1. SALESMANSHIP

2. SALES MANAGER

3. SALES MANAGER
• CONCEPTS OF SALES MANAGER
The persons responsible for generating sales, profits and customer
satisfaction levels that meet corporate objectives are said to be Sales
Manager.
Managers those who are responsible for lending and guiding a team of
salespeople.
Sales Managers takes often include assigning sales territories, sales quotas,
mentoring the members of sales team, assigning sales training, building a
sales plan, and hiring and firing salespeople.

4. Characteristics Or Features of Sales
Manager
1. Self-Confident
2. Self-Management
3. Sincerity
4. Good Communication
5. Good Listening

5. Characteristics Or Features of Sales
Manager
6. Loyalty
7. Courage
8. Determination
9. Industrious
10. Integrity

6. Roles and Functions Of Sales Manager
Controlling
Evaluating
the past to
guide the
future
Planning
Building a
Profitable
customer-
oriented
sales team
Training
Educating
sales
personnel
to satisfy
customers
Lending
Guiding
average
people to
perform at
above
average level
Staffing
Hiring the
right people
to sell and
lead

7. Skills Of Sales Manager
1. Listening Skills
2. Communication Skills
3. Conflict Managing Skills
4. Problem Solving Skills
5. Resolution Skills
6. Negotiation Skills

8. Responsibilities or Duties Of Sales
Manager
1. Planning Sales
2. Advising Management
3. Coordinating and Directing
4. Selection and Appointment
5. Training the Sales Force
6. Compensating Sales Personnel
7. Controlling the Sales Activities
8. Maintaining Sales Office
9. Studying Market Conditions
10. Managing Sales Promotion and
Advertising
11. Allocation of Sales Quotas and
Sales Territories

9. SALESMANSHIP

10. Concept Of Salesmanship
Salesmanship is an ability to remove ignorance, doubt, suspicious, emotional
objective concerning the usefulness of a product.
American Marketing Association
Salesmanship is an oral presentation in a conversation with on or more
prospective customers for the purpose of making sales.

11. Objectives Of Sales Manager
1. Creating Interest
2. Stimulating Demand
3. Building Product Awareness
4. Reinforcing the Brand
5. Providing Information

12. Functions Of a Salesman
1. Providing Services
2. Meet a Bottom Line
3. Maintain market Awareness
4. Maintain Relationship
5. Manage Territory
6. Maintain Customer Records
7. Maintain Customer Feedback
8. Negotiate Contracts

13. TYPES OF SALESMEN
SALESMEN
Manufacturer’s
Salesmen
Speciality Salesmen
Wholesalers
Salesmen
Retailers Salesmen
Industrial Salesmen
Exporter's Salesmen
Promotional salesmen
Dealers Servicing Salesmen
Merchandising salesmen
Indoor
Salesmen
Outdoor
Salesmen
Outdoor
Salesmen
Indoor
Salesmen

14. Qualities of a Successful Salesman
1. Good Posture
2. Cheerfulness
3. Good Appearance
4. Loyalty
5. Memory Power
6. Honesty
7. Observation
8. Effective Speech
9. Listening Power
1. Sociability
2. Communication Skills
3. Leading
4. Reliability
5. Guiding8. Initiative
6. Imagination
7. Self-Confidence
8. Knowledge about work
9. Motivated
10. Pleasant Voice