Mots-clés
semiotics
discourse
news
tv advertising
narrative
moving image
reading position
circuit of communication
stuart hall
tv
selection
news values
newspapers
intertextuality
assumption
norman fairclough
cda
irony
interpellation
masculinity
lifestyle magazines
identity
transmission
james carey
ritual
communication
critical media theory
sign
signifier
signified
connotation
denotation
advertising
myth
stars
sociological
social types
celebrity
dyer
foucault
rosalind gill
subjectivity
postfeminism
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