Product Design Canterbury 2019
•Télécharger en tant que PPTX, PDF•
2 j'aime•296 vues
Presentation on Product Design. Educating Designer 4.0 (fourth generation of designers: 1930-1960-1990-2020
Recommandé
Recommandé
Contenu connexe
Tendances
Tendances (20)
Similaire à Product Design Canterbury 2019
Similaire à Product Design Canterbury 2019 (20)
Plus de R. Sosa
Plus de R. Sosa (20)
Dernier
Dernier (20)
Product Design Canterbury 2019
- 1. Change-oriented Values-based Design Dr. Ricardo Sosa Associate Professor Design and Creative Technologies https://www.aut.ac.nz/profiles/ricardo-sosa Slides: slideshare.net/rsm
- 2. I acknowledge and pay respect to the original guardians of the lands on which I have been fortunate to live. Kia Ora Te Waipounamu.
- 3. ’70s ’80s 1990 1995 2000 2005 2010 2015 2020 Opportunity Lab creativity & cognition 3
- 9. rev_9trev_8t1grev_6t3g DS = 1/N DD = 1/f DS = N DD = 1/f DS = N DD = f
- 13. Designing with Indigenous Communities (Mexico 1995-2012)
- 17. planet transformations ↑ fully-formed planets ↑ proto-planets ↑ planetesimals ↑ pebbles ↑ chondrules planetary accretion final design ↑ proto-solutions ↑ “ideaspaces” ↑ “ideasimals” ↑ fragmentary ideas ↑ individual ideas pre- brainstorming design ideation fragments runaway accretion ↑ oligarchic accretion ↑ fully-formed ↑
- 18. precedentanalysis readability Methods to select creative design tasks
- 31. 1912 1942 1972 1930 1960 1990 2002 2020
- 41. https://hci.stanford.edu/dschool/dschool/resources/ThePlenitude.pdf Richard J. Goldstein; born June 24, 1950; died January 9, 2003, in Menlo Park, CA. Engineer, artist, writer, designer, composer, lecturer, researcher. Worked for Sega, Mattel, and Xerox PARC.
- 43. Charles Percy Snow (1905–1980) English novelist and physical chemist
- 48. https://creativemarket.com/blog/8-lame-stereotypes-that-all-designers-hate ONLY DESIGNERS ARE CREATIVE DESIGNERS MUST DRAW WELL ALL DESIGNERS ARE APPLE FANATICS REAL DESIGNERS DON’T CODE -OR READ DESIGNERS ARE ARTISTS
- 50. “look at the similarities shared between artists and scientists” https://www.youtube.com/watch?time_continue=75&v=ilFAjSMQFEM
- 52. Paperback ISBN: 9780262526708 296 pp. | 6 in x 9 in 102 figures August 2014 https://mitpress.mit.edu/books/design-way-second-edition https://medium.com/@estolter
- 56. Schlimmbesserung “to make things worse through an effort to improve” a.k.a Design in the XX Century
- 66. Wikipedians Currently 37,309,540 registered users, only a minority contribute regularly: 130,700 have edited in the last 30 days. The vast majority are young, college- educated males. https://en.wikipedia.org/wiki/Wikipedi a:Wikipedians Currently, out of the 5,944,232 articles on Wikipedia, 30,227 are categorized as good articles -about 1 in 197.
- 67. https://www.theverge.com/2019/8/8/20793793/uber-5-billion-quarter-loss-profit-lyft-traffic-2019 • The ride-hailing giant reported losing a whopping $5.2 billion in the last three months. No, there isn’t dirt on your screen. That’s billion with a “b.” • None of the ride-sharing companies around the world are profitable. And none of them can convincingly articulate a path to profitability aside from vague references to improving the bottom line and reining in ride subsidies and driver incentives.
- 68. • Michael Barbaro • So for the super-wealthy early investors, it isn’t necessarily a problem that Uber has never made money. Those investors did make a huge amount of money from the I.P.O. And I wonder if you think that that fact, that reality of how things work out there in Silicon Valley, has contributed to the kind of growth that Uber experienced, which was this kind of heedless, subsidized investment into profitability that never materialized? • Mike Isaac • Yes, that’s common out here. And I think that’s just going to continue occurring, because that’s how the model works. https://www.nytimes.com/2019/08/29/podcasts/the-daily/uber-profit.html
- 69. Founded in 2003 by then-19-year-old Elizabeth Holmes, Theranos raised more than US$700 million from venture capitalists and private investors, resulting in a $10 billion valuation at its peak in 2013 and 2014. https://en.wikipedia.org/wiki/Theranos Listen to: https://abcaudio.com/podcasts/the-dropout/
- 70. “I think if we made the oath to first do not harm as designers, we would likely never do anything new. I think that would be unfortunate.” “I would hate for designers to feel like we can’t ever engage with something that’s unknown, because we’re worried about what the outcomes might be.”
- 72. The “Silicon Valley”* tech entrepreneur • “Visionaries” • “Change the world” • “Embrace failure” • “Fake it ‘till you make it” • “Self-made” • “Innovation” •Greed and delusion •Media business model •Hype, viral feedback loops •Naïve, uncritical public •Outdated regulations •Techno-determinism * not exclusive to Palo Alto
- 73. http://www.fullhdwpp.com/ if your presence doesn't make an impact your absence won't make a difference
- 74. http://www.designdriveninnovation.com/ http://www.theeducationist.info/paulo-freires-pedagogy-oppressed-book-summary/ Definitions of “Innovation”: 1. Business: “Companies are ranked… on the educated hunch that the company will continue to come up with profitable new growth i. 2. Technology: “We reserve the superlative title of innovator for those bright few who have transcended the traditional labels of engineer, scientist, or inventor” ii. 3. Design: “To radically change the meaning of the experience customers have when they use an offering iii. 4. Humanities: To transform the socio-technical structures of power that impede the development or fulfilment of one's potential (self-realisation) iv. i) https://www.forbes.com/sites/innovatorsdna/2018/05/29/how-we-rank-the-most-innovative-companies-2018/#65d739131e3c ii) https://spectrum.ieee.org/tech-history/silicon-revolution/innovation-magazine-and-the-birth-of-a-buzzword iii) https://hbr.org/2011/10/designing-breakthrough-products iv) http://www.theeducationist.info/paulo-freires-pedagogy-oppressed-book-summary/
- 75. The goal of design is to make the world better
- 77. http://candychang.com/before-i-die-in-nola/ What if money didn't matter ? - Alan Watts: http://www.youtube.com/watch?v=3MxRIn-C4zU
- 80. “Humans need to be acknowledged as being more complex than marketing’s notion of consumers” (and design’s notion of users) Design for Transitions - from and to what? Cameron Tonkinwise
- 84. Follow the logic: https://bookofbadarguments.com/
- 92. Thank you! Keep in touch: ricardo.sosa@monash.edu @designcomputing
- 93. @designcomputing