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Sketching Your Way To Better Product Design
           Russ Unger | @russu | userglue.com
Russ Unger | @russu | userglue.com




What Is Sketching?
What Is Sketching?                         Russ Unger | @russu | userglue.com




           I do a bale of sketches, one eye, a
           piece of hair. A pound of observation,
           then an ounce of painting.

                                    -Gardner Cox
Russ Unger | @russu | userglue.com




Why Sketch?
Why Sketch?                                                 Russ Unger | @russu | userglue.com




 • Leveraging the Visual
 • Communicating Ideas

 • Record What We See & Hear

 • Work Through Some Thinking

 • Reflect What We’re Hearing

 • Documentation




                         Source: UIE Brain Sparks Blog: http://www.uie.com/articles/why_sketching/
Why Sketch?                                                       Russ Unger | @russu | userglue.com




    We’ve got to stop talking about WHAT and

              START SKETCHING HOW.



                               Source: UIE Brain Sparks Blog: http://www.uie.com/articles/why_sketching/
Russ Unger | @russu | userglue.com




Ways I Sketch
Ways I Sketch          Russ Unger | @russu | userglue.com




                Wireframes
                & Ideation
Ways I Sketch           Russ Unger | @russu | userglue.com




                Presentations
Ways I Sketch              Russ Unger | @russu | userglue.com




                 Design Studios
                (Clients & Users)
Russ Unger | @russu | userglue.com




Let’s Try It.
Email For Grandma                                   Russ Unger | @russu | userglue.com




   Requirements
   •   Grandma probably doesn’t want or need
       filters, labels, folder, etc.
   •   Grandma wants to be able to read emails
       from her grandchildren, reply to them, and
       send them new ones.
   •   Grandma might want to save/store photos
       she receives from her grandchildren.
   •   You are designing this for Grandma only!
Russ Unger | @russu | userglue.com




Now What?
Now What?                     Russ Unger | @russu | userglue.com




            Source: Class Videos @ UX Lisbon 2011 | Team Os Macacos
Now What?   Russ Unger | @russu | userglue.com




            Source: Class Videos @ UX London 2011
Russ Unger | @russu | userglue.com




So What?
So What?                                                Russ Unger | @russu | userglue.com




   Sketching (Design) Studio
   •   Quantity over quality (6-8-5 by TZW)
   •   Pitching and critiquing / Validate against requirements
   •   Group/Team collaboration
   Extending Sketching: Design Testing
   •   Can get results with a limited set of users
   •   Doesn’t (always) need to be done in a lab
   •   People like candy and LOVE to be listened to
Thank You!
Russ Unger | @russu | userglue.com

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Product Camp Chicago - Sketching Your Way to Better Product Design

  • 1. Sketching Your Way To Better Product Design Russ Unger | @russu | userglue.com
  • 2. Russ Unger | @russu | userglue.com What Is Sketching?
  • 3. What Is Sketching? Russ Unger | @russu | userglue.com I do a bale of sketches, one eye, a piece of hair. A pound of observation, then an ounce of painting. -Gardner Cox
  • 4. Russ Unger | @russu | userglue.com Why Sketch?
  • 5. Why Sketch? Russ Unger | @russu | userglue.com • Leveraging the Visual • Communicating Ideas • Record What We See & Hear • Work Through Some Thinking • Reflect What We’re Hearing • Documentation Source: UIE Brain Sparks Blog: http://www.uie.com/articles/why_sketching/
  • 6. Why Sketch? Russ Unger | @russu | userglue.com We’ve got to stop talking about WHAT and START SKETCHING HOW. Source: UIE Brain Sparks Blog: http://www.uie.com/articles/why_sketching/
  • 7. Russ Unger | @russu | userglue.com Ways I Sketch
  • 8. Ways I Sketch Russ Unger | @russu | userglue.com Wireframes & Ideation
  • 9. Ways I Sketch Russ Unger | @russu | userglue.com Presentations
  • 10. Ways I Sketch Russ Unger | @russu | userglue.com Design Studios (Clients & Users)
  • 11. Russ Unger | @russu | userglue.com Let’s Try It.
  • 12. Email For Grandma Russ Unger | @russu | userglue.com Requirements • Grandma probably doesn’t want or need filters, labels, folder, etc. • Grandma wants to be able to read emails from her grandchildren, reply to them, and send them new ones. • Grandma might want to save/store photos she receives from her grandchildren. • You are designing this for Grandma only!
  • 13. Russ Unger | @russu | userglue.com Now What?
  • 14. Now What? Russ Unger | @russu | userglue.com Source: Class Videos @ UX Lisbon 2011 | Team Os Macacos
  • 15. Now What? Russ Unger | @russu | userglue.com Source: Class Videos @ UX London 2011
  • 16. Russ Unger | @russu | userglue.com So What?
  • 17. So What? Russ Unger | @russu | userglue.com Sketching (Design) Studio • Quantity over quality (6-8-5 by TZW) • Pitching and critiquing / Validate against requirements • Group/Team collaboration Extending Sketching: Design Testing • Can get results with a limited set of users • Doesn’t (always) need to be done in a lab • People like candy and LOVE to be listened to
  • 18. Thank You! Russ Unger | @russu | userglue.com