Axa Assurance Maroc - Insurer Innovation Award 2024
Marketing Questionnaire
1. The Pen That Can Change your way of writing
Description:
The Digital pen is a normal pen, in additional to some features
where it can copy simultaneously whatever is written digitally. It
can copy exactly what’s written on the paper by converting the
handwriting into digital text. The size of this cordless digital pen is
that of a normal pen. Using the Bluetooth signal technology the
pen can transmit the input signal to a Bluetooth capable device
such as PCs or laptops. It also has internal flash memory where all
notes that has been written can be saved which are uploaded to
devices via Bluetooth or USB cable. It is wireless with unique and
well patterned technology.
Some of its additional features:
This pen is user friendly and brings a safe, portable and
exclusive design. It uses Bluetooth to transmit and receive data, a
micro USB cable is used for charging the pen and can also be
used for uploading data. The pen is compatible with all Windows
versions (as well as Mac) and does not need any additional
software to convert the handwriting to ASCII code. The ink can be
refilled easily. The pen has a micro-SD memory slot to increase
the total flash memory beyond the 2GB already in the pen. The
pen also has an integrated microphone and loudspeaker to record
and play back any auditory notes.
This Pen will cost about 90 £.
Thank you for participating in this quick survey, we really value your
answers.
Age :
15-18
18-25
25-35
>35
Occupation:
Student
Employed
Self Employed
Other_________________________________
2. 1- ) How can you describe your first thinking about the Digital Pen Idea :
Excellent Very Good Good Fair Poor
2- ) Have you ever heard about this kind of Pen before:
No
Yes Where : ________________________________________
3- ) What are your primary usage of this Digital Pen :
At home
At the office
Other :_______________________________________________________
4- ) How often do you think you will be using this Digital Pen :
Daily Once a week
2-3 times a month I will never use it
5- ) Please select the feature you consider to be the most important one about
the Digital Pen:
It can Copy every thing you write
It can be used as a normal pen
It is wireless when transferring data to your computer
It is compatible with all Windows versions as well as Mac
It has an integrated microphone and loudspeaker to record and play back
any auditory notes.
Other: ___________________________________________________
6- ) Please rate the value of the price of this Digital Pen:
Excellent Very Good Good Fair Poor
7- ) what are the major facts that may influence your buying decision:
The Cost
Not needing it
Not having the opportunity to test it first.
Other: __________________________________________________
3. 8-) Would you recommend this product to others:
Absolutely Very likely Unlikely Absolutely not Not sure
9- ) Please rate your overall satisfaction about the digital Pen including (Price,
Features):
5 Very Satisfied
4
3
2
1 Very Dissatisfied.
10-)Please enter any additional comments or Ideas you would like us to Know:
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Thank you again for participating in this survey
2nd year Electronic Engineering EDPS project.
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