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Darcy Donavan Desktop Application for Advertisers
1. Reel Vision Entertainment Inc. Presents:
International Celebrity Darcy Donavan
Advertising Benefit Packages
Reel Vision Entertainment
Business lines:(818)654-4553 Ext. 136
Email: ReelVisionEntertainment@yahoo.com
2. We are pleased to invite your company to be a part of a unique
advertising opportunity with International Celebrity Darcy
Donavan’s Desktop Application Software Advertisement.
We strongly encourage your company to
come on-board this new exciting business
venture and collaboration through
advertising opportunities. Your company
will in turn be afforded the platform to
access the U.S. International Markets
and global youth, families, multicultural
communities, business and networks.
advertising partners can access this broad
demographic with excellent branding
opportunities, which can be created to suit
your marketing strategy and target
audiences.
Darcy Donavan & Tony Curtis
3. About Darcy Donavan
With over 300 credits in film, television, print, internet and music, as well as two million website
hits monthly, Darcy Donavan is a force to be reckoned with. This southern blonde bombshell is as
intelligent as she is beautiful. As an actress, model, singer, producer, and entrepreneur, Darcy has
done it all with style.
Darcy warmed hearts as she made her acting debut, at the age of eight, in a national commercial
where she beat out over 500 other kids. From that moment on, Darcy’s future in acting was
sealed.
Over the years, Darcy has entered many talent and beauty contests, winning many, including the honor of Ms.
Nashville, Tennessee. Darcy then starred in music videos and other commercials, and was featured on a Clio
Award-winning album cover, becoming very well recognized in the entertainment business of her hometown,
Nashville. During this time she began touring as a singer, opening up for many well-known artists around the
country. Her first album broke gold record status in Canada and began grabbing worldwide exposure.
Darcy then moved to Los Angeles and quickly was cast in several top name movies, such as “Confessions of a
Dangerous Mind,” “Showtime” with Robert Deniro and Eddie Murphy and “Tomcats” with Jerry O’Connell and
Shannon Elizabeth. Darcy also landed other roles in television shows such as NBC’s “My Name is Earl,” NBC’s
“Las Vegas” with James Caan and the ABC soap opera “Passions”. One of her most recognized roles was “Sherry”
in the comedic blockbuster film “Anchorman” starring Will Ferrell. This role brought Darcy attention all over the
world. Even though she has worked hard to achieve her successes, you will always hear her giving thanks to God for
where she is at today.
Darcy’s newest music album, “Distraction” has had over 20 million listens to date. It has also been the number one
ringtone download on RMD and is available for download on all major phone networks.
In addition to her acting career and working to build her brand, Darcy freely donates her time to causes that are close
to her heart, such as drug abuse awareness programs, animal rights causes and the fight against domestic violence.
4. Celebrity Darcy Donavan on set and at Events
Darcy Donavan & Darcy Donavan &
Will Ferrell Paul Rudd
Darcy Donavan & Darcy Donavan &
Tony Curtis Lou-Diamond Phillips
Darcy Donavan with
The Mayor of Los Angeles
Darcy With the Darcy on the Set Darcy at Celebrity Darcy with Traci Bingham &
Budweiser Twins of “My Name is Earl” Autograph Signing Brian Wallos at Benchwarmer Party
5. Celebrity Darcy Donavan &
DarcyDonavan.Com Demographics
• 60% Men, 40% Women
• 25% Under 25, 50% 25-45, 25% 45+
• Over 100,000 unique visitors per month on Celebrity Website
• Interaction with other Film & Television Celebrities at Red Carpets and
Events
• Over 10 million unique impressions locally and nationwide throughout the
2010 year with prime endorsement at red carpets and events, on websites, in
magazine articles, television, hosting & signing events, commercials and much
more !! 50
60 45
40
50
35
40 30
Unde r 25
25
Wome n 25-45
30 20
Me n 45+
15
20
10
10 5
0
0 Age
Ge nde r
RVS Entertainment 2009 All Rights Reserved
6. Meet The Darcy Donavan Application
A white label social networking, entertainment, and communications
application that lives on the consumer’s computer desktop
Voice, video, and text communications
Ad supported – free for the user, generates revenue
Business intelligence – user behavior tracked through opt-in data collection
Access the consumer at the desktop – first look opportunity to capture attention
Allows your brand to be voiced in the daily social conversation, capturing fragmented
audience attention for a consistent daily period
Monetize the wealth of content available, while deepening engagement
Support for marketing initiatives with targeted messaging for contests, product tie-ins,
and events.
