2. – Displays a process-oriented approach to strategic needs of the business
and achieving quality deliverables.
– Efficiently organizes and supports multiple cross-functional teams.
– Excellent communications skills.
– Extensive experience in building and maintaining internal and external
relationships, interfacing with executive management and managing
confidential information.
– Ability to multi-task; prioritizes and manages time for self and others.
– Proven ability to develop and launch successful sales programs that
increase revenue to the company
– Ability to accurately budget and drive projects to complete on-time and
on-budget
‐ Over the last 2 years have managed ~$2M of contest / incentive budgets and
delivered under budget and on-schedule
Leadership/Project Management Skills

3. – Corporate Events
‐ Senior Manager of the Corporate Events team managing incentive trips within the United States and internationally for
Business Services sales.
‐ Overseeing competitive bidding requests, contract negotiation, budget management, vendor management,
location/venue selection, airline travel, ground transportation, lodging, catering, décor, entertainment, activities on/off
site, photography, awards and any event presentations.
‐ Trip attendees in upwards of 200 participants included internal corporate contest winners and at times their guest, along
with XO’s executive participants.
‐ Programs Include:
‐ Annual BSU Kickoff, Presidents Club, Club MVP, and quarterly BSU Contest for the year.
‐ Also responsible for an annual charitable fundraising that reaches our 3,000 employees nationally such as Habitat for
Humanity, Operation Homefront, Homeless Shelters and School Supply Drives.
– Incentive Programs and Events
‐ Includes creation of criteria, stack rankings (Sales Attainment/NRI), calculating and reporting monthly stack rankings,
creating marketing communications, developing the branding and messaging of printed materials, executive leadership
prep documentation, recognition write up’s, and execution of all programs from start to finish.
‐ Programs Include:
‐ Presidents Club, Club MVP, Rev It Up, Need for Speed, Book It and Gold Rush.
– Executive Office and BSU Organization
‐ Chief of Staff to the President of the BSU Organization
‐ Manage the sales request from the field in regard to appointments, commission exceptions and executive meetings
with C-level executives.
‐ Execute Executive forums related to specific verticals such as
‐ Healthcare, Information Technology and newly launched Media vertical.
‐ Manage and run GM Monthly Sales Call, compiled data –to include top sales per month/region; monthly stat’s for
President/CMO on a monthly basis.
XO Communications

4. • Business Unit Kickoff Meeting
• Presidents Club
• New Orleans Contest

5. – 110 BSU Attendees Nationwide
– Location: Miami, Florida
– Corporate events team responsible for:
‐ 2010 messaging for the Business Services Organization
‐ 2010 graphics, communications, posters
‐ Speaker presentations
‐ Regional video clips
‐ Welcome reception
‐ Recognition
‐ Contest announcements
‐ Event logistics:
‐ Destination RFP’s
‐ Contract negotiations
‐ Menu selections
‐ Giveaways
‐ Budget Management
‐ Creating and tracking survey results
Business Unit Kickoff (2010)

6. – 60 BSU Attendees & guest = 120 total attendees
– Location: Riviera Maya, Mexico
– Corporate events team responsible for:
‐ Setting President Club criteria and metrics
‐ Publishing monthly results/stack rankings for BSU sales
‐ Responding to sales on questions regarding criteria/standings
‐ Recognition Write Up’s for Awards Ceremony
‐ MVP Selections
‐ Event logistics:
‐ Destination RFP’s/location selection
‐ Contract negotiations
‐ Hotel reservations, airfare, menu selections, décor & themes
‐ Giveaways
‐ Offsite activities
‐ Budget Management
2010 President’s Club – Fairmont Mayakoba, Mexico

7. – 48 BSU Attendees
– Location: New Orleans
– Corporate events team responsible for:
‐ Developed contest criteria
‐ Tracked and published top net sales for Q1 nationwide
‐ Developed monthly communications for the contest
‐ Recognition Write Up’s for Awards Ceremony
‐ MVP Selections
‐ Event logistics:
‐ Destination RFP’s/location selection
‐ Contract negotiations
‐ Hotel reservations, airfare, menu selections, décor & themes
‐ Giveaways
‐ Offsite activities – private XO parade down Bourbon Street
‐ Budget Management
‐ Photos
2010 Q1 Contest – New Orleans

