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YouFind


                 Satyajit Das 
               Hong‐fu Hsieh
          Aatish Mandelecha
                  Avi Mehta
Problem
– Consumers
  Consumers 
   Information at the right time and right place is 
   never available
   never available
   Searching is tiresome and time consuming


– Vendors
   On the lookout for customers 
   Low rates of return from advertisements

                                                       2
Solution
– Consumers
   A directory based structure with contextually 
   relevant information
   Browse and Buy products with a touch of hand!

– Vendors
   Single solution to address multiple platforms
   Single solution to address multiple platforms
   Highly customizable interfaces
         y                    g
   Ability to sell items through additional channels.

                                                        3
User Scenario
        User Scenario

                   Vendors
Consumers




                             4
The Venture
                 The Venture
– Company type
  Company type
    S Corp
– Goals
    Become a major player in providing mobile 
    shopping experience
    shopping experience
    Formulate industry standards in this space
– Location
    Engineering: Silicon Valley

                                                 5
Market Position
              Market Position
– Competitors
    Traditional GPS systems
    Cellular Carriers
    Google!

– Key Differentiator
    Can be kept in Pocket
             p
    One solution for multiple platforms
       q
    Unique Business model

                                          6
Revenue
– Major part of revenue would come from tie‐
  Major part of revenue would come from tie
  ups with vendors to sell their products

– Advertisements on user facing solutions

– Subscriptions for advanced usage of the 
         p                      g
  solution


                                               7
Financial Analysis
                   Financial Analysis
      Pre‐release ‐ Expenses         Pre‐release – Cash inflow


                                                                 Investments


Post Release ‐ Expenses                                 Post Release ‐ Revenue
                           Equipment
                           Payroll
                           Infrastructure




                                 Advertisement
                                 Tie‐ups
                                                                          8
                                 Commisions and Sales
Timeline

  Inception              Private Beta   Beta   Release



– Estimated time for development
     Co su e pp cat o
     Consumer Application:
       • Prototype: 1 month
       • Release version: 6 Months
     Vendor Application:
     V d A li ti
       • Prototype: 1 month
       • Release: 4 months.

                                                         9
Thank You!




             10
Questions?

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business Plan - GPS

  • 1. YouFind Satyajit Das  Hong‐fu Hsieh Aatish Mandelecha Avi Mehta
  • 2. Problem – Consumers Consumers  Information at the right time and right place is  never available never available Searching is tiresome and time consuming – Vendors On the lookout for customers  Low rates of return from advertisements 2
  • 3. Solution – Consumers A directory based structure with contextually  relevant information Browse and Buy products with a touch of hand! – Vendors Single solution to address multiple platforms Single solution to address multiple platforms Highly customizable interfaces y g Ability to sell items through additional channels. 3
  • 4. User Scenario User Scenario Vendors Consumers 4
  • 5. The Venture The Venture – Company type Company type S Corp – Goals Become a major player in providing mobile  shopping experience shopping experience Formulate industry standards in this space – Location Engineering: Silicon Valley 5
  • 6. Market Position Market Position – Competitors Traditional GPS systems Cellular Carriers Google! – Key Differentiator Can be kept in Pocket p One solution for multiple platforms q Unique Business model 6
  • 7. Revenue – Major part of revenue would come from tie‐ Major part of revenue would come from tie ups with vendors to sell their products – Advertisements on user facing solutions – Subscriptions for advanced usage of the  p g solution 7
  • 8. Financial Analysis Financial Analysis Pre‐release ‐ Expenses Pre‐release – Cash inflow Investments Post Release ‐ Expenses Post Release ‐ Revenue Equipment Payroll Infrastructure Advertisement Tie‐ups 8 Commisions and Sales
  • 9. Timeline Inception Private Beta Beta Release – Estimated time for development Co su e pp cat o Consumer Application: • Prototype: 1 month • Release version: 6 Months Vendor Application: V d A li ti • Prototype: 1 month • Release: 4 months. 9