Fully customizable to address any business needs or priorities including major campaigns
& sponsorships
Confidential For Discussion Purposes Only June, 2010
7. Presentation Layout on Desktop
A rich, rewarding opportunity to build enhanced loyalty and revenues
Confidential For Discussion Purposes Only June, 2010
8. Your Advertisement in Action
Link to website Big Box Ad Display:
VIP/Register Music Player
Information Center &
more
MSN Live
Services
Including
Messenger,
Mail,
Calendar
Video,
Entertainment &
Information
Player:
Multiple Channels,
User Services Social media
w/ Pre Roll Integration
Capabilities
Social
media
Become bookmarks
A fan
Bing web
search Darcy Donavan Marketing area #1 Telephone & Voice Centre
Confidential For Discussion Purposes Only June, 2010
9. Solution Opportunities
The Darcy Donavan Application is designed to provide maximum
flexibility to help your brand
deliver on business, marketing and customer needs
Key Customer Benefits:
A daily connection with your brand & content
Users Experience FREE local & long-distance calling through the built-in VoIP feature
to both landlines and mobile phones
Users Experience MSN Live services onboard, the world's most powerful network
including MSN Messenger, Hotmail, & calendar
Key Brand Benefits:
Application works in a non-predatory, complimentary way with other digital
initiatives and does not cannibalize existing revenue streams
Acts as a Gateway to move consumers directly to digital properties, bypassing
traditional browser first web engagement & subsequently increasing traffic flow
Provides new platform for content monetization by providing off-site ad units, while
presenting cost saving opportunities by reducing SEO reliance
Confidential For Discussion Purposes Only June, 2010
10. Benefits of Advertising*
•
An exclusive opportunity to promote your company's products
• and services for international exposure
• A chance for a more integrated approach to enhance your corporate image and
branding in the consumer music and television market of a population
• in the billions worldwide.
• Leverage your logo or brand to build awareness of your product and/or services
through on air mention/event product placement through desktop application
• Associate your products and/or company with our national and international media
outlets to reach the global market
• Innovative and unique branding opportunities with celebrity.
• Accreditation and logos on related event marketing materials including celebrity and
media websites
• *Actual benefits vary by sponsorship level.
RVS Entertainment 2009 All Rights Reserved
11. The Breakdown
Constantly engages customers no matter where they go on the web
Location: access customers in an
untapped space: the desktop
Closer: reach customers before
they go to the web, acting as a
launching pad
Revenue: new environment, new
engagement, new revenue
Engagement: socially-enabled
environment for persistent
conversation
Cost efficient: once on the
desktop, cost to reach customers
drops drastically
Distribute: new location &
consistent engagement pushing
additional consumption
Support: assist marketing efforts
such as contests, product tie-ins, and
events
Confidential For Discussion Purposes Only June, 2010
12. Business Intelligence
Once a consumer signs up, the Application permission based Business Intelligence
System (“BIS”) begins to “learn” from the user providing partners with:
Direct Consumer Engagement
• Push Marketing Capabilities
Segmentation Analysis
• Targeted Messaging
Predictive Modeling
• Active Profiling
Social Engagement Preferences
• Be part of the conversation
Loyalty and Reward Programs
• Drive programs to the individual
Increased Loyalty, Traffic Generation,
Product Sampling/ Surveys
Geographic Customization, Greater Social
• Virtual, stand alone or
integrated
Engagement, Cross-Branded Initiatives,
Advertising Initiatives, New Revenue
Programs
Confidential For Discussion Purposes Only June, 2010
13. Advertisement Sponsorship Package (Quarterly)
Silver Sponsorship 3 Mo. Promo on Darcy Donavan Application.
