This document provides a summary of Ronald van den Hoff's career highlights and areas of focus. It discusses technological developments like the digital and data revolutions that are transforming society. Key points include: - Ronald van den Hoff is an entrepreneur, trendwatcher, and chairman of the Society30 foundation focused on the rise of a "chaordic society" driven by technology and social transformations. - Emerging platforms in fields like hospitality, gaming, and blockchain/cryptocurrencies are changing economic and social models. - Advances in artificial intelligence and robotics may replace many human jobs but could create new forms of work. - Decentralized networks and sharing economy platforms are enabling new opportunities for self-organization and

1. ROADMAP TO

2. AWARDS
2008 Recruiter of the year
2009 Hotello of the Year
2011 Hospitality Personality of the Year
2012 NIMA Award:
Most Customer Centric Org.
2015 Strijp S: Best Co-work Location in NL
2017 Lab 55: Best Local Work Spot in NL
218 locations in 29 countries…

3. RONALD VAN DEN HOFF
FOTO CREDIT: HENK JAN WINKELDERMAAT
AUTHOR
PUBLISHER
TRENDWATCHER
ENTREPRENEUR
COACH
INVESTOR
CHAIRMAN OF
SOCIETY30
FOUNDATION
GOOGLE
AMAZON
ALIBABA
FACEBOOK
YOU TUBE
UBER
AIRBNB
MICROSOFT
10 YEARS

4. FUNCTIONAL ASPIRATIONAL MEANINGFULL
INDUSTRIAL
REVOLUTION
DIGITAL
REVOLUTION
AGRICULTURAL
SOCIETY
INDUSTRIAL
SOCIETY
DATA
SOCIETYFABRICATION
REVOLUTION
1850 1990 20302020BEFORE 1800
A CHAORDIC SOCIETY ON THE RISE
THE FIRST MACHINE AGE THE SECOND MACHINE AGE

5. A CHAORDIC SOCIETY ON THE RISE*:
TECHNOLOGAL EXPLOSIONS
&
SOCIAL TRANSFORMATIONS
* FRAMEWORK BY
INTERNET
gateway to
information
SOCIAL WEB
connectivity machine
COLLABORATIVE
ECONOMY
new social economic
value creation platforms
1995 202520152005
AUTONOMOUS
WORLD
artificial & human
intelligence connected:
GLOBAL BRAIN
LIFE FOLLOWING OUR
CIRCADIAN RHYTHM
LIQUID MODERNITY
(lack of orientation & powerless of the individual,
the superficiality, flexibility & instability of relations,
the dealing with authority)
Richard Sennett

6. PLATFORMS: HOSPITALITY
MATE Hotels creates their own Hub &
Spoke platform

7. ESTONIA: E-resident-ID-cards.
E-residents have validated identities
and can open bank accounts,
start companies, hire staff without
ever visiting Estonia in real life.
A WHOLE COUNTRY AS THE PLATFORM

8. E-Sports for pro-gamers. Player ‘PewDiePie’ has 41 million subscribers
and 10 billion video clicks.
The 2016 world championship drew 43 million viewers,
prize pool reached $6,7 million.
PLATFORMS: GAMING BIGGER THAN SPORTS

9. The factory of the future
will have only two employees:
a man and a dog.
The man will be there
to feed the dog.
The dog will be there
to keep the man from
touching the equipment.*
*Autodesk CEO Carl Bass

10. 5 years old
WHATSAPP $19 billion
450 million users
55 employees
$345.5 million per employee
23 years old
VODAFONE $128 billion
440 million users
92.000 employees
$1.4 million per employee
A future without jobs does not equal
a future without work…

11. * http://tinyurl.com/y7qn74yb
ROBOTS…
Intelligent robots will do every job cheaper, faster &
far more reliable than humans.
They work 168 hours a week, not just 40 *.

12. CYBORG - TRANSHUMANISME

13. INSURANCE CLAIMS- REALITY CHECK BY ARTIFICIAL
INTELLICENGE.

14. BLOCKCHAIN & MORE, THE NEXT
REVOLUTION.
-A way of agreeing on the contents of a database
without anyone being “in charge” of the database,
-And a way of compensating people for helping
make that database more valuable.
(without those people being on an official payroll or owning shares in a
corporate entity)
- DEFRAGMENTATION
- DECENTRALIZATION
- AUTONOMOUS ORGANIZATIONS
&
- (dynamic) SHARED OWNERSHIP
HASHGRAPH
CRYPTO CURRENCIES
based on
BLOCKCHAIN TECHNOLOGY

15. “With artificial intelligence we are summoning the demon,”
Elon Musk
THE IN-BETWEEN LANGUAGE…
A: “ YOU I EVERYTHING ELSE”…
B: “BALLS HAVE A BALL TO ME
TO ME TO ME TO ME”.

16. MIKU HATSUNE

17. April 26, 2007
CYBERWAR ATTACK ON ESTONIA:
“One thousand data packets per hour were
traveling through the country’s networks on the
first day. On the second day, it was
two thousand per hour.
At its highest point, it was four million —
per second”.