8. – Business Services’ top sales employees and their guests will be honored and rewarded with an amazing
vacation celebration.
– This year’s ranking will be based on a 50-50 weighting of NRI and Sales Attainment – both measures
must
– 120 BSU Attendees
– Location: Aruba
– Corporate events team responsible for:
‐ Developed contest criteria and metrics from Jan – Dec 2010
‐ Tracked and published stack rankings for 350 account reps nationwide
‐ Developed monthly communications for the contest
‐ RecognitionWrite Up’s for AwardsCeremony
‐ MVP Selections
‐ Event logistics:
‐ Destination RFP’s/location selection
‐ Contract negotiations
‐ Hotel reservations, airfare, menu selections, décor & themes
‐ Giveaways
‐ Offsite activities – day on an private island
‐ Budget Management
‐ Photos
2011 President’s Club - Aruba

9. • Rev It Up – Prize 4 BMW Z4’s
• Need For Speed – Prize 2 Harley Davisons
• Gold Rush – 4 day trip to San Francisco
• Book It – Monthly prizes but a spot to San Fran

10. – Contest Period: January 2010 – December 2010
– 3 Sales Reps and 1 Sales Manager will have the opportunity to win a one year lease
on a BMW Z4 or $10,000 dream vacation
– $20K in payout to support winners determined by winning sales reps
– Corporate events team responsible for:
‐ Contest concept and launch
‐ Monthly measurement and publication
‐ Contest announcements
‐ 2011 graphics, communications, posters
‐ All monthly communications on stack rankings nationwide
‐ Contest logistics:
‐ Executive celebration with the winners
‐ Working with each winner on prize selection
‐ Working with accounting and finance to ensure timely payout of the prizes
‐ Budget Management
Rev It Up Contest

11. – Nail down a minimum of two customer appointments a week and qualify to win some cool prizes and
a slot for the upcoming Gold Rush San Francisco trip!
– Earn points for each face-to-face customer appointment, and extra points for meetings involving
BSU leadership
– Contest Dates
June 13, 2011 – August 5, 2011
– Corporate events team responsible for:
‐ Contest concept and launch
‐ Monthly measurement and publication
‐ Contest announcements
‐ 2011 graphics, communications, posters
‐ All monthly communications on stack rankings nationwide
– Prizes:
- Bi-Weekly Prizes forTopTwoQualifiers!
- June 13 - 24: $500Team Party
- June 27 – July 8: $1,000 Nordstrom Gift Card
- July 11 – 22: $1,500 Golf Outing
- Grand Prize:
- Gold RushTrip to San Francisco in October!
Book It! Contest

12. Need For Speed ContestSALES
– Each month winners will be selected from a drawing based on the points they earn
during the contest. Points will be earned based on sales of select strategic services
and add-on features.
– In order to earn points, a sales representative must complete an order with either
two or more strategic services or a combination of at least one strategic service
and at least one add-on feature in the sales order.
– Each service and add-on feature in an order will generate one point towards the
monthly and grand prizes. Each location in the order will be multiplied by the
number of strategic services and add-on features in the order to determine the
number of points towards the monthly and grand prizes.
– Each point will qualify as one name for each monthly drawing. Entries will remain
in the monthly drawings for the duration of the contest. This means the more you
sell, the better the chances of winning. The contest applies to orders with a
contract signed date between January 1, 2011 and May 31, 2011.
– Corporate events team responsible for:
‐ Contest concept and launch
‐ Monthly measurement and publication
‐ Contest announcements
‐ 2011 graphics, communications, posters
‐ All monthly communications on stack rankings nationwide
‐ Contest logistics:
‐ Executive celebration with the winners
‐ Working with each winner on prize selection
‐ Working with accounting and finance to ensure timely payout of the
prizes and tax reporting
‐ Budget Management
The race is on in 2011 and top performing sales
reps and support (non-sales) employees have a
chance to win very exciting prizes in the 2011
Need for Speed Sales Contest.
Prizes will be awarded every month between
January and June and a special grand prize will be
awarded at the end of the contest for two winning
sales representatives (1 Direct; 1 NAS/Indirect).
Monthly prizes include Apple iPads, $500 gift
cards, a Sony Xbox Kinect System, a 3D TV, a
cruise, and a surround entertainment system. The
grand prize will be either two Harley Davidson
motorcycles or Kawasaki jet skis.