Press Release for Product/Company Contact For Pricing
(Quarterly)
2 Newsletter Promos ( Over 1 million viewers a month.)
Customized Banner Placed on Website (Over 2 million
hits a month.)
1500 Product/Coupon Distribution
Celebrity Gift Bag Handout of your product or flyer at
RVS Red Carpet Events (100pcs.)
Gold Sponsorship 3 Mo. Promo on Darcy Donavan Application. Contact For Pricing
(Quarterly) Press Release for Product/Company
3 Newsletter Promos ( Over 1 million viewers a month.)
Customized Banner Placed on Website (Over 2 million
hits a month.)
2500 Product/Coupon Distribution
Magazine Endorsements to use for promotional
purposes
Promotional Announcement and Celebrity Gift Bag
Handout of your product or flyer at RVS Red Carpet
Events (200pcs.)
Celebrity Publicity Pictures with Product/ Logo
14. Advertisement Sponsorship Package (Quarterly)
Platinum Sponsorship 3 Mo. Promo on Darcy Donavan Application.
Contact For Pricing
(Quarterly)
2 Press Release for Product/Company
3 Newsletter Promos ( Over 1 million viewers a
month.)
Customized Banner Placed on Website (Over 2
million hits a month.)
5000 Product/Coupon Distribution
Magazine Endorsements to use for promotional
purposes
Promotional Announcement at 2 events and
Celebrity Gift Bag Handout of your product or
flyer at Red Carpet Events (500pcs.)
Celebrity Publicity Pictures with Product/ Logo
Product Interview on Darcy TV via
DarcyDonavan.com with CUSTOMIZED DVD
copy for your business/ product for
promotional purposes
** Packages Can be Customized for your business. Please see consultant for Details And Pricing. **
15. Some of the Events Celebrity Darcy Donavan Will Attend:
2012 NAMM Convention
2012 Vegas Film Festival
2012 Oscar Gifting Suite
2012 Grammy Event
2012 Winter Music Conference
2012 Night of 100 Stars Pre-Oscar party
2012 Comic Con
2012 Celebrity Catwalk for Charity
2012 NBA Entertainment League
2012 Celebrity Bowling for Charity
Yearly 2012 Celebrity Networking Events
Yearly 2012 Celebrity Benchwarmer Events
Yearly 2012 Darcy Donavan School Tour
Yearly 2012 Safe Passage Charity Events
Yearly 2012 Red Carpet events
2011 Christmas Hollywood Parade
January/February 2013 Reel Vision Entertainment
Pre-Grammy Gala
** Packages Can be Customized for your business. Please see consultant for Details. **
16. Additional Marketing and promotional activities for
Darcy Donavan will include:
Distribution/Marketing/Promotion to all major
media outlets– Celebrity Photos/Reviews
Press Release/Promotional Flyers/Online Advertising
Radio Promotions/National and International Media
Print/Publication/Newspaper/Magazine Exposure
How
• We have several different packages to choose from for our
sponsors/advertisers
• Look over the following pages for different levels of
advertisement to choose from
• Some of Ms. Donavan’s past sponsors/advertisers for events,
advertising opportunities and endorsements were: Sprint, Red
Bull, Pepsi, NewEgg.com, Wienerschnitzel, Ralph’s, Greyhound,
London Jewelers, That’s Entertainment, Beverly Hills Beauty,
Monavie, Lucky Jets, A Sweet Design, Chamber of Comics, Dirty
Laundry, Don DeMarco Clothing, and many more.
RVS Entertainment 2010 All Rights Reserved
17. Custom Endorsement Packages are also Available
Please Contact Your Sponsorship Representative or Mr. Dylan Nelson for more
sponsorship/endorsement for more information.
We are also able to custom design your sponsorship package to your company or product needs.
Sponsorship Dept.
Monday- Friday
9am-5pm PST
(818) 654-4553
Ext. 136
RVS Entertainment 2010 All Rights Reserved