Penetration: overcomes geographical
parameters that exist with other communication
methods
Ease and Efficiency: messages can be distributed
to multiple recipients at the click of the mouse
Low Cost: requires minimal investment to set up
an appropriate technical system
Targeted: allows you to target specific recipient
groups and reach a defined, engaged audience
15. Customer Relationship
Management
Customer relationship management (CRM) is a
widely implemented model for managing a
company’s interactions with customers, clients,
and sales prospects. It involves using technology
to organize, automate, and synchronize
business processes—principally sales activities,
but also those for marketing, customer service,
and technical support. Overall goals are to find,
attract, and win new clients, service and retain
those the company already has, entice former
clients to return, and reduce the costs of
marketing and client service.
16. Benefits of Customer Relationship
Management
Quality and efficiency
Decrease in overall costs
Increase Profitability
17. Change Management
It is an approach to shifting individuals, teams
and organizations from current state to a desired
future state.
It is an organizational process aimed at helping
change stakeholders to accept and embrace
changes in their business environment.
In some project management contexts, change
management refers to a project management
process wherein changes to a project are
formally introduced and approved.
18. Analysis and Design: M-
commerce
Imagine for a moment that you owned a small
corner store. As a conventional retailer, your
potential market would extend to your immediate
geographic region. Now imagine some technology
became available that would open up your reach to a
much larger audience. Obviously the implications
could be enormous, and history is riddled with
examples of individuals and retailers that have
reaped the rewards of such situations.
The mobile industry today is rapidly growing
because of its design , functionality and its services
to the consumer.
19. Management of Mobile
commerce Services
Content development and distribution to
hand-held devices, content caching, pricing
of mobile commerce services. The emerging
issues in mobile commerce : The role of
emerging wireless LANs and 3G/4G wireless
networks, personalized content
management, implementation challenges in
m-commerce, futuristic m-commerce
services