This presentation supplements the webinar, Broaden Your Practice, Increase Your Profits with Dynamics AX Integration. Presenters Michael Bates, Anil Shah, and Howard Cohen discussed how Dynamics partners can innovate in an ever-changing market and create unique IP by leveraging the Scribe JumpStart for AX.

1. CONFIDENTIAL | © 2015 Scribe Software Corporation. All rights reserved.
Broaden Your Practice, Increase Your
Profits With AX Integration

2. CONFIDENTIAL | © 2015 Scribe Software Corporation. All rights reserved.
Housekeeping
• The recording will be available to you 2 hrs. after the
webinar
• Icons at the bottom of the slide deck allow you to:
- Adjust sound
- Participate in Q&A
- Contribute to the discussion on twitter @scribesoft –
#DataIntegration - let us know we are #AWESOME!
- Download a copy of the slide deck
- Get to know the speakers
• You can ask questions at anytime but we will answer all
questions after the presentation is over.

3. CONFIDENTIAL | © 2015 Scribe Software Corporation. All rights reserved.
Presenters
Anil Shah
CEO & Managing
Partner
CloudFronts
Howard M.
Cohen
Senior
Resultant
HMC Write Now
Michael Bates
Product
Manager
Scribe Software

4. CONFIDENTIAL | © 2015 Scribe Software Corporation. All rights reserved.
Agenda
• Innovating in a changing environment
• Integrating creates value
• How to create unique IP with the AX JumpStart
• Tools to build on top of AX
• Extending the AX Jumpstart
• Wrap-up
• Q&A

5. CONFIDENTIAL | © 2015 Scribe Software Corporation. All rights reserved.
Innovating in a changing environment
• How is the IT environment changing?
• Who is changing it?
• What does it mean for today’s channel partner?

6. CONFIDENTIAL | © 2015 Scribe Software Corporation. All rights reserved.
Satya Nadella
CEO - Microsoft

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Mobile-First
Cloud-First
Productivity
&
Platforms

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"We're very deliberate that
we deliver a platform that
partners can be successful
on in delivering their
solutions"
Phil Sorgen
CVP WW-MPN - Microsoft

9. CONFIDENTIAL | © 2015 Scribe Software Corporation. All rights reserved.
An
Evolution
of
SolutionInfrastructure
Provider
Solution
Provider Bill Patterson
Senior Director,
Customer Self Service
Solutions - Microsoft

10. Business
Relevant
Solutions

11. Intellectual Property
YOUR

12. Infrastructure
Maintenance
“Break/Fix”
Desktop Deployment
Product Attached Services

13. ApplicationDevelopment
ApplicationManagement
ProcessImprovement
Network&SystemsManagement
DataIntegration

14. YourInsightInto
CustomerInformationArchitecture
Becomes YourIntellectualProperty
…Notonlyaboutthatcustomer,
butabouttheir
entireindustryaswell!

15. CONFIDENTIAL | © 2015 Scribe Software Corporation. All rights reserved.
Integrating creates value
• The Alternative: Costly manual labor
• Speed – Time-to-Value
• Accuracy – Less rework, fewer embarrassments
• Analytics – More data, more correlations, more
knowledge

16. The Age of the
Infrastructure Integrator
is Ending

17. The ISV & the
Data Integrator
are the channel partners
of the future!

18. CONFIDENTIAL | © 2015 Scribe Software Corporation. All rights reserved.
Integrating creates value
• Provide a ‘complete’ solution through Integration and differentiate offering.
◦ Ex: Integrate AX with Field Service Automation (FSA) for a complete
Service Industry offering.
• Clients are selecting their Implementation Partner based on their integration
expertise.
• Software companies are looking to select Partners to integrate their solutions
with AX.
• Gain valuable new product or industry expertise through integrating AX with
other solutions.
• Write articles, speak at events, webinars, generate inbound interest through
your integration expertise.

19. CONFIDENTIAL | © 2015 Scribe Software Corporation. All rights reserved.
How to create unique IP with the AX JumpStart
• How we did it!
◦ Get a small team in place with following skillsets
• 1 AX Sr. Developer with some experience on AIF
• 1 AX Sr. Functional Consultant
• 1 Scribe Insight Expert
◦ Thoroughly understand the JumpStart solution so you can extend it.
◦ Remember, it is a JumpStart – a very solid starting point. Be prepared to
customize it.
◦ Learn your options to get help quickly – Online support forums!!

20. CONFIDENTIAL | © 2015 Scribe Software Corporation. All rights reserved.
Tools to build on top of AX
• AX 2012 & Astea FSA Integration for Services Industry
◦ Astea FSA offers a robust Field Services Automation and customers were
demanding integration with AX
◦ We deployed and customized the JumpStart
◦ Developed Custom modules to enhance the Scribe platform.
• AX 2012 & CRM Integration for a Blender Company (Will It Blend?)
◦ We were called to fix an existing integration
◦ Integrated Customers, Orders, Products, Invoices in a bi-directional
integration.
◦ Client is integrating hundreds of orders every day

21. CONFIDENTIAL | © 2015 Scribe Software Corporation. All rights reserved.

22. CONFIDENTIAL | © 2015 Scribe Software Corporation. All rights reserved.
Extending the AX Jumpstart
• Planning
◦ Understand and document the current JumpStart functionality
◦ Have a clear understanding of requirements
◦ Document changes to the JumpStart
• Developing
◦ Is the AIF Service available or do we need to develop one
◦ Using an existing query, modify, OR develop a new one for transaction
◦ Determine which operations should be included in the service
◦ Expose the Service Operations in the Inbound Port
• Testing
◦ Test transaction by developing a sample DTS
• Get Help
◦ Online Communities, leveraging & building connections with AX Experts & MVPs

23. CONFIDENTIAL | © 2015 Scribe Software Corporation. All rights reserved.
Wrap Up
• Getting started
◦ self assessment
• Think smaller
◦ don’t boil the ocean
• Tie it back to innovation
◦ = uniqueness = competitive advantage

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You have questions?
We have answers!

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About CloudFronts
• Focused on Dynamics CRM, AX & BI
• BIG focus on Microsoft’s cloud offerings
• Deep Integration Expertise using Scribe
• Focused on SMB. Clients around the globe
• Twitter: @cloudfronts
• YouTube: youtube.com/cloudfronts
• LinkedIn: https://in.linkedin.com/pub/anil-shah/4/52b/a62
www.cloudfronts.com

26. CONFIDENTIAL | © 2015 Scribe Software Corporation. All rights reserved.
Howard M. Cohen
• Senior Resultant
• 30 Year IT Channel Executive
The Changing Channel
www.rcpmag.com
Dell/Microsoft
Migration Expert Zone
www.MigrationExpertZone.com
Insight Service Provider
http://Hub.Insight.com
www.hmcwritenow.com
hmc@hmcwritenow.com
516.965.6431
@howardmcohen
hmcwizard

27. CONFIDENTIAL | © 2015 Scribe Software Corporation. All rights reserved.
About Scribe
• Customer data integration solutions since 1995
• Established global company
• Cloud, premise, hybrid
• Award-winning solutions
◦ Scribe Online
◦ Scribe Insight
• 12,000 customers and 1,200 partners
www.scribesoft.com

28. CONFIDENTIAL | © 2015 Scribe Software Corporation. All rights reserved.
Next Steps
Additional Resources
Scribe Online Trial
LyntonWeb Generates High-Margin
Monthly Revenue
Dynamics AX Web Services Adapter
Demystify the Dynamics AX Jumpstart
THANK YOU!
email: sales@scribesoft.com
www.scribesoft.com