13. – Who Is on Track to Go to San Francisco?
‐ Business Services sales reps that have the highest total sales attainment % against full quota and
selected non-sales employees will win an exciting four-day/three-night trip to San Francisco
October 10 – October 13th.This contest will run from May–August of 2011. Get your contracts in
as we will include these retroactive from May 1st towards this trip!
‐ Note:Total sales attainment % will not include estimated long distance usage in the calculation
– Corporate events team responsible for:
‐ Developed contest criteria
‐ Tracked and published total sales $ attainment nationwide fro 350 account managers
‐ Developed monthly communications for the contest
‐ RecognitionWrite Up’s for Awards Ceremony
‐ MVP Selections
‐ Event logistics:
‐ Destination RFP’s/location selection
‐ Contract negotiations
‐ Hotel reservations, airfare, menu selections, décor & themes
‐ Giveaways
‐ Offsite activities –Wine tour in NapaValley
‐ Budget Management
‐ Photos
Gold Rush – San Francisco

14. Giving Back…..
• Operation Home Front – 500 Care packages for our Soldiers – San Antonio
• Habitat for Humanity – Volunteer Effort – Building Houses in New Orleans
• Habitat for Humanity Tool Drive – New Orleans
• Thanksgiving Lunch with Woman of Battered Shelters
• Adopt a family – Christmas 2010
• School Supply Drive – Nationwide effort to raise school supplies to
schools in need

15. – 500 Care Packages for the American soldiers in Afghanistan
– Donations were collected nationwide and sent to San Antonio
– 60 Employees spent the day putting 500 care packages together
– Corporate events team responsible for:
‐ Collecting donations nationwide
‐ Organizing all donations for assembly of care packages
‐ Raised $20,000 for the cost of shipping packages in addition to all material
donations
‐ Organized a wounded soldier to come as a guest speaker to describe what it is like
to receive these care packages and the importance of packages from home.
– As a thank you from the Operation Home Front organization, I was given
an American flag with all the names from 911 stitched across the flag for
our efforts. One of my proudest moments in my career
Operation Home Front – San Antonio

16. – Fundraising for Habitat for Humanity in New Orleans
– Corporate events team responsible for:
‐ Collecting tools/cash donations nationwide
‐ Setting up Habitat for Humanity Day in New Orleans
‐ Total donation was $15K + 8 hours of manual labor from 48 XO employees
– Habitat for Humanity volunteers have worked for years to build new
homes for those in need. Their professional tools need replacement, and
XO has stepped up to help.
– XO Q1 New Orleans contest winners will be volunteering their time with
the New Orleans Area Habitat for Humanity. Be a part of this effort by
donating new, unused tools. Each office or market has been assigned a
different tool to collect, so work as a team to hit your goal and earn the
chance for a free office lunch!
Habitat for Humanity – New Orleans

17. – XO Business Services feels strongly that we should be giving back to our
nationwide communities as often as we are able.
– Our excellent nationwide-reach is one on the benefits we sell to our
customers, but it is also something we can use to make a difference in each of
the markets we reside in.
– This year we have decided to launch the 2011 BSU School Supplies Drive from
August 1 - 26, helping children in need receive the items needed for going
back to school this fall. These items will be contributed to various
organizations in each market, directly affecting those around you.
– Of course we will be rewarding your office's participation with some GREAT
prizes, so get ready for some competition!
– How You Can Contribute:
‐ If every XO BSU employee each brought in just three items, we will contribute over
5,500 items to children in need. Get started today to do your part! Bring in your new,
unused school supply donation to your office August 1 – 26; each office has designated
an Office Lead for the supply drive. The Office Lead has volunteered their time to
organize a location to collect the items and answer any questions you have. See the list
of suggested items below or on printable office flyers.
‐ Each week, your office donations can be taken to any area collection spots. Choose as
an office where your donations are needed. Many area businesses collect prior to the
school season, such as: Banks, Starbucks, Staples, Malls, Churches and more. You can
select different locations each week.
‐ Suggested School Supplies Donations include:
‐ Each item counts as 1 point to the BSU School Supply Drive Competition
School Supply Drive
Backpacks
Kleenex boxes (full size)
Lunch boxes
Safety scissors
Pack of washable markers (8+)
12” Ruler
Plastic Supply Box
Pack of Red Pen
Bottle of White Out
Binders
Folders
#2 Pencils (Packs of 12+
Black or Blue Ink Pens
Erasers (Packs of 2+)
Glue Stick(s)
Packs of Crayons (12+)
Packs of Colored Pencil
Calculator

25. Corporate EventsTeam
– Sandy Coyne, Sr. Manager Corporate Events
– Megan Pietrucha, Project / Program Manager
– Carrie Frasz, Project / Program Manager