18. THE COMMONS IS LOST.
“IF THE PRIVATE BECOMES VISIBLE, A HUMAN STOPS BEING A
HUMAN”
Hannah Arendt
“De politie breidt het aantal camera's fors uit:
Tweehonderd flitspalen op de binnenwegen
worden uitgerust met
Automatic Number Plate Recognition camera’s”.

19. ALEXA
“No one shall be subjected to
arbitrary interference with his
privacy, family, home or
correspondence…”
Article 12 of the 1948 Universal Declaration of Human Rights
http://www.insecam.org

20. The ‘White Spots App’ visualizes
the invisible electromagnetic cloud
GAME ADDICTIONINFORMATION OVERLOAD
WILL HOMO-SAPIENS DEGENERATE, BECOME EXTINCT OR ADDAPT ?

21. “SORRY Y’ALL,
HUMANITY’S NEARING AN UPGRADE TO IRRELEVANCE…”
*
* Yuval Harari: “Homo Deus”, 2017
CYBORG &
TRANSHUMANISM:
Homo Sapiens merges with a new
technological species,
thus upgrades itself…
FREE DATA FLOW
& DATAISM:
The Global Brain knows us better
than we know ourselves…
1 2

22. NEW ECONOMIC SYSTEMS
Interdependent Economy
networked value creation, based on
solidarity, sustainability & reciprocity.
Decentralized local networks,
shared dynamic blockchain-driven ownership
interconnected internationally:
Internet of Cities

23. takeaway home cooked meals
NEW ECONOMIC SYSTEMS:
COLLABORATIVE & SHARING ECONOMY

24. THE AIRBNB EFFECT
nbr of rooms 2016 2018
Amsterdam 7.800 18.500
London 18.500 50.000
Paris 29.000 55.000
Barcelona 12.000 17.000
Los Angeles 14.500 31.000
New York City -- 41.000
source: http://insideairbnb.com
9 4.000.000 31
91 1.200.000 35
98 838.000 19
71 766.000 10
12 675.000 9
50 600.000 12
Airbnb
Marriott
Hilton
Intercontinental
Wyndham
Accor Hotels
source: Marco Derksen (Upstream, 2018)
age rooms value ($B)

25. NEIGHBOURHOOD BECOMES ONE BIG-GIG ECONOMY,
WITH THE PLATFORMS AS ENABLERS.

26. WE-ORGANIZE : SOCIAL COLLABORATION.

27. COMMUNITY INTEGRATED
CO-WORKING, CO-LIVING & CO-PRODUCING,
CO-IMPACTING

28. YOU LIVE WHERE YOU WORK
‘INHABITANTS ARE MERE DATA PRODUCERS AND ARE
MANAGED BY ALGORITMS. PUBLIC SPACE HAS GONE’.
VAN DEN HOFF, 2017
‘TALENT, TOLERANCE, TECHNOLOGY’
RICHARD FLORIDA, 2002
S2G Framework* for cities
‘A SERENDIPITIOUS MULTIDIMENSIONAL PUBLIC SPACE
WITH CULTURAL, ECONOMIC AND SOCIAL DIVERSITY’.
OLMA, 2017
GENIUS CITY
SMART CITY
DUMB CITY
CREATIVE CITY
*S2G FRAMEWORK
by Joe Pine, April 2017

29. *S2G
FRAMEWORK
by J.Pine, April 2017
GENIUS
SMART
DUMB
STUPID
skills become power
-ecosystem-
goes well beyond
original job
gets the job done
gets in the way
S2G FRAMEWORK*

30. spaces, services
and products
monetary capital
shared co-working &
open collaboration
social capital

31. SHARE DATA
GET SERENDIPITY
&
TRANSFORM
TRANSFORMATION:
INDIVIDUALIZED
EXPERIENCE
with an
EDUCATIONAL
ELEMENT

32. MATCHMAKING BY USING ARTIFICIAL INTELLIGENCE.
working on a key note presentation
Try to describe in one sentence what you are working on today. Or if you need support. We will connect you!

33. “…Connect, Collaborate & Grow…”
Have access to a 100K social-capital-
co-work-seats-eco system per year in
The Netherlands:
* got a new job,
* was invited for a new project
* or started a new company:
2013 1 out of 8
2015 1 out of 6
2017 1 out of 4
** 2013-2015-2017 Survey by the Erasmus University of Rotterdam.
…and assist us
in activities like:
-sales
-marketing
-pr.
-research
-innovation

34. “We want to create a platform where employees and coworkers
come together and reinforce each other. ” Silvia Onos, Program-manager.
2016:
7 pitch events
collaboration 46 start-ups
746 ambassadors

35. NEW OPPORTUNITIES IN DECENTRALIZED NETWORKS…
DATA SHARING WITH LOCAL NETWORKS:
9:00 AM :
IN NEED OF
TRANSPORTATION
1:00 PM :
IN NEED OF
LUNCH
car-sharing program home take away food
program
presentation, language
course, education platform

36. “Decentralization enables at a fine grain level
groups of people to self-organize
in a manner that was not possible before…”
David Orban, Singularity University